Get Into Tech Gross sales in 2023

Tech is among the fastest-growing industries at present. Actually, the variety of expertise startups has elevated by 47% within the final decade — creating a necessity for competent salespeople.

If you are interested in tech — and a good higher curiosity in serving to folks — a profession in tech gross sales might be a wise transfer. Nevertheless, there are some things it is best to know earlier than diving in.

Right here, we’ll cowl the fundamentals of tech gross sales, the professionals and cons of working on this {industry}, and how one can kickstart a profession in tech gross sales in 2023.

Desk of Contents

What’s tech gross sales?

What’s a tech gross sales rep?

Do you have to work in tech gross sales?

Get Into Tech Gross sales in 2023

Admittedly, this definition is broad by design. It’s because the kind of tech you may promote varies relying on the sort of firm you’re employed for.

For example, one firm may promote pc {hardware}, like laptops and screens, whereas one other sells CRM software program. Or, they may promote a mix of tech, akin to computer systems with anti-virus software program.

Tech firms are likely to specialise in one (or extra) of the next classes:

• Software program. Software program options might be offered as applications or as a service (SaaS) that requires a subscription. Examples embody CRMs, billing software program, and mission administration software program.
• {Hardware}. Tech {hardware} is the bodily units or tools that run software program, akin to laptops, telephones, and tech equipment.
• IT providers. This entails promoting safety, consulting, or troubleshooting providers to firms.

• Producing and scoring leads
• Conducting discovery calls
• Recommending and demonstrating merchandise
• Writing studies and proposals for distributors or shoppers
• Researching present market traits
• Constructing rapport with new and current prospects.

Gross sales is the lifeblood of each enterprise, placing the demand for sales-related jobs in excessive gear. On prime of that, the overall variety of expertise startups has elevated by 47% since 2007, making a rising want for succesful tech gross sales professionals.

Professional: Aggressive salaries

As a result of gross sales jobs within the tech {industry} require specialised information, the pay tends to be extra aggressive than different positions.

On common, tech gross sales professionals make $71,300 per 12 months in the US. This quantity jumps to $129,700 a 12 months for a tech gross sales supervisor. Anticipate these numbers to develop with expertise and fee.

Professional: Loads of alternatives

With so many roles on a gross sales group — akin to account executives, enterprise growth reps, and group managers — there’s loads of alternative to advance your profession.

Additional, as you achieve extra expertise, you’ll be able to transfer vertically to different sectors within the {industry} that curiosity you, together with FoodTech, CleanTech, and extra.

Cons: Excessive stress

Gross sales is a troublesome grind. Tech firms, specifically, rely closely on subscription renewals greater than different industries.

Most of the time, your efficiency shall be totally results-based. In different phrases, you are solely nearly as good because the numbers you pull. 

For some, the stress to hit quota is a improbable motivator. However for others, it may possibly rapidly result in stress and even burnout. All this to say, it takes quite a lot of dedication and persistence to achieve this position — however should you can push by, you may discover many rewarding points of the job.

Begin by scanning your resume for any previous gross sales expertise, even when it wasn’t the first perform of your job. Search for examples of if you constructed optimistic buyer relationships or generated new enterprise. These are two essential actions within the gross sales course of.

Then, rework your resume to spotlight these experiences, and put together to name out a number of examples within the interview.

2. Turn into extra marketable with gross sales (or tech) certifications. 

Gross sales certifications assist to beef up your resume and place your self as a extra certified candidate. Plus, there are certifications for professionals of all expertise ranges, together with entry-level and extra superior applications.

Even when you have some gross sales expertise, certifications can strengthen key abilities akin to negotiation or prospecting.

3. Know the {industry} in and out.

If you wish to work in tech, you must appear as if an {industry} vet. This implies immersing your self within the tech {industry} and the precise sector you wish to pursue.

Comply with {industry} influencers on LinkedIn, be part of on-line gross sales communities, and keep up-to-date with any traits or shifts within the {industry}. Be aware of any massive mergers or acquisitions, and skim up on the newest tech improvements.

Not solely will this provide you with a strong grasp of the {industry}, however you may additionally decide up on industry-specific jargon and terminology you should utilize in your subsequent interview.

4. Search for the appropriate firms.

Whilst you could be tempted to blindly apply to tech firms and see who bites, there are simpler approaches.

Very like lead qualifying in gross sales, you could qualify firms earlier than reaching out. Begin by itemizing the specifics of the job you need — akin to the kind of tech you wish to promote, the pay vary, and extra. Use this criterion to pinpoint firms which might be the perfect match.

By doing so, you release extra time to analysis every firm, tailor your resume, and put together for interviews.

5. Community, community, community.

Forging a brand new profession path is daunting, however having the appropriate contacts could make all of the distinction.

One of the best time to rev up your networking efforts is earlier than you even start making use of for jobs. That approach, you have already got contacts to leverage when the time comes.

When you’re on LinkedIn, begin trying to find professionals in positions you are concerned with. Then, ship a request to attach together with a considerate message. In the event that they settle for, you’ll be able to even ask for a 15-minute Zoom chat to be taught extra about their work.

Bear in mind, networking is greater than only a one-and-done exercise. Maintain constructing your community, participating together with your connections, and discovering teams to hitch. Sure, networking takes time, however your efforts can open new doorways that had been in any other case exterior of attain. 

Over to You

Apart from working in one of many fastest-growing industries at present, a profession in tech gross sales presents aggressive pay, loads of alternatives to advance, and the prospect to work with cutting-edge options. We hope this text supplies the muse you could forge a profession path on this thrilling {industry}.