At its greatest, social media generally is a house for enjoyable and creativity. That is what you’ll discover when watching Eric Sedeño‘s content material on TikTok and Instagram.
Sedeño could also be recognized for his humorous TikTok movies, however he began out with a profession in graphic design. Together with rising a neighborhood throughout social platforms, he began the candle enterprise Groove Provides together with his brother. With each candle buy, the corporate makes a donation to a neighborhood nonprofit addressing neighborhood wants like meals insecurity.
On this episode of Younger Influentials, Adweek digital editor and host Colin Daniels sits down with Sedeño to listen to how his journey to creating TikTok movies started, how he’s making a secure house on social media, and the way he’s creating social influence one candle at a time.
Stream the brand new episode beneath, or hear and subscribe on Apple Podcasts, Spotify, Stitcher or iHeartRadio.
