AI is fairly good at producing C-level writing, however it’s virtually by no means ok to publish by itself (and doing so can carry with it a bunch of copyright-related dangers.) With a wise human editor/co-author, nevertheless, AI-generated work can act as a springboard to rapidly producing high quality work.
Right here’s methods to polish, fact-check and rewrite content material from ChatGPT and different generative AI know-how from immediate to publish
And for the report, besides the place indicated, this story is 100% human authored.
- Write particular prompts.
Higher inputs result in higher outputs. The extra particular you might be in your preliminary request to your robotic good friend, the stronger your outcomes will probably be.
Quite than merely asking it, “write a weblog put up about why it is best to donate to charity,” as an alternative strive one thing like: “Write a 300-word persuasive story explaining why Gen Z ought to donate to charities that assist with meals insecurity. Embrace details about how many individuals in Indiana are meals insecure, the results of meals insecurity on kids, and finish with a robust call-to-action to donate. Your target market is individuals aged 18-25 residing in Indianapolis who’ve by no means donated to charity earlier than. Cite your sources on the finish. Use AP type.”
Sure, this implies you’ll take a bit extra time on the front-end crafting your immediate, however you’re extra prone to get a useful, efficient output.
- Ask it to quote sources — and verify these sources.
When you ask ChatGPT to quote sources, it can normally append them on the finish of the article. Utilizing the immediate above, I received these three sources:
Feeding America. (2021). “Indiana Meals Insecurity Charge.” feedingamerica.org/your-local-foodbank/indiana/.
Feeding Indiana’s Hungry. (2022). “Childhood Starvation.” feedingindianashungry.org/childhood-hunger/.
USDA. (2021). “Family Meals Safety in the USA in 2020.” ers.usda.gov/webdocs/publications/104600/err-275.pdf.
Take the time to go to every web site it presents. Make sure that they exist and that they are saying what the chatbot says they stated — hallucinations are very actual. Moreover, see if there could be different attention-grabbing nuggets you may pull out along with your human judgement which may higher fit your wants. Use that analysis as a springboard to go deeper. Be sure to correctly credit score the work in your piece as wanted utilizing hyperlinks or in-line quotation.
- Add particular particulars, anecdotes and emotion.
ChatGPT can solely provide you with normal writing, and what separates OK writing from nice writing is specificity. It’s why one of many first guidelines of reporting is to all the time get the canine’s title. These little particulars of character and depth assist forge emotional connections — and no robotic can do this. But.
Consider what generative AI gave you to be a top level view. It’s as much as you to place meat on the bones. Add particular tales — in our instance above, perhaps that’s about somebody whose life was modified by a meals pantry, or a particular group that wants extra assist. Add extra particulars that may attraction to your target market, like emotional triggers that may particularly resonate with individuals who reside in Indianapolis. Give your AI tinman a beating coronary heart.
- Edit extensively and skeptically.
AI might be horrible at following instructions. As an illustration, it usually flagrantly ignores phrase depend, providing you with greater than double what you’ve requested. I’ve but to see it correctly observe AP type in a significant means. So it’s as much as you to carry it accountable and guarantee it meets your specs. Don’t belief and all the time confirm. To repeat an analogy, consider AI as an intern on their first day. They will produce some nice stuff, however they want robust oversight and steering to succeed to your specs.
If a sure phrase strikes you as actually robust — Google it. Be sure it isn’t plagiarism. Reality verify the whole lot, past merely the citations you’ve been given.
And take the time to punch up the language. Do not forget that generative AI works by guessing the precise phrase to place in a sentence, one after the opposite. That doesn’t usually contribute to scintillating, distinctive textual content that will get readers to take a seat up and take discover. It’s on you to take a while so as to add your model voice and the worth and perception solely you may convey to a chunk
By the point you’ve accomplished these steps, it is best to have a completed piece that bears little resemblance to what ChatGPT gave you. That’s by design. This distinctive, factchecked piece stands on the shoulders of ChatGPT, however is your handiwork.
Good job.
Allison Carter is govt editor of PR Each day. Observe her on Twitter, LinkedIn or Threads.
COMMENT
