Running a blog is a lovely and artistic outlet for sharing your distinctive perspective. Moreover including worth to your viewers, running a blog helps you flip your ardour into revenue via a number of monetization strategies.
On this submit, you’ll discover ways to monetize a weblog and see examples of the most well-liked (and profitable) forms of blogs that may encourage you to get began with your personal weblog.
What blogs do folks wish to learn?
19 Sorts of Blogs That Make Cash
How do blogs earn a living?
Like several labor of affection, running a blog continues to be labor. The excellent news is that there are a number of methods to earn a living from that labor, together with:
- Promoting. Promoting networks reminiscent of Google AdSense pays to point out advertisements to your guests. You receives a commission a fee for the clicks you earn.
- Affiliate Advertising and marketing. You will get paid to advertise merchandise to your viewers by becoming a member of an associates program like Amazon Associates. You earn a fee from gross sales generated by your weblog.
- Lead or Demand Era. You should utilize your weblog to advertise your corporation, whether or not you present a service, run an e-commerce retailer, promote digital merchandise reminiscent of on-line programs, or run a subscription/ content material mannequin for unique content material.
Do not forget that none of those work when you do not first create beneficial content material that pulls an viewers. The very last thing you want is to make your weblog a billboard in the midst of a desert.
With that mentioned, there are some fashionable niches that do rather well with weblog monetization when applied successfully.
What blogs do folks really wish to learn?
Earlier than you begin planning learn how to monetize your weblog and begin making future purchases, you could perceive what forms of content material folks really wish to eat. So, what do folks wish to learn throughout their time on-line?
In a HubSpot ballot of 298 shoppers, we discovered that 32.9% of readers try blogs between one and 4 occasions per 30 days. The subsequent largest group, at 18.8%, learn weblog posts one to 3 occasions per week.
Solely 12.1% of individuals by no means learn blogs. So, the excellent news? Folks each crave and click on on weblog content material.
We additionally requested our respondents what forms of weblog content material they like to learn. Step-by-step guides and DIY suggestions topped the record, with 17.8% of respondents saying they learn this content material.
Recipes and cooking suggestions had been subsequent at 17.4%. Demos/tutorials and interview-driven posts tied for third with 12.1%.
Now that we all know the format let’s discover the subject material. We requested the highest three subjects folks wish to eat content material about. Our high three classes observe:
- Leisure, music, or films (36.6%).
- Non-fiction storytelling or journalistic tales (28.5%).
- Fictional storytelling (24.2%).
Now, let’s dive into the forms of blogs that earn a living.
1. Vogue Blogs
In these blogs, readers can discover posts like style obsessions, back-to-school appears, make-up tutorials, and extra. A standard observe is to incorporate sponsorships, just like the one proven under with Vooray.
The 2 manufacturers collaborated on a fitness center bag, releasing it on the LSF weblog and web site:
With model partnerships, corporations search heavy hitters of their {industry} and supply the model the flexibility to design a product solely for base pay and a share of the earnings.
And, whereas this occurs so much within the magnificence {industry}, it is undoubtedly not an industry-specific thought.
2. Meals Blogs
As a self-proclaimed foodie, meals blogs are my favourite kind of weblog. They normally observe an analogous content material format of categorically-organized recipes. Some have movies to pair with these recipes, in addition to social media channels that each one connect with the weblog.
Above is an instance of certainly one of my favourite meals blogs, Minimalist Baker. Word how the title of the submit incorporates data that may pull a foodie in — “5 minutes” and “plant-based.”
This recipe will enchantment to anybody who searches for simple, no-fuss cooking.
Minimalist Baker offers this worth to draw readers, they usually use affiliate hyperlinks to monetize their weblog.
3. Sports activities Blogs
Sports activities blogs exist for each kind of sport conceivable — even squash.
When you’ve got a ardour for athletics and love writing, this can be the proper intersection for you. From protecting video games to giving participant insights, sports activities blogs are an vital supply for followers to atone for what they missed.
Like this screengrab from ESPN, sports activities blogs additionally report on information within the {industry} — these two tales are concerning the Tremendous Bowl.
So, when you’re occupied with doing a sports activities weblog, you’ve got choices: concentrate on a particular sport or take a extra holistic strategy, like ESPN.
ESPN makes use of its web site and weblog as companions for its media presence to draw and retain viewers, however different sports activities blogs use banner promoting to monetize their site visitors.
4. Journey Blogs
Should you like to go on journeys and seize the moments, a journey weblog is likely to be proper up your alley. There‘s one thing about journey blogs which are enjoyable, just like the sight of attractive locations.
That’s why, when you’re pondering of launching a journey weblog, you would possibly wish to spend money on a pleasant digital camera.
As an example, take a look at this vibrant, colourful picture of the Charles River. (I‘m in all probability a bit biased, contemplating I dwell in Boston and commute throughout this river day by day).
To rank extremely on the SERPs, you’ll want high-quality photographs to compel journey fanatics to view your posts.
Journey blogs can use a number of avenues to generate revenue. Mostly seen are banner advertisements, native advertisements, sponsored posts, and affiliate hyperlinks for merchandise reminiscent of suitcases or airline tickets.
5. Way of life Blogs
Way of life blogs are in all probability probably the most versatile of weblog sorts. Aptly named, these blogs are about an individual’s life. They cowl what the blogger likes to do, the place they eat, store, and so on. Consider these blogs as a web site for influencers.
Take a look at this life-style weblog, Wit and Delight, for example:
A number of influencers use blogs to market themselves and construct a extra strong following. Usually, companies will search for an influencers‘ weblog or web site to be taught extra about them, in addition to contact them for a partnership.
Should you’re thinking about turning into an influencer or just wish to share extra of your life with family and friends, this is likely to be the precise weblog for you.
You may monetize a life-style weblog with affiliate hyperlinks, native advertisements, and sponsored posts. Banner advertisements for advert networks additionally work effectively right here.
6. Parenting Blogs
Parenting blogs normally give recommendation and share relatable tales that oldsters or anticipating dad and mom can be taught from.
These blogs generally is a nice useful resource for repurposing your content material into different codecs, like movies. Loads of parenting blogs have added a YouTube channel to maintain their content material recent, increasing them into new goal markets.
As an example, Fortunately Eva After, the parenting weblog proven above, now has a thriving YouTube channel with over 5,000 subscribers.
Parenting comes with lots of alternatives for product purchases, so the monetization prospects are limitless.
7. Gaming Blogs
Gaming has was an {industry} that now usually occurs on-line. Between downloadable content material (DLCs) and video games that depend upon an web connection, it‘s exhausting to be a gamer when you’re not on-line.
Due to that, gaming blogs are extraordinarily fashionable.
From recreation bulletins to company sponsorships, gaming blogs can go a few other ways. They’ll embody recreation critiques, walkthroughs, cheat codes, or content material codes.
Since gaming YouTube channels appeal to lots of followers, this sort of weblog can even develop right into a YouTube channel of its personal.
Moreover, it is a nice area for avid gamers to attach with one another, particularly when you create alternatives on your readers to interact (like within the feedback part of your weblog).
You may monetize the weblog with banner advertisements, or you need to use the weblog to drive demand for streaming channels the place extra views imply extra money.
8. B2B/Advertising and marketing Blogs
HubSpot, this weblog you are at present studying, is an instance of a web site within the B2B/Advertising and marketing class. As a result of we provide advertising and marketing merchandise as a part of our CRM platform, we use our weblog to assist thousands and thousands develop higher.
Creating content material for our viewers helps us present worth, achieve belief, and construct {industry} authority. This makes us achieve mindshare from our viewers.
I wish to make it clear that advertising and marketing isn‘t the one {industry} represented by B2B blogs. As a substitute, it’s extra of an instance of the kind of B2B blogs you will discover on the market.
For extra details about B2B advertising and marketing and the way a weblog appears on this {industry}, try our final information right here.
9. Well being and Health Blogs
You might have heard of “Fitstagrams” (Instagram accounts devoted to health journeys), however health blogs are additionally a dime and a dozen.
These blogs advocate exercise suggestions, wholesome recipes, and typically supply full exercise plans in a “How-to” format, like this submit from Nerd Health.
Health blogs generally is a nice companion to those that wish to dwell wholesome, not simply figuring out.
Readers is likely to be thinking about perfecting their health routine, discovering new methods to make wholesome consuming thrilling, or searching for motivation to stay to their health life-style.
10. Know-how and Gadget Blogs
If gadget critiques, software program tutorials, or PC troubleshooting curiosity you, then it is best to completely create a tech weblog. Know-how blogs are stylish as a result of folks wish to be taught new details about smartphones, computer systems, and apps.
The emergence of AI additionally means there is no such thing as a scarcity of content material to cowl for tech web sites.
11. Private Finance Blogs
Getting cash could also be simple for some folks, however managing it’s a totally different ball recreation. That’s why they flip to non-public finance blogs to discover ways to deal with their cash higher.
If that is your superpower, many individuals will recognize it when you share your finance data and expertise in your weblog.
Private finance blogs present useful recommendations on subjects reminiscent of budgeting, saving, investing, and getting out of debt. Additionally they cowl frugal dwelling, retirement planning, insurance coverage, monetary independence, and tax methods.
12. DIY blogs
Individuals are all the time trying to find methods to beautify their surroundings while saving prices. Enter DIY blogs. It’s a fantastic area of interest for anybody who enjoys getting their palms soiled.
DIY blogs present step-by-step guides and tutorials for tasks like dwelling transforming, crafts, and gardening. An ideal instance is Remodelaholic. The location averages 329,000 month-to-month visits.
As a DIY blogger, you can also make cash via show advertisements, sponsored content material, internet affiliate marketing, and consultations.
As well as, many DIY bloggers create and promote their very own merchandise, reminiscent of dwelling decor objects and printable templates, to generate further revenue.
13. “Make Cash On-line” Blogs
Different running a blog niches might come and go, however the “earn a living on-line” area of interest will stay evergreen. The explanation isn’t far-fetched — folks wish to earn passive revenue and achieve monetary freedom.
Should you plan to start out a weblog on this area of interest, you’ll be able to cowl subjects like freelancing, internet affiliate marketing, passive revenue methods, shares, and extra.
However contemplating how saturated this area of interest is, generic recommendation gained’t minimize it. To achieve success, it’s important to supply distinctive insights, sensible suggestions, and case research to assist your viewers generate revenue on-line.
14. Self-Care and Private Improvement Blogs
Just lately, there was an enormous spike in psychological well being consciousness, which has fueled curiosity in self-care and private improvement blogs.
Folks wish to enhance their general well-being, handle stress, and develop a optimistic mindset and wholesome habits. That is the place specialists like therapists, psychologists, or counselors really shine by sharing content material that fulfills this want.
Promoting digital merchandise, providing on-line programs, offering teaching classes, and recommending affiliate merchandise are a couple of methods to earn cash out of your self-care weblog.
15. Relationship and Relationship Blogs
What does a wholesome relationship appear to be? How do I discover the proper companion? How do I make a long-distance relationship work? These are some queries folks kind in Google about relationship & relationships.
Should you’re a relationship skilled or possibly providing relationship recommendation is your factor, think about making a weblog that solutions these questions.
Infusing your private tales will make your weblog extra thrilling and make you an authority as a result of folks wish to hear from somebody who has skilled their struggles.
Matters you’ll be able to cowl embody breakups, relationship suggestions, wholesome marriage, communication methods, battle decision, and compatibility.
After constructing a robust reader base, monetize your weblog by providing teaching companies, on-line programs, and e-books on relationship and relationships.
As well as, sponsored posts, banner advertisements, and internet affiliate marketing are other ways to herald further revenue.
16. Pet Care Blogs
In keeping with the 2023-2024 APPA Nationwide Pet Homeowners Survey, 66% of U.S. households personal a pet. That’s about 86.9 million households who could also be continually searching for tricks to hold their furry little pals joyful and wholesome.
Most pet care blogs cowl a variety of subjects, reminiscent of diet, grooming suggestions, coaching recommendation, well being and wellness, and product critiques.
Nonetheless, sharing private experiences about how you take care of your pet is sufficient to begin constructing an internet viewers.
For monetizing your pet care weblog, think about sponsored content material from pet manufacturers, internet affiliate marketing for pet merchandise, show promoting, and even creating and promoting your personal pet-related merchandise.
17. Profession and Employment Blogs
Going from school into the labor market isn’t simple for a lot of recent graduates. That’s why they depend on profession and employment blogs for suggestions and recommendation on resume creation, interview preparation, and networking.
However you don’t need to be an HR supervisor to start out a weblog on this area of interest. All it requires is sharing experiences which have helped you construct a profitable profession.
This may assist your viewers to grasp their profession targets, navigate the job market, and enhance their employment prospect.
With a loyal following, monetizing your weblog turns into simple.
You may make cash from promoting programs or ebooks, resume writing, or interview teaching classes. Additionally, you’ll be able to earn further revenue from affiliate gross sales, paid webinars, show advertisements, and partnerships.
18. Leisure Blogs
The place do you go to get the most popular gist about your favourite celeb? You guessed proper! Leisure blogs.
From music, films, and TV exhibits to celeb information, sports activities, and style, there’s all the time an viewers able to atone for the newest happenings within the leisure {industry}.
Should you’re a popular culture fanatic or have an inside scoop on the leisure {industry}, leisure running a blog is a superb technique to flip your ardour into revenue.
Earn money via banner advertisements, merchandise gross sales, sponsorships, paid partnerships, and premium subscriber content material.
Additionally, utilizing affiliate hyperlinks to promote film tickets, music, or video streaming subscriptions is a good way to monetize an leisure weblog.
19. Actual Property Blogs
The actual property {industry} is very profitable for people who’ve the precise data. Those that don’t have to show to actual property blogs to achieve data earlier than shopping for, promoting, or investing in properties.
Most blogs cater to householders, actual property buyers, brokers, appraisers, and brokers. They cowl market traits, dwelling shopping for or promoting suggestions, funding methods, renovations, property administration, and tax legal guidelines.
This isn’t an expansive record. When you’ve got an thought, see what can come of it. The benefit of blogs is that you may take it wherever you need, and if the content material is compelling for a sure readership, cash and notoriety come after.
Listed here are some examples of high-grossing blogs and their classes.
Standard Weblog Examples
1. Love Sweat Health
Love Sweat Health is a health weblog began by Katie Dunlap. This expansive health weblog affords content material starting from exercises to wholesome recipes, and extra.
The weblog pulls in over 3,500 natural (search) visits per 30 days, and Katie makes use of her content material to advertise totally different merchandise in her e-commerce retailer.
2. Grammarly
The Grammarly weblog affords writing suggestions, articles on grammar, and even recommendation for writing tasks reminiscent of resumes, skilled communication, and thesis.
Their mission is “to enhance lives by bettering communication,” and their useful content material generates over 32 million natural visits per 30 days.
They use the model consciousness generated by this visibility to advertise their grammar app and extension, which has a free and premium (paid) model.
3. PC Gamer
PC Gamer is a weblog that gives critiques, demos, and information updates on gaming and gamer tech. Their content material generates over 3.8 million natural visits per 30 days, they usually monetize this site visitors with affiliate hyperlinks.
For instance, this can be a submit about the perfect private computer systems to purchase for gaming, up to date for 2023. The submit brings readers options about which computer systems are finest for PC gaming, and almost each product has an Amazon hyperlink.
Each time a consumer clicks on the Amazon hyperlink, the web site earns a revenue, in addition to Amazon, which is a technique the web site can fund its expansive listicles.
4. Condo Remedy
Condo Remedy is a life-style weblog that discusses inside design and residential dwelling subjects. They cowl all the things from stylish furnishings to cleansing hacks and even cash issues.
This weblog generates over 2.5 million natural visits per 30 days. It monetizes this site visitors with sponsored posts (just like the one under), banner advertisements, and affiliate hyperlinks.
5. PS I am on my approach
PS I‘m on my approach is a journey weblog run by Trisha Velarmino as she travels the world and learns about different cultures.
Her content material earns over 45,100 natural visits per 30 days (and extra from social media), and she or he’s been featured on publications like Cosmo and Tripadvisor. She monetizes her weblog by providing journey teaching companies and digital programs.
As well as, the sidebar on her weblog contains banner advertisements.
6. Lauren Conrad
This life-style and style weblog primarily stories on traits and product launches, bringing in over 142,000 natural visits per 30 days. Lauren Conrad is taken into account an influencer, and this standing helps her earn partnerships to monetize her content material.
7. NerdWallet
NerdWallet is an app for evaluating bank cards and making sensible cash strikes. Their complete enterprise mannequin revolves round their content material, which drives over 21.2 million natural visits per 30 days to their web site.
Their app is free, however they earn a living from affiliate partnerships with lending establishments and bank card corporations.
8. Rookie Mothers
Rookie Mothers is a weblog championing #MomLife and discussing all subjects/points associated to parenting.
Their weblog is a powerhouse that brings in over 32,000 natural visits per 30 days and generates revenue from banner advertisements and affiliate product hyperlinks.
9. CNET
CNET is a tech weblog that has constructed a popularity because the go-to web site for tech gadget critiques, newest traits, and how-to tutorials.
The location attracts 42 million guests each month and monetizes its weblog by selling tech corporations’ merchandise via affiliate hyperlinks. Different tech blogs earn a living via sponsored content material, internet affiliate marketing, and banner promoting.
10. The Stability
The Stability is an excellent instance of a well-liked private finance weblog with over 52,000 month-to-month visits.
They monetize their weblog via show promoting and affiliate gross sales. Different methods to generate revenue as a private finance blogger embody sponsored posts and gross sales of digital merchandise, reminiscent of e-books or programs.
11. Good Passive Earnings
Based by Pat Flynn, the Good Passive Earnings weblog is a major instance of a profitable ‘earn a living on-line’ weblog.
SPI teaches its viewers learn how to earn a living via internet affiliate marketing and on-line programs, garnering over 217,000 month-to-month guests. He additionally runs a podcast and YouTube channel, permitting him to develop his viewers.
Pat generates his revenue by promoting on-line programs, e-books, and membership entry. You can even monetize your make-money-online weblog via sponsored content material, affiliate hyperlinks, show advertisements, and training companies.
12. HousingWire
HousingWire is a superb instance of an actual property weblog that gives useful content material. This website attracts over 429,000 month-to-month guests.
As a realtor with loads of hands-on expertise, think about beginning a weblog to supply skilled {industry} recommendation and insights.
It’s going to allow you to appeal to a loyal viewers and herald income from consultations and commissions on property gross sales.
You can even earn a living via internet affiliate marketing, promoting e-books, and partnering with actual property corporations for sponsored posts.
When you’ve got ardour to share and an viewers able to obtain your perception, monetizing is unquestionably on the desk when you begin producing actual curiosity.
The exhausting half is getting began and creating the worth that may get folks to come back. With a content material administration system and a few elbow grease, you may be effectively in your approach.
Editor’s observe: This submit was initially printed in April 2020 and has been up to date for comprehensiveness.
