There isn’t a doubt that Twitch as a platform has develop into synonymous with live-streaming amongst on-line denizens, making it the premier vacation spot for anybody trying to watch and create dynamic content material. Those that need to be on the opposite aspect of the display screen have loads of alternatives to seek out success with sufficient effort and time, and can ultimately appeal to tens of hundreds of viewers identical to the personalities we’ve listed under. These streamers stand on the higher echelons of Twitch and boast not simply excessive viewerships but in addition the affect that comes with an enormous following. In case your model might use the pull that Twitch streamers have on their viewers on your KOL advertising or another marketing campaign, take into account partnering with these widespread live-streaming celebrities immediately.
1. Imane Anys (@Pokimane) – 9.3M followers
Imane Anys, higher identified on-line as Pokimane, is a distinguished Moroccan-Canadian Twitch streamer and YouTuber. Identified for her partaking character, she has gained an enormous following by way of her streams of widespread video games like League of Legends and Fortnite. Past gaming, Pokimane additionally creates life-style content material, and vlogs, and collaborates with different influencers by way of her involvement with OfflineTV, a gaggle of content material creators centered on social leisure. With accolades like being named certainly one of Forbes’ “30 Below 30” within the Video games class, Pokimane continues to be a trailblazer within the content material creation house, balancing gaming, life-style content material, and group engagement seamlessly.
2. Lululuvely (@Lululuvely) – 1.3M followers
Lululuvely, also referred to as Lindsey, is a widely known Twitch streamer based mostly in america, recognised primarily for her experience in Apex Legends. With over 1.3 million followers on the streaming platform, she has constructed a distinguished presence within the gaming group the place her vigorous character and gameplay abilities appeal to a devoted fanbase. She additionally runs a profitable YouTube channel, which has amassed 750,000 subscribers, additional increasing her attain by way of highlights and gameplay movies. Past content material creation, she is related to NRG Esports, a revered organisation within the gaming world, inserting her alongside different famend players.
3. Tommy (@tommyinnit) – 7.3M followers
Thomas Simons, aka TommyInnit, is certainly one of Twitch’s hottest streamers thus far. His rise to fame stems from his comedic character, fast wit, collaborations with fellow creators, and entertaining Minecraft content material. He started his on-line journey at a younger age, initially beginning with smaller channels earlier than gaining widespread reputation round 2019, largely by way of his involvement in Minecraft multiplayer servers just like the Dream SMP. His energetic streams and relatable character resonate with hundreds of thousands, resulting in over 7 million Twitch followers and much more subscribers throughout his YouTube channels.
3. Kai (@kaicenat) – 13.5M followers
Kai Cenat is a extremely influential Twitch streamer and content material creator identified for his extremely energetic character, humour, and various streams the place there’s by no means a uninteresting second. He initially gained fame on YouTube by way of pranks and problem movies however rose to stardom on Twitch, the place he streams video games, response movies, and life-style content material. Cenat will not be solely widespread for his streams but in addition for his collaborations with celebrities and different streamers. In 2024, he turned the primary streamer to signal a partnership with Nike and has not too long ago been concerned in a McDonald’s marketing campaign, making him probably the most extremely sought-after personalities for influencer advertising.
5. Bri (@storymodebae) – 47.7K followers
Storymodebae, also referred to as Briana Williams, is a vibrant Twitch streamer identified for her ardour for gaming and constructing inclusive communities. Her channel options a mixture of partaking content material, together with story-based video games like Crimson Useless Redemption and Grand Theft Auto, which align along with her nostalgic love for classics from her childhood, reminiscent of Crash Bandicoot and Pokémon Blue. Since transitioning to Twitch full-time in 2020, she has grown her following considerably and earned recognition as a Twitch Ambassador. Notably, she was even a part of the 2020 Tokyo Olympics streaming group, utilizing her platform to attach with a various viewers.
6. Jayla Thornton (@ninjayla) – 156K followers
Ninjayla is a rising Twitch streamer whose energetic and humorous character and distinctive abilities in FPS video games have enabled her to realize over 155,000 followers on the platform. She has carved out a distinguished house inside the group along with her gaming streams, which primarily revolve round Apex Legends and different video games like Overwatch 2. Past gameplay, her channel affords different varieties of content material, reminiscent of commentaries and interactive streams that contain chat participation. Past gaming, Ninjayla makes use of her platform to advertise variety and illustration within the gaming world, collaborating with manufacturers and organisations to advocate for inclusivity within the {industry}.
7. Miku (@smolmikuu) – 100K followers
Miku is a Twitch streamer who primarily focuses on League of Legends. Identified for her love of the champion Zed, Miku’s streams function gameplay centred round this iconic murderer, showcasing her talent and keenness for the sport. Her bio on Twitch humorously mentions her pursuits in “Zed, meals, and sleep.” This, alongside along with her relaxed and interesting character, helps her join along with her viewers. Miku’s streams are full of aggressive gameplay, commentary, and moments that resonate with followers of *League of Legends*, making her a notable streamer locally.
8. Denise Teo (@supercatkei) – 89.1K followers
Supercatkei is an up-and-coming Singaporean livestreamer who has risen to fame since she started streaming in 2020. Her resolution to go full-time with streaming got here after her Twitch channel confirmed important progress, which she noticed as a powerful signal to take her “aspect hustle” significantly. Her content material is numerous, starting from gaming to stay music performances, and he or she now boasts a following of greater than 88,000, making her certainly one of Asia’s high streamers.
9. Bianca Antisera (@BiancaAntisera) – 42.3K followers
Bianca Antisera is a well-liked streamer and content material creator identified for her gaming streams. She began her content material creation journey by live-streaming video video games on Twitch, the place she constructed a devoted fanbase. Over time, she expanded her attain to TikTok, the place she now has over 1.4 million followers. On this platform, she leverages her background as a registered nurse to create comedic nursing skits that always go viral and amass hundreds of thousands of views.
10. Syndicate (@syndicate) – 3.1M followers
Thomas George Cassell, who goes by the title Syndicate on-line, is a British Twitch streamer and YouTuber who gained fame with Name of Obligation and Minecraft gameplay movies. Over time, his affect expanded, making him one of many first Twitch streamers to achieve 1,000,000 followers. Cassell additionally diversified his content material by launching a life-style vlog channel, Lifetime of Tom, documenting his travels and day by day experiences. His content material stays a mixture of gaming and life-style, specializing in video games like Minecraft, Name of Obligation, and Grand Theft Auto. As of latest years, his Twitch channel has amassed over 3 million followers, and he maintains an lively presence throughout different platforms, together with YouTube and Instagram.
Conclusion
As Twitch continues to evolve, the platform’s hottest streamers are setting the tone for leisure, tradition, and group in 2024. Whether or not it’s by way of high-energy gameplay, partaking just-chatting classes, or progressive collaborations, these influencers have constructed loyal followings that mirror each the variety and creativity of the streaming world.
With the continued rise of influencers and their ever-increasing advertising potential, it’s no marvel that it has develop into a staple for companies immediately to companion up with them for varied campaigns. To get in on this tried-and-true development, take into account partnering with GetKobe immediately and get entry to industry-leading sources and experience revolving round artistic ideation and results-driven campaigns.
Get in contact with us immediately and allow us to match you with the fitting influencers so you possibly can ship impactful advertising methods.