Saturday, November 25, 2023
HomeMarket ResearchFlip Disruption into Dynamism with Kantar’s Walker Smith

Flip Disruption into Dynamism with Kantar’s Walker Smith


On this week’s episode:

J. Walker Smith, Chief Data Officer, Model & Advertising for Kantar Consulting, joins our host Lenny Murphy for this week’s episode. They focus on the involuntary experiment of digital life caused by the pandemic and what we discovered having gone by that point. Additionally they get into methods manufacturers can plot a brand new course forward with client wants and pursuits on the forefront.

 

On this episode, we’ll discover:

  • The rise of hybrid work and the altering wants and alternatives round human-scale interplay
  • The necessity to develop digital programs to reinforce (not exchange) analog engagement
  • The brand new regular of disruption, growing volatility, inflation, institutional distrust, a rising psychological well being disaster – and what all which means for manufacturers

You’ll be able to join with Walker by way of electronic mail or on LinkedIn; you’ll be able to learn Walker’s weekly LinkedIn e-newsletter: FourTuesday.

 

Many due to Walker, for being our visitor. Thanks additionally to our producer, Karen Lynch, our editor, James Carlisle, and our sponsor, Stravito.

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