This winter holidays, Corona Beer integrates a novel twist on the standard ugly sweater idea and revolutionary designer beer bottles. Following this mix, Corona companions with celeb clothier Talia Coles, famend for her work with Snoop Dogg within the “La Vida Más Fina” marketing campaign.
Corona Further Beer introduces the unique “Feliz Navi-Drip” vacation assortment. The limited-edition lineup options vacation cans of Corona Further and matching robes, each crafted by Talia.
As well as, Talia Coles aimed to infuse trendy type into standard vacation apparel. Additional, it efficiently redefines the standard ugly sweater trope with a Latin aptitude in collaboration with the Corona beer model.
The gathering marks the model’s first-ever collaboration with a designer to revamp the long-lasting Corona Further can. Moreover, it presents a refreshing and stylish strategy to the upcoming winter vacation.
The specifically designed vacation cans incorporate color-changing thermochromic ink expertise. This expertise brings the seaside hut to life, as it may carry out a transition from ice-cold to empty. Furthermore, it creates an interesting visible expertise for customers.
Whereas extending this collaboration within the style world, these two manufacturers create coexisting robes that enhances the can design. Via this, it permits wearers to flourish their type each indoors and open air. Expressing her pleasure in regards to the collaboration, Talia acknowledged, “I’m thrilled to be collaborating with Corona on this assortment, making use of my ‘design your life’ mantra to the beer area and vacation season.”
When will the Corona Beer Feliz Navidad celebration begin?
Restricted-edition color-changing cans of Mexican beer can be accessible solely in 12-packs. It’s going to begin on Black Friday in chosen cities: Los Angeles, Miami, New York, and Philadelphia. Nevertheless, as soon as the provision is depleted, it is not going to be restocked.
Furthermore, scanning a QR code on the can’s again grants entry to the Corona Vacation Sweepstakes web site. Consequently, it provides an opportunity to win a gown from the Feliz Navi-Drip set. But, provides for this chance are additionally restricted.
Surprisingly, an immersive digital seaside hut expertise by way of Obsess now provides in-person help. Mainly, it’s for securing the Feliz Navi-Drip assortment. Attributable to this, you’ll be able to interact in vacation actions, together with watching the Corona “Feliz Navidad” advert. Plus, entry Instacart and Drizly for on-line Corona orders.