Not that John Lewis has expired, after all, simply the longstanding partnership twixt the retailer and adam&eveDDB, birthplace of arguably one of the best promoting in Britain and, possibly, even the world.
Again in 2014 Christmas, the canvas for John Lewis advertisements, was enjoyable and even promoting had its moments. Tons of of individuals gathered exterior the JL retailer in Oxford Avenue to catch a glimpse of Monty.
Doubt that it might occur now and it definitely received’t be courtesy of A&E which has turned down a repitch because the retailer evaluations and, possibly, takes its life in its palms. No strain on the brand new company then.
It truly is the tip of an period – and never only for A&E and John Lewis.
