On this episode of Advertising and marketing Vanguard, Sabra CEO Joey Bergstein sat down to speak about how he’s navigating the transition from advertising and marketing to CEO all whereas placing folks first.
“For me, enterprise was all the time about creating worth, creating progress. However the heart of that’s actually understanding human wants and understanding how one can meet human wants as effectively,” Bergstein informed Adweek’s Jenny Rooney.
Whereas weaving his function by way of the enterprise he’s main, Bergstein admitted that efficiently constructing a model like Sabra couldn’t be completed with out the “orchestra” that’s his crew. “All people has an instrument to play, they usually’ve obtained their sheet music,” he mentioned. “And so they should do their very own particular person issues, but it surely all must work collectively to create a phenomenal sound.”
Hearken to this newest episode to listen to extra about Bergstein’s path to CEO and the way he’s waiting for create actual progress and worth for the meals firm.
Stream the brand new episode under and subscribe on Apple Podcasts or discover it on Spotify.
