You’ll be able to hear the Hennessy bosses demanding “Give me a La La Land” after they obtained Damien Chazelle (director of the hit film) to work on their newest marketing campaign.
Apparently it took DDB Paris three years to attain that purpose, however here’s a acquainted story of affection, music and remorse that ticks all of the bins. It additionally conjures up some daringly pretentious waffle evaluating Hennessy XO to Proust’s madeleine.
Chazelle will not be new to promoting: he directed work for Apple and Squarespace, whereas Hennessy labored with huge title director Ridley Scott in 2019.
Regardless of the hyperbole, it’s a well-crafted movie that holds the eye for the complete seven minutes.
MAA artistic scale: 6