Google appears to be testing a brand new advert format for the Search Generative Expertise named “you may additionally like.” These seem to be content material adverts, the place Google exhibits sponsored content material, articles, in a carousel, under the follow-up part after asking SGE comply with up questions.
Glenn Gabe noticed this and took some display screen captures earlier than the check disappeared for him. He posted on X saying, “We all know Google has defined it needs to check extra adverts within the SGE reply & probably sponsored elements of the reply. Nicely, I noticed this sponsored module whereas testing SGE. The carousel
of sponsored content material confirmed up after asking follow-up questions.”
Right here is his screenshot:
“Value noting I solely had these present up for a couple of day in SGE… then nothing. So Google is clearly testing the module of sponsored content material (and it was based mostly on follow-up questions in SGE). Should you give attention to paid, positively a giant heads-up,” Glenn added.
Listed here are extra screenshots:
Fascinating! I noticed this within the cell SERP on 11/7, however wasn’t certain if it was new. No SGE on that account I used to be utilizing. pic.twitter.com/iphNLaKiFH
— Brian Freiesleben (@type_SEO) November 14, 2023
Discussion board dialogue at X.
