Bulldog Reporter is thrilled to announce the winners of the 2023 Bulldog PR Awards, which acknowledge outstanding PR and communications campaigns and spectacular particular person and company contributions to the PR {industry} from the earlier yr. The Bulldog Awards are the one PR awards program judged completely by journalists, providing a singular and industry-specific analysis course of.
“As a long-time Bulldog Awards decide, I’ve watched the evolution of PR/advertising and marketing go from press releases and chilly calls to true artistic storytelling,” says Pulitzer Prize successful journalist, Tom Hallman Jr. “We reside in an period the place it’s vital to adapt—to expertise, to the economic system, and viewers and consumer expectations. The work on this contest exhibits outstanding creativity and teamwork, practically all of it behind the scenes. Pondering, taking dangers, and believing within the staff is what issues most.”
The Bulldog PR Awards have honored distinctive PR campaigns, people, and companies for over 25 years. Each program, a Grand Prize winner is chosen from every group. This yr’s distinction goes to:
- “The 9/11 Neighborhood’s Marketing campaign to Fight Saudi Arabia’s Sportswashing Ways” by Winuk Communications, Inc. with 9/11 Justice for Greatest Marketing campaign of 2022
- Dina Mostovaya, Mindset Consulting for PR Star of 2022
- French/West/Vaughan for Greatest PR Company of 2022
To be thought of for a Grand Prize, recipients should have entered the identical entry in a number of classes and gained Gold at the very least as soon as. With 40 marketing campaign classes, 11 company classes, and 7 particular person classes, there was one thing for everybody.
“This yr’s entries have been very spectacular,” says Christopher Elliott, writer, shopper advocate, nationally syndicated columnist, and veteran Bulldog PR Awards decide. “We noticed so many wonderful examples of PR execs elevating their shoppers’ messages and utilizing their platforms for good. I feel greater than something, they confirmed the true worth of a PR practitioner.”
Richard Carufel, editor at Bulldog Reporter, added, “It’s all the time inspiring to see so many of those incredible submissions, and all of the fascinating methods PR corporations and professionals execute for his or her firms and shoppers. The extent of creativity appears to get higher yearly. Seeing all of the superb media placements and different outcomes they earn reinforces my religion in PR and proves that, amid all of the tech-y bells and whistles—and, in lots of instances, as a result of of how PR leverages them—nice public relations is extra helpful than ever. And it really works!”
Congratulations to all of the winners of the 2023 Bulldog PR Awards! The total checklist is out there beneath.
To study extra about Bulldog Awards, go to bulldogawards.com and signal as much as hear about updates on deadlines and upcoming awards applications.
Marketing campaign Classes
Grand Prize – Greatest Marketing campaign of 2022
- “The 9/11 Neighborhood’s Marketing campaign to Fight Saudi Arabia’s Sportswashing Ways” by Winuk Communications, Inc. with 9/11 Justice
Greatest Arts & Leisure Marketing campaign
- Gold: AHS:NYC Store – FX Networks by NVE Expertise Company
- Silver: Hilton Honors unveils new unique experiences that join members with artists and celebrities who encourage their passions by Hilton
Greatest Model Launch
- Gold: Morro Bay Get Salty Model Launch by The Abbi Company
- Silver: HARD MTN DEW Launch by Golin
- Bronze: ICR Westwicke by ICR Westwicke
Greatest Enterprise to Enterprise Marketing campaign
- Gold: Altair Sends the Crash Take a look at Dummy into Retirement by Tier One Companions
- Silver: PAN Communications & Qualtrics by PAN Communications
- Bronze: Breaking BreezoMeter into the U.S. Market by Channel V Media
Greatest Enterprise to Client Marketing campaign
- Gold: Ally Monetary and Tier One Companions: The Primetime-ification of Girls’s Sports activities by Tier One Companions
- Silver: Dotted Line Communications for Match’s twelfth Annual Singles in America research by Dotted Line Communications
Greatest Marketing campaign on a Shoestring Finances
- Gold: Diapers to Dorms Sprint by 919 Advertising
- Silver: Powerhouse+Co.’s CRF Resilience Fund Marketing campaign by Powerhouse+Co.
Greatest Neighborhood Engagement Marketing campaign
- Gold: SPARK-ing Curiosity By Arms-on Science in Communities Worldwide by Crimson Havas
Greatest Neighborhood Relations Marketing campaign
- Gold: Washington Fuel: WAFF Ice Home by Washington Fuel
- Silver: Hy Cite Offers Again: A New Social Influence Program by ROKK Options
Greatest Client Product Launch
- Gold: Planet Health’ Excessive Faculty Summer time Cross by ICR INC
- Silver: HI-CHEW Fantasy Home by Sharp Suppose
- Bronze: Dittoe PR and WhistlePig Whiskey Rating a House Run with World’s First Baseball Bat-Completed Whiskey by Dittoe Public Relations
Greatest Content material Advertising Marketing campaign
- Gold: Josh Cellars’ Joshgiving: Placing the “Thanks” Again in Thanksgiving by Deutsch Household Wine & Spirits
Greatest Disaster Administration
- Gold: Navigating a Disaster and Preserving the Fame of Risas Dental by 10 to 1 Public Relations
- Silver: “It wasn’t the pipes that triggered the massive Vistula River’s catastrophe”- Amiblu, Public Dialog, Maurent PR by Public Dialog & Maurent PR
- Bronze: Durée and Firm by Durée & Firm, Inc.
Greatest Variety & Inclusion Initiatives Marketing campaign
Greatest Monetary Companies Marketing campaign
- Gold: Ally Monetary and Tier One Companions: The Primetime-ification of Girls’s Sports activities by Tier One Companions
- Silver: Monetary Finesse: Revitalizing A Legacy Monetary Wellness Model by Marathon Methods
- Bronze: Crimson Fan Communications by Crimson Fan Communications
Greatest Meals & Drinks Marketing campaign
- Gold: “Unleash the Bubbles” by French/West/Vaughan
- Silver: Porter Novelli Canada by Porter Novelli Canada
- Bronze: Blackened Hen Sandwich by Popeyes Louisiana Kitchen
Greatest World Marketing campaign
- Gold: The Ellinikon by Relevance Worldwide and V+O Communication
- Silver: Jongga Era Preservation Marketing campaign by HUNTER
Greatest Authorities/Public Service Marketing campaign
- Gold: Mpox Vaccination Marketing campaign with the Chicago Division of Well being (CDPH) by Topic Matter + Kivvit
- Silver: Nationwide Well being Service Corps fiftieth Anniversary by Ketchum, on behalf of HRSA
- Bronze: ASRC: Educating Voters On Alaska’s North Slope by Marathon Methods
Greatest Inexperienced/Environmental/Sustainability Marketing campaign
- Gold: The Peach State Goes Electrical by Violet PR
- Silver: Rubik’s ReCube Launch by Spin Grasp
- Bronze: Crimson Lorry Yellow Lorry by Crimson Lorry Yellow Lorry
Greatest Healthcare Marketing campaign
- Gold: SMA My Manner: Reclaiming the Double Take to Problem Incapacity Stereotypes by Genentech
- Silver: Menopause Consciousness: Influence within the Office by The Bliss Group
- Bronze: Interim HealthCare Champions House Healthcare Advocacy by RH Strategic
Greatest Integration of Conventional and New Media
- Gold: Rosenberg House Habitat by Peppercomm, a Ruder Finn firm
- Silver: American Normal Heating & Air Conditioning by Havas Method
- Bronze: Advertising the Way forward for Office Financial savings by RF|Binder
Greatest Investor Relations
- Gold: Xperi Investor Day by The Buddy Group
- Silver: Pushpay by Pushpay
Greatest Problem/Trigger Advocacy Marketing campaign
- Gold: “The 9/11 Neighborhood’s Marketing campaign to Fight Saudi Arabia’s Sportswashing Ways” by Winuk Communications, Inc. with 9/11 Justice
- Silver: Land O’Lakes: Farmers are Unimaginable by Land O’Lakes
- Bronze: Marino PR by Marino
Greatest Native/Hyperlocal Marketing campaign
- Gold: Outdated Wisconsin & O’Malley Hansen Communications by O’Malley Hansen Communications
- Silver: King’s Hawaiian Rolls House in Fashion by HUNTER
- Bronze: WM Educates Washoe Nation on Correct Recycling by The Abbi Company
Greatest Media Relations Marketing campaign
- Gold: Planet Health’ Excessive Faculty Summer time Cross by ICR INC
- Silver: “The 9/11 Neighborhood’s Marketing campaign to Fight Saudi Arabia’s Sportswashing Ways” by Winuk Communications, Inc. with 9/11 Justice
- Bronze: Bitwarden by Liberty Comms
Greatest Newsjacking Marketing campaign
- Gold: Joshua Milne PR by Joshua Milne PR
- Silver: Revature Tech Expertise Hole Newsjacking Marketing campaign by REQ
Greatest Not-for-Revenue/Affiliation Marketing campaign
- Gold: “The 9/11 Neighborhood’s Marketing campaign to Fight Saudi Arabia’s Sportswashing Ways” by Winuk Communications, Inc. with 9/11 Justice
- Silver: Marino PR by Marino
- Bronze: Hill+Knowlton Methods by Hill+Knowlton Methods
Greatest PR podcast
- Gold: Belief Relations – PR Wine Down Podcast by Belief Relations
Greatest Public Affairs Marketing campaign
- Gold: FleishmanHillard and AARP: The Battle for Truthful Rx Costs by FleishmanHillard
- Silver: Dial Tone Companies, The Mach 1 Group by The Mach 1 Group
- Bronze: Passing the Shield Illinois Communities Act by C-Methods Inc.
Greatest Goal/Model Values Marketing campaign
- Gold: Combating Fires Collectively by Weyerhaeuser
- Silver: Wrangler® Faucets Lengthy Standing AOR French/West/Vaughan to Have fun seventy fifth Anniversary with Riveting Western Press Journey by French/West/Vaughan
- Bronze: Land O’Lakes: Farmers are Unimaginable by Land O’Lakes
Greatest Particular Occasion or Publicity Stunt
- Gold: Laffy Taffy’s Summer time of Laff-Ter by Company H5
- Silver: Canadian Tire Christmas Path by Canadian Tire Company
- Bronze: AHS:NYC Store – FX Networks by NVE Expertise Company
Greatest Know-how/Software program Marketing campaign
- Gold: Fusion Public Relations by Fusion PR
- Silver: Beating Apple to the Punch: Warming up Retail Launch of Nreal Air with Digital Attempt-Ons of AR Glasses by Eleven Worldwide
- Bronze: Personal 5G Marketing campaign Elevates Whole NTT Model by Wireside Communications
Greatest Thought Management Marketing campaign
- Gold: Past Fifteen Communications by Past Fifteen Communications
- Silver: Marathon Methods: Company Verdicts Go Thermonuclear by Marathon Methods
Greatest Use of Influencers
- Gold: Dunkin’ Rewards Faucets Gen Z Creators by RF|Binder
- Silver: CÎROC by HUNTER
Greatest Use of Character/Celeb
- Gold: NeuroStar x Drew Robinson by EvolveMKD
- Silver: KCSA Strategic Communications by KCSA Strategic Communications
- Bronze: Josh Cellars’ Joshgiving: Placing the “Thanks” Again in Thanksgiving by Deutsch Household Wine & Spirits
Greatest Use of Analysis – Enterprise/Client
- Gold: PAN Communications & Ware2Go by PAN Communications
- Silver: State of Ransomware for 2022 and Past by Say Communications
- Bronze: Dittoe PR Leads 2022 Job Seeker Nation Report, Drives 2,200 Downloads, 531 Media Hits by Dittoe Public Relations
Greatest Use of Social Media
- Gold: Honda Battle of the Bands, Flowers Communications Group by Flowers Communications Group
- Silver: Bogues Group by Bogues Group
- Bronze: Strategic Method to Social Media Helps Construct Consciousness and Engagement for Well being Tech Begin-Up by Amendola Communications
Greatest Use of Video/Multimedia
- Gold: Tales of Pendleton: The Historical past of a City, Rodeo and Whisky by French/West/Vaughan
- Silver: Sonic Frontiers by SEGA
- Bronze: Josh Cellars’ Joshgiving: Placing the “Thanks” Again in Thanksgiving by Deutsch Household Wine & Spirits
Greatest Viral Marketing campaign
- Gold: KCSA Strategic Communications by KCSA Strategic Communications
- Silver: Understanding the Monetary Wellness of People by LendingClub
Greatest Digital Occasion Marketing campaign
- Gold: McDonald’s x Karen X Cheng Lunar New Yr Marketing campaign by IW Group Inc.
Greatest Visible Storytelling Marketing campaign
- Gold: ROKK Options Southern Firm VR by ROKK Options
- Silver: Black McDonalds Operators Affiliation (BMOA) Murals, Flowers Communications Group by Flowers Communications Group
Most Progressive Media Relations Marketing campaign
- Gold: Brodeur Companions by Brodeur Companions
Particular person Classes
Grand Prize – PR Star of 2022
- Dina Mostovaya, Mindset Consulting
Greatest PR and Communications In-Home Crew of the Yr
- Gold: Amy Butler, eToro US
Chief of the Yr (Company)
- Gold: David Gwyn, French/West/Vaughan
- Silver: Neil Mortine, Fahlgren Mortine
- Bronze: Marc Brumer, The Herald Group
Media Relations Skilled of the Yr
- Gold: Colleen Frerichs, Topic Matter + Kivvit
PR Skilled Who Makes a Distinction
- Gold: Natalie Greatest, French/West/Vaughan
- Silver: Mustafa Tameez, Outreach Strategists
- Bronze: Katherine McLane, The Mach 1 Group
PR Star Underneath 40
- Gold: Dina Mostovaya, Mindset Consulting
- Silver: Heather Houston, Dalton
- Bronze: Catherine Turco King, Topic Matter + Kivvit
PR Up and Comer
- Gold: Kana Oliver, Full Swing Public Relations
- Silver: Anahi Leyva, Hawthorne Technique Group
- Bronze: Talan Tyminski, The Mach 1 Group
Public Relations Skilled of the Yr
- Gold: Colin Brown, MullenLowe
- Silver: Becky Carroll, C-Methods Inc.
- Bronze: Adam Pryor, Genentech
Company Classes
Grand Prize – Greatest PR Company of 2022
Company That Will get Outcomes
- Gold: French/West/Vaughan
- Silver: Fahlgren Mortine
- Bronze: Dittoe Public Relations
Greatest Boutique Company
- Gold: Riff Metropolis Methods
- Silver: Eleven Worldwide
- Bronze: Crenshaw Communications
Greatest Business-Targeted Company
- Gold: Jaymie Scotto & Associates (JSA)
- Silver: Silverline Communications
Greatest New Company
- Gold: Foxglove Communications
- Silver: Disrupt PR
- Bronze: Milk and Honey PR
Greatest PR and Communications Company Crew of the Yr
- Gold: REQ Public Relations Crew, REQ
Enterprise to Enterprise (B2B) Company of the Yr
- Gold: Fahlgren Mortine
- Silver: The Bliss Group
- Bronze: Forefront Communications
Enterprise to Client (B2C) Company of the Yr
- Gold: Fahlgren Mortine
- Silver: French/West/Vaughan
Most Progressive Company
- Gold: French/West/Vaughan
- Silver: Forefront Communications
Small Company/Sole Practitioner of the Yr
- Gold: Capwell Communications
- Silver: Powerhouse+Co.
- Bronze: McLean Media
Midsize Company of the Yr
- Gold: 10 to 1 Public Relations
- Silver: C-Methods Inc.
- Bronze: Greenough
Giant Company of the Yr
- Gold: French/West/Vaughan
- Silver: Fahlgren Mortine
- Bronze: The Bliss Group
Congrats to all, and wishing you continued success all year long and into 2024!