What’s much more outstanding is that these two phrases driving 15 Million in potential month-to-month site visitors didn’t even exist a yr in the past. OpenAI didn’t embark on an search engine optimisation journey to seize site visitors from a competitor — they created this site visitors out of skinny air and instantly owned it.
I’m not making an attempt to counsel that OpenAI is a typical case, however the excessive model tilt of their search engine optimisation demonstrates that the key phrases we consider as being probably the most engaging could miss quite a lot of potential. Tens of millions of individuals have been in search of a product that didn’t exist previous to ChatGPT, and when that want was happy, it created a wholly new search engine optimisation alternative.
That’s the facility of brand name. Search doesn’t begin with the algorithm’s response to phrases in a field and even with the phrases themselves — it begins with an thought within the searcher’s thoughts. Robust manufacturers resonate in folks’s minds and drive their search demand, intercepting the method in a method that subverts conventional search engine optimisation and the competitors.
