The Philippines is already dwelling to a number of the largest influencers on the earth, similar to Niana Guerrero and Bretman Rock. They’ve captivated tens of millions with their expertise, authenticity, and charisma.
As we step into the second half of 2024, a brand new wave of Filipino influencers is rising, set to creating it larger. These ten rising stars are anticipated to take the social media world by storm; subsequently, they may seize everybody’s consideration with their enjoyable, creativity, and fervour.
Their concepts and real personalities are successful over audiences, setting new requirements within the digital world. Be a part of us as we discover the tales of those trendsetters who’re the trendsetters within the Philippines social media presence.
1. Ayn Bernos
Ayn Bernos is a Filipino content material creator, entrepreneur, and wonder queen with 1.4m TikTok followers and 177k Instagram followers. She gained fame by means of her content material on social media platforms, the place she discusses a variety of matters together with self-love, physique positivity, magnificence, and trend. Therefore her various content material resonates broadly along with her viewers. Ayn can also be identified for her participation within the Miss Universe Philippines 2021 pageant. She made a major affect along with her advocacy for inclusivity and illustration by means of the pageant.
She co-founded Morena the Label, a model that celebrates Filipina magnificence and goals to empower girls of all pores and skin tones. Her affect extends throughout varied digital platforms, therefore making her a well-liked determine within the Filipino influencer group.
2. Abi Marquez
Abi Marquez is a well known Filipino-American meals content material creator. She has gained important consideration on TikTok (3.7m followers) and Instagram (1.1m followers) for her easy-to-follow recipes.
With over 97 million TikTok likes, Abi is standard for her content material that highlights varied cultural cuisines and comforting dishes. She studied restaurant administration and hospitality on the College of the Philippines, and her on-line success started throughout the pandemic.
Her genuine and academic movies have earned her awards similar to Foodie Creator of the 12 months on the 2023 TikTok Awards and a 2024 Webby Award nomination. Abi’s viral content material contains distinctive takes on conventional Filipino dishes, utilizing her platform to advertise Filipino delicacies globally.
3. Jujumao
Juju Imao, referred to as Jujumao on TikTok (2.6m followers) and JujuMaoEats on Instagram (1.1m followers), is a rising digital creator. He has transitioned from an actual property agent to changing into a worldwide meals sensation.
Regardless of missing formal culinary coaching, Juju has made an affect together with his bite-sized cooking movies. His content material typically options Filipino and Japanese delicacies.
Pushed by a lifelong ardour for cooking, Juju’s content material has resonated broadly, permitting him to construct a reference to viewers. His revolutionary method and user-oriented content material have helped him create a worldwide following in lower than two years. This has made him a well-liked determine within the meals content material creation house.
4. Rose Marie Molina
Rose Marie Molina is a Filipino influencer and younger mom who has carved out a distinct segment for herself on social media. She first began gaining followers on TikTok by sharing her each day life as a teen mother and scholar. Rose typically gives a uncooked and genuine glimpse into her content material, resulting in a fast improve in her following.
At present, Rose Marie is a thriving influencer with 1.6 million followers on TikTok. She continues to share her each day life as a younger mom whereas additionally making way of life and wonder content material. Her relatable posts, which regularly embrace suggestions, tutorials, and private tales, have garnered a devoted following. She additionally has attracted quite a few model endorsements
5. Yanyan De Jesus
Yanyan De Jesus is a Filipino dancer, choreographer, and social media influencer. He gained reputation by means of his dance movies on platforms like TikTok (22m followers) and Instagram (245k followers), the place he posts his dance expertise and artistic choreography.
Yanyan is understood for his energetic dance routines, typically set to standard music tracks. His content material has attracted a big following, making him a well-liked web star within the on-line dance group.
6. Ry Velasco
Ry Velasco is a Filipino influencer, content material creator, and YouTuber. She is understood for her way of life, trend, and wonder content material, which she shares on platforms like YouTube (947k subscribers), TikTok (305k followers) and Instagram (406k followers). Ry has gained a big following for her relatable movies, together with vlogs, make-up tutorials, trend hauls, and journey diaries. Her approachable character and classy aesthetic have made her a well-liked determine within the Filipino influencer trade.
7. Bella Racelis
Bella Racelis is a 22-year-old Filipino influencer identified for her presence throughout a number of social media platforms. She has a rising following on Instagram (834k followers) and on TikTok (512.8k followers), the place she shares magnificence, trend, and way of life content material. Bella can also be an energetic vlogger on her YouTube channel, which has 1.27 million subscribers.
On YouTube, she shares a various vary of content material, together with insights into her faculty life, life updates, magnificence suggestions, haul movies, and journey vlogs. Bella additionally typically options her buddies in her content material, including a private contact to her movies.
8. Rain Matienzo
Rain Matienzo is an influencer who has been gaining reputation throughout varied social media platforms. She has 24,000 followers on Instagram and 378,300 followers on TikTok. On these platforms, she shares a various vary of content material together with magnificence, well being, comedy, and way of life. She additionally typically paperwork herself working, exhibiting her dedication to health.
Rain’s adventurous character is proven in her journey content material, the place she does a number of totally different actions in other places. Rain steadily contains her buddies in her posts, thereby including a enjoyable and relatable aspect to her content material.
9. Denisse Sy
Denisse Sy is a 24-year-old influencer with 39,500 followers on Instagram and 392,400 followers on TikTok. Denisse’s content material principally revolves round her travels, magnificence, and trend.
She steadily shares Get Prepared With Me (GRWM) movies, in addition to journey and wonder suggestions, offering her viewers with sensible recommendation and inspiration. Her enjoyable character has attracted quite a few model endorsements, additional establishing her as a well-liked determine within the Philippine’s influencer group.
10. Charmie Jane
Charmie Jane is a Filipino influencer residing in Cheshire, UK. She has a powerful presence on Instagram with 329,000 followers, and notably, she steadily shares her magnificence suggestions and routines.
On TikTok, the place she has 158,100 followers, Charmie additionally contains Get Prepared With Me (GRWM) movies, way of life content material, and life updates. She enjoys sharing make-up and outfit inspirations along with her viewers.
Furthermore, Charmie typically options her brother in her content material, including a extra private contact to her posts. Her enjoyable and relatable content material has helped her construct a devoted following on each platforms.
General, these rising stars are bringing contemporary, thrilling content material to social media and successful hearts all over the place. Furthermore, their creativity, enjoyable personalities, and real posts are making them those to observe.
As they proceed to develop, they’ll maintain inspiring and entertaining us all. So, keep tuned and observe these trendsetters as you e-book a short session with us to reinforce your influencer advertising!
