With 87 % of B2C entrepreneurs utilizing automation as a part of their e-mail advertising and marketing methods, there’s no lack of demand for ecommerce-focused automation platforms.
Omnisend is simply such a platform, giving ecommerce manufacturers the facility to achieve, convert, and retain clients by way of e-mail and SMS advertising and marketing.
However Omnisend is way from the solely ecommerce advertising and marketing automation software. Not solely are there loads of direct opponents on the market, however just about each e-mail advertising and marketing platform presents at the least some ecommerce performance.
So which is best for you?
That can assist you make the fitting alternative, we’ve collated 10 of the most effective Omnisend alternate options and in contrast them throughout the next standards:
- Value
- Product options
- Buyer help
- Professionals and cons
- Target market
Let’s get into it…
What Are the Greatest Omnisend Alternate options?
Omnisend Alternate options | Greatest For | High Options | Pricing/Month |
Drip | DTC ecommerce | Phase your entire viewers based mostly on real-time retailer, customer, and advertising and marketing information. | From $39 per thirty days for as much as 2,500 contacts and limitless e-mail sends. |
Klaviyo | Ecommerce companies and builders | Personalization and segmentation instruments assist you to create buyer segments based mostly on real-time information. | Free for as much as 250 contacts and 500 month-to-month e-mail sends; paid plans priced from $20 per thirty days for as much as 500 contacts and 5,000 month-to-month e-mail sends. |
Mailchimp | Small companies | Superior analytics and reporting assist entrepreneurs make data-driven selections. | Free for as much as 500 contacts and 1,000 month-to-month e-mail sends; paid plans begin at $13 per thirty days for 500 contacts and 5,000 month-to-month e-mail sends. |
GetResponse | Small companies that want superior advertising and marketing instruments | Constructed-in GPT-3.5 powered e-mail generator. | Free for as much as 500 contacts and a pair of,500 month-to-month e-mail sends. Paid plans begin at $13.30 per thirty days for 1,000 contacts and limitless e-mail sends. |
Brevo (FKA Sendinblue) | Low-budget e-mail advertising and marketing | Ship transactional emails with assured 97 % deliverability. | Free for limitless contacts and as much as 300 emails per day. Paid plans begin at $25 per thirty days for limitless contacts and 20,000 emails per thirty days. |
ConvertKit | Content material creators | Built-in e-newsletter referral program helps creators develop their attain by leveraging their present viewers. | Free for as much as 1,000 subscribers and limitless e-mail sends; paid plans begin at $9 per thirty days for as much as 300 subscribers and limitless sends. |
ActiveCampaign | Superior entrepreneurs who want high-level automation | Predictive actions use machine studying to ship buyer experiences based mostly on information, similar to the most effective time to ship emails. | From $29 per thirty days for one person and limitless emails. |
AWeber | Startups and small companies | Create e-mail templates in seconds utilizing your web site or Fb web page URL. | Free for as much as 500 e-mail subscribers and three,000 month-to-month e-mail sends; paid plans priced from $16.15 per thirty days for as much as 2,500 subscribers. |
Fixed Contact | Nonprofits and charities | Handle campaigns on the go from a devoted cell app. | From $12 per thirty days for as much as 500 contacts and 5,000 month-to-month e-mail sends. |
HubSpot | B2B inbound advertising and marketing | Join advertising and marketing, gross sales, content material administration, and customer support in a single platform. | Free advertising and marketing plan consists of limitless contacts and a pair of,000 month-to-month e-mail sends. Paid advertising and marketing plans begin at $18 per thirty days for 1,000 contacts and 5,000 month-to-month sends. |
1. Drip
Forgive us for beginning with the software we all know better of all: our personal.
We’re Drip, and we’re a advertising and marketing platform constructed for ecommerce manufacturers, significantly DTCs. With our user-friendly point-and-click editor, professionally designed ecommerce templates, and library of pre-made workflows, we make it fast and straightforward for manufacturers like yours to construct high-converting e-mail and onsite campaigns.
What Makes Drip the Greatest Omnisend Various?
- Subtle ecommerce performance for all. Omnisend and Drip are each ecommerce-specific platforms that ship all the important thing performance it’s essential drive gross sales on-line. However Omnisend’s options are fairly restricted under the top-tier Professional package deal, whereas all Drip’s performance is obtainable to each buyer—nonetheless a lot you pay.
- Extra reasonably priced for superior entrepreneurs. Want limitless e-mail sends and superior reporting? With Omnisend, you’ll need to pay $59+ per thirty days for its Professional package deal. At Drip, you get all that stuff with our entry-level plan, priced from $39 per thirty days.
- Professional-grade buyer help. Omnisend offers 24/7 help, however our crew goes above and past that. We ship actual experience for ecommerce manufacturers, are fast to reply, and we’ll leap on a dwell video name to speak by way of a problem or problem. We’ll even provide suggestions custom-made to your model (whereas Omnisend prices $400+ to talk to a buyer success supervisor).
- Consumer-friendly interface. Prospects inform us they love our UI—and that our colourful editor makes constructing emails, popups, and workflows really feel enjoyable. There’s nothing ostensibly improper with Omnisend’s interface, however it feels much less intuitive.
How Does Drip Evaluate to Omnisend?
Drip | Omnisend | |
Greatest Function | Phase your entire viewers based mostly on real-time retailer, customer, and advertising and marketing information. | Internet push notifications enable manufacturers to immediately retarget clients. |
Greatest For | DTC ecommerce | Ecommerce entrepreneurs |
Professionals | All clients get entry to superior automations and segmentation, irrespective of how a lot you pay. | (Barely) cheaper should you don’t want superior reporting or customized buyer help; presents a stable free plan. |
Cons | No free plan (though we do have a 14-day free trial). | Prices ramp up shortly should you do want superior options. |
Pricing/Month | From $39 per thirty days for as much as 2,500 contacts and limitless e-mail sends. | Free to achieve as much as 250 contacts per thirty days, together with 500 month-to-month e-mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to achieve as much as 500 contacts (together with limitless push notifications). |
Help | Our help is rated 8.8 on G2 (vs. a mean of 8.6 for advertising and marketing automation platforms) and consists of dwell audio display screen sharing to unravel issues in actual time. | All customers get 24/7 e-mail and dwell chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
2. Klaviyo
Klaviyo—identical to Drip and Omnisend—is an ecommerce-focused advertising and marketing automation platform. However whereas Drip and Omnisend are do-it-yourself instruments, Klaviyo actually requires an in-house dev crew or a full-service company to make use of it successfully, making it extra fashionable with big-budget manufacturers. So which is best for you?
What Makes Klaviyo the Greatest Omnisend Various?
- Predictive ecommerce analytics. With Klaviyo, you should utilize predictive analytics to boost your segmentation technique, permitting you to establish (for instance) when a person buyer will place their subsequent order or how doubtless they’re to churn. Omnisend doesn’t presently provide this.
- Superior reporting. It’s laborious to beat Klaviyo’s ecommerce reporting performance, giving clients entry to lifetime retailer information and pulling in info from different channels (like loyalty program software program and buyer opinions). Omnisend’s most superior reporting options are solely out there at Professional degree.
- Subtle A/B testing. Omnisend’s split-testing performance is slightly restricted, solely permitting you to check completely different topic line and sender identify variants. Against this, Klaviyo permits you to check just about every little thing, together with CTA types, physique content material, and ship occasions.
- Extra integrations. Klaviyo has over twice as many prebuilt app integrations as Omnisend. So whereas Omnisend isn’t lacking something too apparent (apart from Google Analytics), Klaviyo is the clear winner right here.
How Does Klaviyo Evaluate to Omnisend?
Klaviyo | Omnisend | |
Greatest Function | Personalization and segmentation instruments assist you to create buyer segments based mostly on real-time information. | Internet push notifications enable manufacturers to immediately retarget clients. |
Greatest For | Ecommerce companies and builders | Ecommerce entrepreneurs |
Professionals | Extra subtle analytics, reporting, and testing. | Cheaper costs throughout the board (with out an enormous trade-off in performance). |
Cons | Fairly costly worth plans, and requires superior technical expertise to make use of it correctly. | A/B testing options are fairly fundamental. |
Pricing/Month | Free for as much as 250 contacts and 500 month-to-month e-mail sends; paid plans priced from $20 per thirty days for as much as 500 contacts and 5,000 month-to-month e-mail sends. | Free to achieve as much as 250 contacts per thirty days, together with 500 month-to-month e-mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to achieve as much as 500 contacts (together with limitless push notifications). |
Help | After the intensive onboarding program, help is proscribed to dwell chat and emails. | All customers get 24/7 e-mail and dwell chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
3. Mailchimp
Mailchimp is actually one of many best-known e-mail advertising and marketing platforms. And whereas it’s not ecommerce-specific, it nonetheless presents loads of ecommerce performance. However is it a viable various to a devoted software like Omnisend?
What Makes Mailchimp the Greatest Omnisend Various?
- Ship extra emails without spending a dime. Historically, Mailchimp supplied arguably probably the most beneficiant free plan of any e-mail advertising and marketing software. Whereas its performance has been watered down lately, it nonetheless permits you to ship 1,000 emails to 500 contacts with out paying a cent. Omnisend’s free tier presents extra all-round options, however solely half as many emails.
- Enhanced e-mail design testing. Paying Mailchimp clients get (restricted) entry to Inbox Preview, permitting them to see how their e-mail designs will look throughout completely different gadgets and e-mail shoppers. Omnisend permits you to preview emails on cell and desktop, however not on completely different e-mail shoppers.
- Extra detailed experiences and analytics. Each platforms provide wonderful analytics packages (albeit the extra subtle options aren’t out there to lower-tier subscribers), however Mailchimp has a slight edge due to its built-in social media reporting and geolocation monitoring.
- Combine with extra instruments and apps. Mailchimp presents 300+ integrations (not that we’ve counted them), whereas Omnisend “solely” has about 150.
- Extra touchdown web page templates. At time of writing, Omnisend solely has 5 touchdown web page templates. Mailchimp has twice as many.
How Does Mailchimp Evaluate to Omnisend?
Mailchimp | Omnisend | |
Greatest Function | Superior analytics and reporting assist entrepreneurs make data-driven selections. | Internet push notifications enable manufacturers to immediately retarget clients. |
Greatest For | Small companies | Ecommerce entrepreneurs |
Professionals | Higher e-mail design testing and analytics. | Cheaper for sending increased e-mail volumes to bigger record sizes; presents extra advertising and marketing channels (e-mail + SMS + push notifications). |
Cons | Dearer for bigger record sizes; free customers solely get entry to very fundamental templates. | Not match should you aren’t in ecommerce. |
Pricing/Month | Free for as much as 500 contacts and 1,000 month-to-month e-mail sends; paid plans begin at $13 per thirty days for 500 contacts and 5,000 month-to-month e-mail sends. | Free to achieve as much as 250 contacts per thirty days, together with 500 month-to-month e-mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to achieve as much as 500 contacts (together with limitless push notifications). |
Help | Paid plans embrace 24/7 help by way of chat and e-mail. Cellphone and precedence help is simply out there to Premium clients paying $350+ per thirty days. | All customers get 24/7 e-mail and dwell chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
4. GetResponse
GetResponse is one other all-rounder. Actually, it claims to serve everybody from solopreneurs to giant corporations, with a formidable shopper record together with the likes of Ikea, Crimson Bull, and Zendesk. In fact, none of these are ecommerce manufacturers. So how does GetResponse fee as an Omnisend various?
What Makes GetResponse the Greatest Omnisend Various?
- Function-packed free plan. Whereas any free performance is healthier than none, GetResponse’s free plan is a bit more beneficiant: you get 500 contacts and a pair of,500 month-to-month e-mail sends, whereas Omnisend solely presents as much as 500 emails per thirty days to as much as 250 contacts.
- Cheaper e-mail advertising and marketing. Though GetResponse doesn’t precisely place itself as a low cost platform, it’s actually extra reasonably priced than Omnisend should you’re predominantly seeking to ship emails. For $19/month, GetResponse provides you limitless emails and as much as 1,000 contacts; Omnisend prices $20/month for a similar record dimension however solely 12,000 month-to-month emails.
- Constructed-in web site creation. GetResponse’s AI-powered web site builder is obtainable to all clients, even these on the free plan. Omnisend doesn’t have an internet site builder, though it does provide a restricted vary of touchdown web page templates.
- Inclusive webinar internet hosting. If webinars are a key a part of your advertising and marketing plan, GetResponse might be the proper alternative, as a result of it presents built-in webinar internet hosting at Advertising Automation degree and above. Omnisend doesn’t provide this.
- AI e-mail generator. GetResponse’s GPT-3.5 e-mail generator is able to constructing emails in seconds based mostly on a couple of easy prompts, like your aim, tone of voice, and design preferences. Once more, Omnisend doesn’t presently do something comparable.
How Does GetResponse Evaluate to Omnisend?
GetResponse | Omnisend | |
Greatest Function | Constructed-in GPT-3.5-powered e-mail generator. | Internet push notifications enable manufacturers to immediately retarget clients. |
Greatest For | Small companies that want superior advertising and marketing instruments | Ecommerce entrepreneurs |
Professionals | Typically cheaper costs (offered all you need is the power to ship emails); a greater match for non-ecommerce companies; extra beneficiant free plan. | Superior performance (like automations and SMS advertising and marketing) out there to all customers; presents extra advertising and marketing channels. |
Cons | Costs extra for advertising and marketing automation. | When you’re not in ecommerce, you’re higher off with a extra generalist software. |
Pricing/Month | Free for as much as 500 contacts and a pair of,500 month-to-month e-mail sends. Paid plans begin at $13.30 per thirty days for 1,000 contacts and limitless e-mail sends. | Free to achieve as much as 250 contacts per thirty days, together with 500 month-to-month e-mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to achieve as much as 500 contacts (together with limitless push notifications). |
Help | Paid plans embrace 24/7 help by way of chat and e-mail. Cellphone help is simply out there at top-tier MAX2 degree; some MAX2 clients can even entry Slack help. | All customers get 24/7 e-mail and dwell chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
5. Brevo (FKA Sendinblue)
Brevo is an e-mail advertising and marketing platform that you just would possibly know by its former identify, Sendinblue. With its low-cost plans and beneficiant characteristic set, it’s grown a considerable buyer base of 500,000+ companies throughout 180 international locations. Do you have to be part of them?
What Makes Brevo the Greatest Omnisend Various?
- Excellent free plan. Brevo’s plan is most likely the most effective in the marketplace, permitting you to ship as much as 300 emails a day to limitless contacts. Importantly, this consists of transactional emails—a key characteristic for ecommerce manufacturers. Omnisend’s free plan is nowhere close to as beneficiant.
- Cheaper for giant record sizes. All Brevo plans provide limitless contacts (that’s proper, even the free one), so it’s a terrific match for manufacturers with giant e-mail lists.
- Low-cost pay-as-you-go SMS advertising and marketing. Wish to run the occasional SMS marketing campaign? Brevo’s pay-as-you-go costs are cheaper than Omnisend’s (e.g. sending 10,000 SMS messages within the US prices $109 with Brevo and $150 with Omnisend).
- Direct WordPress integration. If WordPress is your CMS of alternative, you’ll be delighted to study that Brevo presents a devoted e-mail plugin for the platform. Omnisend doesn’t.
How Does Brevo Evaluate to Omnisend?
Brevo | Omnisend | |
Greatest Function | Ship transactional emails with assured 97 % deliverability. | Internet push notifications enable manufacturers to immediately retarget clients. |
Greatest For | Low-budget e-mail advertising and marketing | Ecommerce entrepreneurs |
Professionals | Extra beneficiant free plan and cheaper costs, particularly for companies with giant advertising and marketing lists. | Gives extra superior ecommerce options as normal. |
Cons | Much less subtle ecommerce performance (e.g. it lacks a built-in product picker). | Typically dearer for e-mail and SMS campaigns. |
Pricing/Month | Free for limitless contacts and as much as 300 emails per day. Paid plans begin at $25 per thirty days for limitless contacts and 20,000 emails per thirty days. | Free to achieve as much as 250 contacts per thirty days, together with 500 month-to-month e-mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to achieve as much as 500 contacts (together with limitless push notifications). |
Help | The $25+ per thirty days Starter plan solely presents email-based help. To obtain customized help, you’ll have to subscribe to an Enterprise plan. | All customers get 24/7 e-mail and dwell chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
6. ConvertKit
Evaluating ConvertKit to Omnisend is sort of a bizarre one, as a result of they serve completely completely different audiences: Omnisend is for ecommerce manufacturers and ConvertKit is for content material creators. Nonetheless, should you do a little bit of each, you is perhaps torn on which platform is the fitting match. Let’s see if we may also help…
What Makes ConvertKit the Greatest Omnisend Various?
- Engaging free plan. Like Brevo, ConvertKit has a very good free plan, supplying you with limitless emails, varieties, and touchdown pages and as much as 1,000 contacts. It blows Omnisend’s free plan out the park.
- In-platform creator community. ConvertKit’s Creator Community permits clients to advocate (and be beneficial by) different creators, offering a simple-yet-effective solution to develop your viewers. Unsurprisingly, Omnisend—which isn’t constructed for content material creators—doesn’t provide something comparable.
- Publication monetization. Acquired at the least 10,000 e-newsletter subscribers? ConvertKit will enable you to land paid sponsorship offers, supplying you with a further solution to monetize your content material. Once more, you received’t get that from Omnisend.
- Inclusive referral advertising and marketing. ConvertKit Creator Professional subscribers get inclusive entry to SparkLoop’s referral advertising and marketing platform, giving them one other solution to broaden their attain. Omnisend integrates with a pair referral advertising and marketing instruments—however you’ll need to pay further for them.
How Does ConvertKit Evaluate to Omnisend?
ConvertKit | Omnisend | |
Greatest Function | Built-in e-newsletter referral program helps creators develop their attain by leveraging their present viewers. | Internet push notifications enable manufacturers to immediately retarget clients. |
Greatest For | Content material creators | Ecommerce entrepreneurs |
Professionals | Constructed-in e-newsletter monetization and viewers progress instruments. | Much more subtle ecommerce automations, segmentation, and templates. |
Cons | Solely presents restricted ecommerce performance. | No content material creator-specific options (like built-in referral advertising and marketing). |
Pricing/Month | Free for as much as 1,000 subscribers and limitless e-mail sends; paid plans begin at $9 per thirty days for as much as 300 subscribers and limitless sends. | Free to achieve as much as 250 contacts per thirty days, together with 500 month-to-month e-mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to achieve as much as 500 contacts (together with limitless push notifications). |
Help | Paying clients get dwell chat and e-mail help, with precedence entry supplied to Creator Professional subscribers. Free subscribers solely get neighborhood help. | All customers get 24/7 e-mail and dwell chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
7. ActiveCampaign
ActiveCampaign is likely one of the most superior advertising and marketing automation platforms—and whereas it’s basically an all-rounder, it’s full of ecommerce-friendly instruments and options. However can it actually compete with an ecommerce-specific platform like Omnisend?
What Makes ActiveCampaign the Greatest Omnisend Various?
- Machine learning-driven predictive actions. ActiveCampaign makes use of machine studying to optimize marketing campaign efficiency by way of predictive actions, similar to sending emails when subscribers are most probably to open them. Omnisend doesn’t presently provide this.
- Extra e-mail templates. Each Omnisend and ActiveCampaign provide professional-quality e-mail templates—it’s simply that ActiveCampaign has much more of them. At time of writing, its library comprises 150+ e-mail templates, whereas Omnisend has fewer than 40.
- Extra native integrations. ActiveCampaign integrates with over 870 instruments and apps, whereas Omnisend has about 150 native integrations. Each combine with just about every little thing you’ll ever want, however ActiveCampaign is the clear winner right here.
- Limitless inactive contacts. Each advertising and marketing record comprises some inactive subscribers. Whereas most platforms embrace them in your contact restrict, ActiveCampaign provides you limitless inactive contacts on all plans, so there’s much less likelihood you’ll be inadvertently bumped as much as a better tier as your record grows.
How Does ActiveCampaign Evaluate to Omnisend?
ActiveCampaign | Omnisend | |
Greatest Function | Predictive actions use machine studying to ship buyer experiences based mostly on information, similar to the most effective time to ship emails. | Internet push notifications enable manufacturers to immediately retarget clients. |
Greatest For | Superior entrepreneurs who want high-level automation | Ecommerce entrepreneurs |
Professionals | Inactive contacts don’t rely towards your record dimension; superior predictive actions. | Has a free plan; cheaper costs throughout the board; consists of push notification campaigns. |
Cons | Dearer plans. | No predictive actions to optimize your campaigns. |
Pricing/Month | From $29 per thirty days for one person and limitless emails. | Free to achieve as much as 250 contacts per thirty days, together with 500 month-to-month e-mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to achieve as much as 500 contacts (together with limitless push notifications). |
Help | All ActiveCampaign plans provide 24/7 e-mail and chat-based help, however solely Enterprise clients get over-the-phone help. | All customers get 24/7 e-mail and dwell chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
8. AWeber
AWeber is an reasonably priced and user-friendly e-mail platform that’s been round since method earlier than “advertising and marketing automation” was a factor. Nonetheless, it’s added a bunch of extra superior performance lately to assist it preserve tempo with the competitors. So how does it examine to Omnisend right this moment?
What Makes AWeber the Greatest Omnisend Various?
- Ship extra emails without spending a dime. AWeber’s free plan consists of 3,000 month-to-month e-mail sends to as much as 500 contacts—that’s six occasions extra emails than you get with Omnisend’s free plan.
- Cheaper for prime e-mail volumes. Firstly, AWeber is an e-mail software. That is mirrored in its paid plans, all of which supply limitless emails. For example, you possibly can ship as many emails as you prefer to 2,500 subscribers for $22.50/month. Omnisend’s most comparable package deal prices $35/month for as much as 2,500 subscribers and “simply” 30,000 month-to-month emails.
- Extra integrations. Omnisend presents ~150 integrations, in comparison with 750+ from AWeber. And it’s additionally lacking a Google Analytics integration, which might be a dealbreaker for some clients.
- Cellphone-based help. All AWeber clients—even these on the free plan—can decide up the telephone and communicate to a help agent. Omnisend doesn’t provide any over-the-phone help (though you entry a buyer success supervisor for $400+).
How Does AWeber Evaluate to Omnisend?
AWeber | Omnisend | |
Greatest Function | Create e-mail templates in seconds utilizing your web site or Fb web page URL. | Internet push notifications enable manufacturers to immediately retarget clients. |
Greatest For | Startups and small companies | Ecommerce entrepreneurs |
Professionals | Cheaper costs should you’re simply seeking to ship excessive e-mail volumes; extra beneficiant free plan. | Gives SMS advertising and marketing in addition to e-mail and push notifications; revenue-focused reporting. |
Cons | Helps fewer advertising and marketing channels; much less detailed reporting. | Typically dearer (however with extra performance). |
Pricing/Month | Free for as much as 500 e-mail subscribers and three,000 month-to-month e-mail sends; paid plans priced from $12.50 per thirty days for as much as 500 subscribers and limitless emails. | Free to achieve as much as 250 contacts per thirty days, together with 500 month-to-month e-mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to achieve as much as 500 contacts (together with limitless push notifications). |
Help | All customers—even free subscribers—can entry 24/7 dwell help by way of telephone, e-mail, and chat (though paying clients are positioned in a precedence queue). | All customers get 24/7 e-mail and dwell chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
9. Fixed Contact
Fixed Contact is just like AWeber: they’re each old-school e-mail advertising and marketing platforms which have bolstered their characteristic units with numerous jazzy new instruments. However is Contact Contact a good Omnisend various?
What Makes Fixed Contact the Greatest Omnisend Various?
- Constructed-in social scheduling. One among Fixed Contact’s greatest differentiators is its potential to schedule natural social posts and handle advert campaigns inside the platform. Omnisend doesn’t have any built-in social media performance.
- “Free” occasion advertising and marketing instruments. Fixed Contact clients can entry occasion advertising and marketing instruments that enable them to create registration varieties, ship invitations by way of e-mail, promote tickets, and extra. Omnisend doesn’t do most of that stuff—and it doesn’t presently combine straight with any occasion advertising and marketing software program.
- Cellphone-based buyer help. Like AWeber, Fixed Contact presents phone-based help on all worth plans, whereas Omnisend solely presents help by way of dwell chat and e-mail.
How Does Fixed Contact Evaluate to Omnisend?
Fixed Contact | Omnisend | |
Greatest Function | Handle campaigns on the go from a devoted cell app. | Internet push notifications enable manufacturers to immediately retarget clients. |
Greatest For | Nonprofits and charities (they save as much as 30 % on normal Fixed Contact costs) | Ecommerce entrepreneurs |
Professionals | Constructed-in social media and occasion administration instruments. | Much more subtle reporting and automations; cheaper pricing. |
Cons | Costly costs for a relatively restricted characteristic set; no free plan. | No social media scheduling inside the platform. |
Pricing/Month | From $12 per thirty days for as much as 500 contacts and 5,000 month-to-month e-mail sends. | Free to achieve as much as 250 contacts per thirty days, together with 500 month-to-month e-mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to achieve as much as 500 contacts (together with limitless push notifications). |
Help | All plans provide dwell chat and telephone help, whereas Commonplace and Premium clients get onboarding calls too. | All customers get 24/7 e-mail and dwell chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
10. HubSpot
HubSpot is actually probably the most feature-rich of all of the Omnisend alternate options in our roundup, with a set of instruments that go method past e-mail advertising and marketing. It’s mostly utilized by B2B manufacturers, so how does it stack up towards Omnisend, which is predominantly for B2C ecommerce?
What Makes HubSpot the Greatest Omnisend Various?
- Carry collectively a number of enterprise features. HubSpot presents advertising and marketing, gross sales, buyer help, operations, and content material administration performance inside a single platform, whereas Omnisend is only a advertising and marketing software.
- Various free plan. HubSpot positively isn’t the most affordable possibility, however it does provide a helpful free plan that features limitless contacts, 2,000 month-to-month e-mail sends, and even restricted segmentation and automation options. Omnisend’s free tier is way extra stingy.
- Excellent (free) CRM. Whereas Omnisend features as an ecommerce CRM, it will probably’t actually compete with HubSpot’s buyer relationship administration software, which is likely one of the greatest in the marketplace—and it’s completely free.
- (Manner) extra integrations. HubSpot presents 1,000+ integrations—excess of you’ll ever want. That’s nearly 10 occasions greater than Omnisend (though, to be clear, most customers shall be completely pleased with Omnisend’s integrations, too).
How Does HubSpot Evaluate to Omnisend?
HubSpot | Omnisend | |
Greatest Function | Join advertising and marketing, gross sales, content material administration, and customer support in a single platform. | Internet push notifications enable manufacturers to immediately retarget clients. |
Greatest For | B2B inbound advertising and marketing | Ecommerce entrepreneurs |
Professionals | Beneficiant free instruments; combines a number of features in a single platform. | Cheaper costs; extra reasonably priced entry to superior ecommerce performance. |
Cons | Fairly costly, particularly should you’re “simply” in search of a advertising and marketing automation software. | When you’re not an ecommerce model, Omnisend’s not for you. |
Pricing/Month | Free advertising and marketing plan consists of limitless contacts and a pair of,000 month-to-month e-mail sends. Paid advertising and marketing plans begin at $18 per thirty days for 1,000 contacts and 5,000 month-to-month sends. | Free to achieve as much as 250 contacts per thirty days, together with 500 month-to-month e-mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to achieve as much as 500 contacts (together with limitless push notifications). |
Help | Paying clients can get 1:1 e-mail and in-app chat help. Cellphone help is obtainable at Professional degree and above. | All customers get 24/7 e-mail and dwell chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
Continuously Requested Questions
Conclusion
Make no bones about it: Omnisend is a high-quality ecommerce advertising and marketing automation platform.
Nonetheless, we’re assured Drip is a greater match for most ecommerce manufacturers.
All Drip clients get entry to our full suite of subtle automations, segmentation instruments, and reporting options. And we’re at all times readily available to supply custom-made recommendation and suggestions while you want us.
However we’re not going to persuade you with phrases alone, so see for your self by signing up on your 14-day free trial right this moment!