College of Texas soccer coach Steve Sarkisian obtained a six-year deal price $34.2 million when he was employed on Jan. 2, 2021. The varsity’s athletic division brings in over $200M per yr. Faculty sports activities is huge enterprise in Texas and throughout the nation, which is information to nobody. What’s noteworthy at this time is the inclusion of student-athletes within the profitable paydays.
Based on Austin Enterprise Journal, Wrangler has launched a specifically licensed line of collegiate attire gear beginning with the College of Texas — and has tapped a variety of Longhorns student-athletes to function product ambassadors.
To assist promote the gathering, the corporate signed Identify, Picture and Likeness (NIL) offers with Longhorn athletes together with quarterback Quinn Ewers and linebacker DeMarvion Overshown, baseball participant Trey Faltine, swimmer Caspar Corbeau, softball gamers Lauren Burke and Mary Iakopo, and volleyball gamers Molly Phillips, Asjia O’Neal, and Madisen Skinner.
A 2021 U.S. Supreme Courtroom ruling cleared the best way for student-athletes to begin incomes cash off their title, picture, and likeness. Some estimates have mentioned student-athletes earned $917 million within the first yr, and that the business will prime $1 billion in yr two.
Within the first college yr of NIL, 154 UT athletes secured greater than $2 million throughout 418 offers. Soccer was the most important supply of NIL offers, with 94 offers price $879,447.
“My first pair of denims have been Wranglers and I’ve been sporting them ever since,” mentioned Quinn Ewers, quarterback for the Texas Longhorns. “I’m excited for the chance to be an envoy for Wrangler‘s Collegiate Assortment – I believe followers are going to like these merchandise.”
