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HomeMarketingUncover the advantages of consent-based advertising: Privateness and personalization

Uncover the advantages of consent-based advertising: Privateness and personalization


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Within the age of knowledge privateness rules and rising shopper issues, manufacturers should discover methods to make use of first-party information whereas defending shopper rights.

Be a part of specialists who will dive into the facility of first-party information and how one can use it in a privacy-first method. The panel will discover the significance of transparency, consent, and information safety and provide sensible suggestions for implementing accountable information practices.

Study extra by registering and attending “Privateness & Personalization: How you can Profit from Consent-Primarily based Advertising,” introduced by OneTrust.


Click on right here to view extra Search Engine Land webinars.


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Concerning the creator

Cynthia Ramsaran

Cynthia Ramsaran is director of customized content material at Third Door Media, publishers of Search Engine Land and MarTech. A multi-channel storyteller with over 20 years of editorial/content material advertising expertise, Cynthia’s experience spans the advertising, expertise, finance, manufacturing and gaming industries. She was a author/producer for CNBC.com and produced thought management for KPMG. Cynthia hails from Queens, NY and earned her Bachelor’s and MBA from St. John’s College.

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