Everyone seems to be now seeing the search purchasing filters within the Google search outcomes for e-commerce-related queries, which Google began testing nicely over a 12 months in the past. And as some have famous, the purchasing filter might also present for some native queries as nicely, so long as there’s some purchasing intent in that question.
Here’s a screenshot of a question for [bikes] or [bikes near me] that set off this purchasing filter to indicate within the Google Search outcomes. After all, Google additionally reveals a locations / native pack on the high:
Greg Sterling additionally posted about this:
New native purchasing filter that is beginning to seem for native product searches additionally wants: SMB and in-stock. pic.twitter.com/wygqUGpSZn
— Greg Sterling 🇺🇦 (@gsterling) November 8, 2023
That is much less of a neighborhood filter and extra of a purchasing filter from what I can see…
