Over the course of 2022 we obtained over 400 buyer concepts that guided almost 200 new options and platform enhancements! Thanks for sharing your concepts and know that we’re listening!
We’re continually iterating to raised serve your rising companies and whereas we’re excited to carry you much more innovation within the new 12 months, it’s price reflecting on the entire new capabilities and use circumstances which were unlocked over the past 12 months.
Whether or not you’re a new enterprise simply getting began or a big enterprise trying to scale, the options we launched this 12 months ship improvements throughout the ActiveCampaign platform that will help you automate and develop with confidence. Let’s have a look again!
CRM updates that improve gross sales productiveness
ActiveCampaign’s gross sales instruments are as highly effective as your must develop. The enhancements made to the CRM this 12 months make it potential so that you can shut way more offers, with none additional effort, gross sales reps, or manually managing time-consuming processes.
- Handle Offers extra effectively with enhanced direct emails: In April we made it simpler so that you can keep on high of offers by sending direct one-to-one emails to a contact proper from their deal file. With this replace now you can ship a direct one-to-one electronic mail utilizing your linked electronic mail tackle, monitor engagement (like opens, clicks, and replies) of despatched emails, and even set off automations primarily based on that engagement.
- Retailer and entry recordsdata from Offers: Serving to gross sales workforce’s do extra in much less time was a serious theme this 12 months. Now you can connect necessary paperwork on to your deal data so that you’ve got all pertinent info at your fingertips everytime you’re talking with a potential buyer and attempting to shut a deal.
- Bulk edit Accounts and Offers: Shortly edit a number of accounts and offers to maintain your CRM organized and up-to-date. You should utilize this characteristic to re-assign offers to new reps, transfer a number of offers over to a brand new pipeline, or make bulk edits to customized fields – all of in a matter of some clicks.
- NEW: Set off an automation when a process is accomplished: Phase the Process Completion automation set off primarily based on process sort, outcomes, relation (contact vs. deal), or title.
To get began check out one among these pre-built automation recipes:
Automate and develop your model engagement with the brand new and improved electronic mail designer
Our new electronic mail designer brings thrilling updates and added options to your on a regular basis use of ActiveCampaign, whereas delivering the very best electronic mail expertise to your prospects. All through 2022 we’ve loaded the brand new designer with all of the options and love from the traditional designer–with a way more intuitive and dependable design expertise. The brand new designer helped ActiveCampaign to stay G2’s #1 electronic mail template builder.
Try these thrilling enhancements that carry the brand new designer to parity with the traditional designer:
Drive extra conversions and construct model loyalty with product catalog
Shopify and WooCommerce prospects can now sync all of their product information into the platform and unlock new use circumstances for buyer expertise automation because of the brand new product catalog block. Enjoyable truth: ActiveCampaign prospects recovered 128% extra orders from deserted carts throughout Black Friday Weekend 2022 in comparison with 2021!
Use the product catalog block to:
- Construct focused campaigns primarily based in your viewers’s pursuits, profile, and searching behaviors and populate merchandise that they’re probably to purchase.
- Customise via numerous filters, product sorting capabilities, or manually choose the merchandise that you just wish to spotlight in a marketing campaign to drive new product launches, cross-sell, and upsell actions.
Join much more of your favourite apps
ActiveCampaign integrates with 900+ apps, permitting companies to attach their best-in-class instruments with ActiveCampaign’s highly effective advertising automation. Once you create a stack of extremely specialised apps, you’re in a position to decide and select the proper answer for every drawback.
In 2022, we rolled out over 50 new impactful integrations so as to add to your stack together with:
And there you could have it – a 2022 12 months in evaluate of our high characteristic releases! In the event you’d like to listen to about much more of the options launched this 12 months you may try our This autumn 2022 Product Updates Webinar!
Keep within the find out about the entire newest and best product updates from ActiveCampaign on our launch updates web page. And in the event you’re not a buyer however prepared to start out automating your corporation, Join a free 14-day trial and see what the hype is all about.
Pleased holidays everybody – we are able to’t wait to see you within the new 12 months the place we anticipate much more success and progress on your companies!
