Partsales hub, half advertising automation platform, and half CRM software program, HubSpot is a decidedly heavyweight device. Few platforms can go toe-to-toe with it on options.
However HubSpot’s best energy—its giddying array of performance—can be (form of) its greatest weak spot.
As a result of if you wish to entry one or two very important instruments, you’ll possible end up shelling out for a bunch of different stuff you merely don’t want.
Which brings us to HubSpot’s different main downside: the value tag.
Whereas its entry-level plans (and even its free product tier) are fairly beneficiant, issues get actual costly, actual quick if you’ll want to bolt-on issues like omnichannel automation and dynamic personalization.
And after we say “costly”, we imply you received’t see a lot change from $1,000 per 30 days.
As soon as they’ve weighed up the prices, numerous manufacturers begin purchasing round for HubSpot alternate options.
Luckily, there’s no scarcity of choices that provide all of the options most electronic mail entrepreneurs require (however at a fraction of HubSpot’s costs). That will help you discover the appropriate HubSpot various for your enterprise, we’ve rounded up 10 of one of the best and in contrast them on:
- Worth
- Product options
- Buyer help
- Execs and cons
- Audience
Let’s get into it…
What Are the Finest HubSpot Alternate options?
| HubSpot Alternate options | Finest For | High Options | Pricing/Month |
| Drip | DTC ecommerce | Section your complete viewers primarily based on real-time retailer, customer, and advertising knowledge. | From $39 per 30 days for as much as 2,500 contacts and limitless electronic mail sends. |
| Klaviyo | Ecommerce businesses and builders | Personalization and segmentation instruments help you create buyer segments primarily based on real-time knowledge. | Free for as much as 250 contacts and 500 month-to-month electronic mail sends; paid plans priced from $20 per 30 days for as much as 500 contacts and 5,000 month-to-month electronic mail sends. |
| Mailchimp | Small companies | Superior analytics and reporting assist entrepreneurs make data-driven selections. | Free for as much as 500 contacts and 1,000 month-to-month electronic mail sends; paid plans begin at $13 per 30 days for 500 contacts and 5,000 month-to-month electronic mail sends. |
| GetResponse | Small companies that want superior advertising instruments | Constructed-in GPT-3.5 powered electronic mail generator. | Free for as much as 500 contacts and a pair of,500 month-to-month electronic mail sends. Paid plans begin at $13.30 per 30 days for 1,000 contacts and limitless electronic mail sends. |
| Brevo (FKA Sendinblue) | Low-budget electronic mail advertising | Ship transactional emails with assured 97 % deliverability. | Free for limitless contacts and as much as 300 emails per day. Paid plans begin at $25 per 30 days for limitless contacts and 20,000 emails per 30 days. |
| Omnisend | Ecommerce entrepreneurs | Net push notifications enable manufacturers to immediately retarget clients. | Free to achieve as much as 250 contacts per 30 days, together with 500 month-to-month electronic mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per 30 days to achieve as much as 500 contacts (together with limitless push notifications). |
| ActiveCampaign | Superior entrepreneurs who want high-level automation | Predictive actions use machine studying to ship buyer experiences primarily based on knowledge, comparable to one of the best time to ship emails. | From $29 per 30 days for one consumer and limitless emails. |
| AWeber | Startups and small companies | Create electronic mail templates in seconds utilizing your web site or Fb web page URL. | Free for as much as 500 electronic mail subscribers and three,000 month-to-month electronic mail sends; paid plans priced from $16.15 per 30 days for as much as 2,500 subscribers. |
| Fixed Contact | Nonprofits and charities | Handle campaigns on the go from a devoted cell app. | From $12 per 30 days for as much as 500 contacts and 5,000 month-to-month electronic mail sends. |
| ConvertKit | Content material creators | Built-in e-newsletter referral program helps creators develop their attain by leveraging their current viewers. | Free for as much as 1,000 subscribers and limitless electronic mail sends; paid plans begin at $9 per 30 days for as much as 300 subscribers and limitless sends. |
1. Drip
First up is our device, Drip. We’re a advertising automation platform constructed for manufacturers promoting bodily merchandise, providers, and experiences. We definitely don’t declare to do all the identical stuff as HubSpot, however in the event you’re searching for an reasonably priced device filled with options that will help you generate gross sales and income, we’re exhausting to beat.
What Makes Drip the Finest HubSpot Various?
- Constructed for B2C promoting. HubSpot is primarily geared toward B2B manufacturers seeking to generate leads and gross sales via inbound advertising. Drip, alternatively, is all about B2C promoting. Whether or not your web site sells clothes, on-line programs, or bodily experiences, our pre-built segments and workflows aid you have interaction your viewers and convert them into paying clients.
- Developed with B2C promoting in thoughts. HubSot guarantees “options for each enterprise”. Virtually talking, meaning the overwhelming majority of HubSpot clients find yourself paying for options that weren’t even constructed for manufacturers of their area of interest. In contrast, each device in our platform was designed to assist manufacturers promoting merchandise, providers, and experiences.
- Intuitive consumer interface. HubSpot has a steep studying curve, significantly in the event you’re new to the world of selling automation. In the meantime, Drip’s intuitive interface and visible editors make it a cinch to get began; we’re a real do it your self platform.
- Superior advertising performance for all. At Drip, we consider each buyer ought to have the ability to entry the identical highly effective advertising instruments. We don’t cease lower-paying clients accessing any of our premium segmentation or automation options away behind a paywall, whereas HubSpot solely gives omnichannel automation at Advertising Hub Skilled degree and above (priced from $800/month).
- Construct any automation you need. Use our easy-to-use visible automation builder to craft extremely particular automations tailor-made to your model and gross sales funnel. As an example, you possibly can set off deserted cart electronic mail campaigns when customers add an merchandise to their cart, reasonably than ready till they’ve dropped out of the checkout course of. HubSpot’s automations are tougher to customise (and much costlier).
- Get extra for much less. We don’t invoice ourselves as a “low cost” advertising automation platform, however the truth stays: we allow you to ship extra emails and run extra onsite campaigns for much less cash. As an example, we’ll offer you limitless electronic mail sends and as much as 3,000 contacts for $49/month, whereas HubSpot expenses $60/month (plus you solely get 15,000 emails a month). And that’s earlier than you issue within the juicy automation and segmentation options we provide as customary on all plans.
How Does Drip Examine to HubSpot?
| Drip | HubSpot | |
| Finest Characteristic | Section your complete viewers primarily based on real-time retailer, customer, and advertising knowledge. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
| Finest For | DTC ecommerce | B2B inbound advertising |
| Execs | All clients get entry to superior automations and segmentation (nevertheless a lot you pay). | Engaging free plan; wonderful free CRM; tons of further options and instruments for gross sales, customer support, and content material administration. |
| Cons | No free plan (though we do have a 14-day free trial). | Prices large cash for superior automation and segmentation options. |
| Pricing/Month | From $39 per 30 days for as much as 2,500 contacts and limitless electronic mail sends. | Free advertising plan consists of limitless contacts and a pair of,000 month-to-month electronic mail sends. Paid advertising plans begin at $18 per 30 days for 1,000 contacts and 5,000 month-to-month sends. |
| Help | Our help is rated 8.8 on G2 (vs. a median of 8.6 for advertising automation platforms) and consists of dwell audio display screen sharing to resolve issues in actual time. | Paying clients can get 1:1 electronic mail and in-app chat help. Telephone help is out there at Professional degree and above. |
2. Klaviyo
Like Drip, Klaviyo is a advertising automation platform constructed for manufacturers that promote stuff. It’s not precisely the identical as Drip, although, since you’ll want a full-service Klaviyo company or an in-house dev staff to make full use of its options. That makes it prohibitively costly for lots of manufacturers—however in the event you’re critically contemplating HubSpot as an possibility, value in all probability isn’t a problem!
What Makes Klaviyo the Finest HubSpot Various?
- Run (reasonably priced) SMS campaigns. SMS advertising is a key ingredient of Klaviyo’s characteristic set: from $60/month, you possibly can ship as much as 1,250 SMS messages per 30 days (plus you get all of the platform’s electronic mail and automation instruments). HubSpot solely gives SMS advertising as a beta—and it’s completely obtainable at Advertising Hub Skilled degree and above, so it’ll set you again at the least $800/month.
- Predict what clients will do subsequent. Each HubSpot and Klaviyo provide predictive analytics, which makes use of knowledge science to forecast when a person buyer will place their subsequent order, churn, and extra. Once more, the distinction is within the value: Klaviyo consists of predictive analytics with all paid plans, whereas HubSpot solely gives it to Enterprise-level clients paying at the least $3,600 per 30 days.
- Goal clients via push notifications. All Klaviyo customers—even these on the free product tier—can run cell push notification campaigns, giving them one other solution to attain and have interaction their viewers. Surprisingly, HubSpot doesn’t provide push notifications with any of its plans, though it integrates with numerous third-party push notification platforms.
- Common A/B testing. Regardless that A/B testing is a very important characteristic for profitable electronic mail advertising, you’ll must pay HubSpot at the least $800/month to entry it. On the flip aspect, each Klaviyo plan (once more, even the free one) comes with A/B testing, permitting you to split-test CTAs, physique content material, ship instances, topic strains, and extra.
How Does Klaviyo Examine to HubSpot?
| Klaviyo | HubSpot | |
| Finest Characteristic | Personalization and segmentation instruments help you create buyer segments primarily based on real-time knowledge. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
| Finest For | Ecommerce businesses and builders | B2B inbound advertising |
| Execs | All plans present superior performance like A/B testing and predictive analytics. | Higher free plan; gives built-in instruments for gross sales, customer support, and content material administration. |
| Cons | HubSpot’s free plan is far more beneficiant. | Want-to-have options like A/B testing are solely obtainable at Advertising Skilled degree and above (costing $800+ per 30 days). |
| Pricing/Month | Free for as much as 250 contacts and 500 month-to-month electronic mail sends; paid plans priced from $20 per 30 days for as much as 500 contacts and 5,000 month-to-month electronic mail sends. | Free advertising plan consists of limitless contacts and a pair of,000 month-to-month electronic mail sends. Paid advertising plans begin at $18 per 30 days for 1,000 contacts and 5,000 month-to-month sends. |
| Help | After the in depth onboarding program, help is proscribed to dwell chat and emails. | Paying clients can get 1:1 electronic mail and in-app chat help. Telephone help is out there at Professional degree and above. |
3. Mailchimp
Mailchimp is among the few advertising instruments to boast HubSpot ranges of brand name consciousness. With its all-round characteristic set, affordable pricing, and intuitive interface, Mailchimp is the e-mail and automation platform of selection for tens of millions of companies.
What Makes Mailchimp the Finest HubSpot Various?
- Superior reporting instruments (at affordable costs). Mailchimp’s full suite of reporting and analytics instruments are unlocked at Customary degree, priced from $20/month. In contrast, HubSpot makes you pay for its reporting add-on—at an eye-watering $200/month—to create a number of dashboards and construct customized stories.
- Low-cost A/B and multivariate testing. In fact, HubSpot gives A/B testing—just about each electronic mail platform does. However by limiting it to clients at Skilled degree and up, it basically expenses $800/month for the privilege. With Mailchimp, you get A/B testing from $13/month and multivariate testing from $20/month.
- Free social posting. But once more, this isn’t about what Mailchimp does higher than HubSpot; it’s about helpful instruments that HubSpot forces you to pay lots of of {dollars} per 30 days to entry. All Mailchimp clients—even these on the free tier—can do social posting inside the platform, whereas social scheduling is out there at Customary degree and above ($20+ per 30 days). You possibly can join as much as 50 social media accounts to HubSpot, however provided that you’re ready to shell out for Advertising Hub Skilled (beginning at $800/month).
How Does Mailchimp Examine to HubSpot?
| Mailchimp | HubSpot | |
| Finest Characteristic | Superior analytics and reporting assist entrepreneurs make data-driven selections. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
| Finest For | Small companies | B2B inbound advertising |
| Execs | Prices (a lot) lower than HubSpot for very important instruments like multivariate testing. | Extra beneficiant free instruments, together with a free CRM system. |
| Cons | Much less-generous free plan; HubSpot’s CRM is best. | Far too costly when you outgrow the free plan. |
| Pricing/Month | Free for as much as 500 contacts and 1,000 month-to-month electronic mail sends; paid plans begin at $13 per 30 days for 500 contacts and 5,000 month-to-month electronic mail sends. | Free advertising plan consists of limitless contacts and a pair of,000 month-to-month electronic mail sends. Paid advertising plans begin at $18 per 30 days for 1,000 contacts and 5,000 month-to-month sends. |
| Help | Paid plans embody 24/7 help by way of chat and electronic mail. Telephone and precedence help is simply obtainable to Premium clients paying $350+ per 30 days. | Paying clients can get 1:1 electronic mail and in-app chat help. Telephone help is out there at Professional degree and above. |
4. GetResponse
GetResponse is just like Mailchimp: each are all-round advertising automation platforms catering to everybody from solopreneurs to enterprise-grade companies. We’ve already checked out Mailchimp as a possible HubSpot various. However how does GetResponse stack up?
What Makes GetResponse the Finest HubSpot Various?
- Ship extra emails, cheaper. Have we talked about that HubSpot is fairly costly? To (additional) illustrate our level, GetResponse expenses $13.30/month to ship limitless emails to as much as 1,000 contacts. With HubSpot, 1,000 contacts will set you again $18/month—and also you solely get 5,000 month-to-month emails.
- Cheaper for bigger listing sizes. GetResponse isn’t simply cheaper for sending excessive volumes of emails; it’s additionally higher worth for manufacturers with massive advertising lists. As an example, GetResponse expenses $65/month for 10,000 contacts and limitless emails on its entry-level E mail Advertising plan. HubSpot’s equal package deal prices greater than twice as a lot (and it doesn’t even embody limitless emails).
- Get electronic mail automation for much less. GetResponse bundles all its automation performance into its appropriately named Advertising Automation package deal, priced from $48/month. HubSpot consists of as much as 10 automated actions in its Starter plan, priced from simply $18/month. However in the event you want extra automations, you’ll should take the massive leap as much as HubSpot Advertising Skilled ($800+ per 30 days).
- Host webinars inside the platform. Surprisingly for a B2B inbound advertising platform, HubSpot doesn’t provide built-in webinar internet hosting, so that you’ll must shell out additional for a third-party integration. GetResponse gives webinar internet hosting as customary at Advertising Automation degree and above (priced from $48/month).
How Does GetResponse Examine to HubSpot?
| GetResponse | HubSpot | |
| Finest Characteristic | Constructed-in GPT-3.5-powered electronic mail generator. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
| Finest For | Small companies that want superior advertising instruments | B2B inbound advertising |
| Execs | Cheaper costs for top electronic mail volumes and enormous advertising lists. | Presents far more performance than simply advertising; has a extra beneficiant free plan. |
| Cons | HubSpot’s free plan is best; GetResponse doesn’t do all the additional gross sales and customer support stuff. | Costly if all you need is an electronic mail advertising and automation device. |
| Pricing/Month | Free for as much as 500 contacts and a pair of,500 month-to-month electronic mail sends. Paid plans begin at $13.30 per 30 days for 1,000 contacts and limitless electronic mail sends. | Free advertising plan consists of limitless contacts and a pair of,000 month-to-month electronic mail sends. Paid advertising plans begin at $18 per 30 days for 1,000 contacts and 5,000 month-to-month sends. |
| Help | Paid plans embody 24/7 help by way of chat and electronic mail. Telephone help is simply obtainable at top-tier MAX2 degree; some MAX2 clients may also entry Slack help. | Paying clients can get 1:1 electronic mail and in-app chat help. Telephone help is out there at Professional degree and above. |
5. Brevo (FKA Sendinblue)
Brevo is a brand new(ish) identify on the scene. However it’s not a significantly new device, having launched again in 2012 underneath its earlier guise, Sendinblue. Regardless of the rebranding, Brevo retains Sendinblue’s standing as an reasonably priced but feature-packed advertising automation platform.
What Makes Brevo the Finest HubSpot Various?
- Extra beneficiant free plan. Brevo’s free product tier is arguably essentially the most beneficiant of any advertising automation device, providing limitless contacts and as much as 300 emails a day (plus customizable electronic mail templates, and even SMS and WhatsApp campaigns). HubSpot’s free plan remains to be fairly beneficiant, however it could’t match Brevo.
- Ship transactional emails on all plans. Even in the event you solely join Brevo’s free plan, you should utilize your allowance to ship transactional emails like order confirmations, delivery updates, and password resets. HubSpot gives transactional emails, too, however solely at Advertising Skilled degree and above (which, as we’ve famous loads of instances already, prices from $800/month).
- Cheaper for big listing sizes. All Brevo plans embody limitless contacts, making it a low-cost selection for manufacturers with big advertising lists. HubSpot’s costs rise sharply whenever you add extra contacts—for example, you pay an additional $18/month per 1,000 contacts on the Advertising Starter plan.
- Low-cost SMS advertising. Brevo enables you to bolt-on SMS advertising to any plan on a pay-as-you-go foundation (e.g. 1,000 US SMS messages price simply $10.90). HubSpot’s SMS performance is simply obtainable as a beta at its Skilled tier (and better).
How Does Brevo Examine to HubSpot?
| Brevo | HubSpot | |
| Finest Characteristic | Ship transactional emails with assured 97 % deliverability. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
| Finest For | Low-budget electronic mail advertising | B2B inbound advertising |
| Execs | Extra beneficiant free plan; consists of transactional emails on all plans. | Excessive-quality (free) CRM. |
| Cons | HubSpot’s free CRM is best. | Engaging options like SMS advertising and transactional emails are solely obtainable to higher-tier clients. |
| Pricing/Month | Free for limitless contacts and as much as 300 emails per day. Paid plans begin at $25 per 30 days for limitless contacts and 20,000 emails per 30 days. | Free advertising plan consists of limitless contacts and a pair of,000 month-to-month electronic mail sends. Paid advertising plans begin at $18 per 30 days for 1,000 contacts and 5,000 month-to-month sends. |
| Help | The $25+ per 30 days Starter plan solely gives email-based help. To obtain customized help, you’ll must subscribe to an Enterprise plan. | Paying clients can get 1:1 electronic mail and in-app chat help. Telephone help is out there at Professional degree and above. |
6. Omnisend
Omnisend is one other ecommerce-centric advertising automation platform. It’s utilized by 100,000+ companies to handle their electronic mail and SMS campaigns, with noteworthy clients together with Inglot and Hallmark.
What Makes Omnisend the Finest HubSpot Various?
- Reasonably priced SMS & push notification campaigns. Even Omnisend’s free plan consists of (restricted) SMS and push notifications. In contrast, HubSpot doesn’t do push campaigns in any respect, and it solely gives SMS advertising at Professional degree and above.
- Superior automation on all plans. Once more, each Omnisend plan consists of the platform’s full vary of automations and pre-built workflows. Until you pay for Advertising Hub Skilled (at $800+ per 30 days), HubSpot limits you to a most of 10 automations (or only one for customers of its free plan).
- Cheaper for bigger lists. Omnisend’s costs ramp up way more gently than HubSpot’s. As an example, Omnisend expenses $40/month for 3,000 contacts and 36,000 month-to-month emails. HubSpot’s closest comparable plan prices $54/month and solely consists of 15,000 emails.
How Does Omnisend Examine to HubSpot?
| Omnisend | HubSpot | |
| Finest Characteristic | Net push notifications enable manufacturers to immediately retarget clients. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
| Finest For | Ecommerce entrepreneurs | B2B inbound advertising |
| Execs | Decrease costs and extra performance with all paid plans. | Extra beneficiant free plan; free CRM; far wider-ranging characteristic set. |
| Cons | Can’t do all of the gross sales, buyer help, or social media administration stuff that HubSpot gives. | Far costlier as an electronic mail and SMS platform; doesn’t do push notifications. |
| Pricing/Month | Free to achieve as much as 250 contacts per 30 days, together with 500 month-to-month electronic mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per 30 days to achieve as much as 500 contacts (together with limitless push notifications). | Free advertising plan consists of limitless contacts and a pair of,000 month-to-month electronic mail sends. Paid advertising plans begin at $18 per 30 days for 1,000 contacts and 5,000 month-to-month sends. |
| Help | All customers get 24/7 electronic mail and dwell chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. | Paying clients can get 1:1 electronic mail and in-app chat help. Telephone help is out there at Professional degree and above. |
7. ActiveCampaign
ActiveCampaign is among the most subtle advertising automation platforms, and its wealth of gross sales, advertising, and ecommerce options seem to make it a pure HubSpot competitor. Identical to HubSpot, it additionally provides clients the choice to buy its advertising automation and gross sales CRM merchandise individually or as discounted bundles.
What Makes ActiveCampaign the Finest HubSpot Various?
- Superior (customary) reporting. HubSpot gives a giddying array of reporting instruments—a number of dashboards, customizable stories, and extra—however all of the fanciest stuff is locked away behind the platform’s reporting add-on, which prices $200/month. ActiveCampaign’s customary reporting instruments are far superior, together with automation stories, goal-based stories, contact development metrics, and extra.
- Enhance open charges with predictive sending. ActiveCampaign’s AI-powered predictive sending characteristic (obtainable at Skilled degree, priced from $149/month) sends emails when particular person recipients are most certainly to interact. Good stuff! You’ll want a third-party integration to try this via HubSpot.
- Cheaper CRM and advertising bundles. ActiveCampaign is on no account a low cost platform. However if you wish to bundle gross sales CRM and advertising automation, its costs are way more interesting than HubSpot’s. As an example, a Skilled-level automation and CRM bundle together with 2,500 contacts will set you again $385/month with ActiveCampaign, in comparison with $818/month with HubSpot.
- Low-cost transactional emails. With ActiveCampaign, you possibly can bolt-on 10,000 transactional emails to any plan for simply $15/month, whereas HubSpot solely gives them at Skilled degree and above.
How Does ActiveCampaign Examine to HubSpot?
| ActiveCampaign | HubSpot | |
| Finest Characteristic | Predictive actions use machine studying to ship buyer experiences primarily based on knowledge, comparable to one of the best time to ship emails. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
| Finest For | Superior entrepreneurs who want high-level automation | B2B inbound advertising |
| Execs | Cheaper costs for equally superior options. | Has a beneficiant free plan. |
| Cons | No free plan. | When you improve from the free plan, HubSpot turns into far costlier. |
| Pricing/Month | From $29 per 30 days for one consumer and limitless emails. | Free advertising plan consists of limitless contacts and a pair of,000 month-to-month electronic mail sends. Paid advertising plans begin at $18 per 30 days for 1,000 contacts and 5,000 month-to-month sends. |
| Help | All ActiveCampaign plans provide 24/7 electronic mail and chat-based help, however solely Enterprise clients get over-the-phone help. | Paying clients can get 1:1 electronic mail and in-app chat help. Telephone help is out there at Professional degree and above. |
8. AWeber
AWeber made its identify as an reasonably priced, user-friendly electronic mail advertising platform, however down the years it’s added a bunch of further performance to maintain tempo with extra superior instruments like ActiveCampaign… and HubSpot.
What Makes AWeber the Finest HubSpot Various?
- Ship internet push notifications. Until you utilize a third-party integration, you possibly can’t run push notification campaigns via HubSpot. AWeber, alternatively, gives internet push notifications on all plans, together with its free tier.
- Telephone-based technical help. Obtained an issue? AWeber enables you to choose up the cellphone and communicate to a actual human, even in the event you’re solely utilizing its free plan. With HubSpot, you solely get phone-based help at Skilled degree and above (priced from $800/month).
- Construct custom-made electronic mail templates, quick. With AWeber, you possibly can paste your web site or Fb web page URL into its sensible designer to robotically generate electronic mail templates tailor-made to your model. HubSpot doesn’t provide something like this, though it does have a (small) library of free templates.
- Cheaper for top electronic mail volumes. All paid AWeber plans embody limitless emails, making it an reasonably priced selection for manufacturers sending excessive volumes of emails. HubSpot doesn’t provide limitless emails on any plan.
How Does AWeber Examine to HubSpot?
| AWeber | HubSpot | |
| Finest Characteristic | Create electronic mail templates in seconds utilizing your web site or Fb web page URL. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
| Finest For | Startups and small companies | B2B inbound advertising |
| Execs | Less expensive for sending excessive electronic mail volumes. | Extra beneficiant free plan; free CRM. |
| Cons | Much less superior CRM; way more restricted characteristic set. | Paid plans are far more costly in the event you solely must ship emails. |
| Pricing/Month | Free for as much as 500 electronic mail subscribers and three,000 month-to-month electronic mail sends; paid plans priced from $12.50 per 30 days for as much as 500 subscribers and limitless emails. | Free advertising plan consists of limitless contacts and a pair of,000 month-to-month electronic mail sends. Paid advertising plans begin at $18 per 30 days for 1,000 contacts and 5,000 month-to-month sends. |
| Help | All customers—even free subscribers—can entry 24/7 dwell help by way of cellphone, electronic mail, and chat (though paying clients are positioned in a precedence queue). | Paying clients can get 1:1 electronic mail and in-app chat help. Telephone help is out there at Professional degree and above. |
9. Fixed Contact
Fixed Contact is one other old-fashioned electronic mail advertising platform that’s added a ton of fancy new options in recent times. It targets startups, small companies, and superior entrepreneurs—the same viewers to HubSpot’s lower-tier plans.
What Makes Fixed Contact the Finest HubSpot Various?
- Low-cost social scheduling. Fixed Contact’s mid- and top-tier packages provide built-in social media scheduling, whereas all plans embody social media posting. In fact, HubSpot does each of this stuff, too—however solely at Advertising Hub Skilled degree and above, priced from $800/month.
- Constructed-in occasion advertising. Given HubSpot’s sturdy B2B slant, you’d think about occasion advertising could be a core a part of its proposition. Nonetheless, you possibly can’t promote occasion tickets via HubSpot with out an integration, whereas Fixed Contact gives built-in occasion advertising instruments on all value plans.
- Telephone-based help. All Fixed Contact can entry phone-based customer support—a privilege HubSpot reserves for subscribers at Advertising Hub Skilled degree and better.
How Does Fixed Contact Examine to HubSpot?
| Fixed Contact | HubSpot | |
| Finest Characteristic | Handle campaigns on the go from a devoted cell app. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
| Finest For | Nonprofits and charities (they save as much as 30 % on customary Fixed Contact costs) | B2B inbound advertising |
| Execs | Constructed-in social media and occasion administration instruments with all plans. | Wonderful free plan and a extra expansive characteristic set. |
| Cons | Costly costs for a relatively restricted characteristic set; no free plan. | Social media administration solely obtainable to higher-tier clients. |
| Pricing/Month | From $12 per 30 days for as much as 500 contacts and 5,000 month-to-month electronic mail sends. | Free advertising plan consists of limitless contacts and a pair of,000 month-to-month electronic mail sends. Paid advertising plans begin at $18 per 30 days for 1,000 contacts and 5,000 month-to-month sends. |
| Help | All plans provide dwell chat and cellphone help, whereas Customary and Premium clients get onboarding calls too. | Paying clients can get 1:1 electronic mail and in-app chat help. Telephone help is out there at Professional degree and above. |
10. ConvertKit
Frankly, ConvertKit and HubSpot have subsequent to nothing in widespread, past the actual fact you should utilize each platforms to ship emails. ConvertKit is designed for particular person content material creators—authors, coaches, musicians, podcasters, and extra—whereas HubSpot targets small, medium, and enterprise-level companies. Nonetheless, we’ll do our greatest to match them!
What Makes ConvertKit the Finest HubSpot Various?
- Incredible free plan. If we may solely choose one free electronic mail advertising device, we’d select Brevo. However ConvertKit is an in depth second, providing 1,000 contacts and limitless emails, touchdown pages, and kinds—plus primary tagging and segmentation. HubSpot’s free tier definitely isn’t dangerous, however it could’t compete right here.
- Get suggestions from fellow creators. While you be a part of the Creator Community (obtainable on all paid plans), you achieve the power to advocate—and be beneficial by—different content material creators, serving to you develop your viewers. HubSpot wasn’t constructed for creators and doesn’t provide something comparable.
- Constructed-in electronic mail monetization. For those who’ve acquired 10,000+ electronic mail subscribers, ConvertKit will actively search out paid sponsorships to your newsletters, supplying you with a brand new avenue to monetize your content material. Once more, HubSpot doesn’t do that.
- Inclusive referral advertising. ConvertKit’s top-tier Creator Professional plan, priced from $25/month, consists of free entry to SparkLoop’s referral advertising platform—giving creators one more means to achieve new audiences. HubSpot has a SparkLoop integration, however you’ll should pay for it.
How Does ConvertKit Examine to HubSpot?
| ConvertKit | HubSpot | |
| Finest Characteristic | Built-in e-newsletter referral program helps creators develop their attain by leveraging their current viewers. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
| Finest For | Content material creators | B2B inbound advertising |
| Execs | Constructed-in monetization and viewers development instruments for creators. | Way more superior reporting, segmentation, and automation; free CRM. |
| Cons | Solely gives a fraction of HubSpot’s performance. | Fairly costly, particularly in the event you’re simply searching for an electronic mail device. |
| Pricing/Month | Free for as much as 1,000 subscribers and limitless electronic mail sends; paid plans begin at $9 per 30 days for as much as 300 subscribers and limitless sends. | Free advertising plan consists of limitless contacts and a pair of,000 month-to-month electronic mail sends. Paid advertising plans begin at $18 per 30 days for 1,000 contacts and 5,000 month-to-month sends. |
| Help | Paying clients get dwell chat and electronic mail help, with precedence entry supplied to Creator Professional subscribers. Free subscribers solely get neighborhood help. | Paying clients can get 1:1 electronic mail and in-app chat help. Telephone help is out there at Professional degree and above. |
Steadily Requested Questions
Conclusion
We may sum up this complete information to HubSpot alternate options by saying:
HubSpot is wonderful, however in the event you’re “simply” searching for advertising automation, each different platform is cheaper.
To present you only one comparability, Drip provides you superior automations, onsite campaigns, laser-targeted segmentation, limitless emails, and as much as 2,500 contacts for $39/month. HubSpot’s most comparable plan prices 20 instances extra (plus you solely get 2,000 contacts and 20,000 emails).
Ridiculous, proper?
So in the event you’re too large for HubSpot’s free plan, we extremely advocate taking Drip for a test-drive. Join your 14-day free trial at present!
