Friday, November 24, 2023
HomeAdvertisingGirls’s Equality Get together takes purpose at banal police messages with hard-hitting...

Girls’s Equality Get together takes purpose at banal police messages with hard-hitting ladies’s security marketing campaign


Travellers on the London Underground are bombarded by British Transport Police’s ‘See it. Say it. Type it’ bulletins about deserted packages each quarter-hour or so. This extremely annoying message is made worse as they flip the amount up even additional because the banal slogan closes the announcement. Is the Tube awash with bombs?

The Girls’s Equality Get together and company Quiet Storm have adopted this atrocity for a brand new marketing campaign highlighting violence in opposition to ladies – usually by policemen. One has been convicted of homicide, one other of a collection of rapes going again years.

‘See it. Say it. Ignore it’ runs alongside a picture of jeering police as one of many boys in blue assaults a girl.

The WEP is demanding a statutory inquiry into UK’s police forces, timed for the latest publication of the Casey Evaluation into the Metropolitan Police, a report so damning that the capital’s pressure could also be damaged up into smaller, extra law-abiding items.

Extra energy to the WEP’s collective elbow.

An additional bonus could be if British Transport Police take down their silly, intrusive messages.

MAA inventive scale: 9.

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