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HomeBrandingZara Launches Stefano Pilati Assortment with Gisele Bündchen in New Marketing campaign

Zara Launches Stefano Pilati Assortment with Gisele Bündchen in New Marketing campaign




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Zara will unveil its newest collaboration with Italian designer Stefano Pilati on October third. The marketing campaign, That includes Pilati and supermodel Gisele Bündchen, will debut on that day. This new assortment will provide males’s and girls’s clothes and accessories and will probably be showcased at Paris Style Week.

Famend photographer Steven Meisel captured the Stefano Pilati x Zara assortment marketing campaign in New York Metropolis. Identified for his iconic black-and-white portraits, Meisel’s photographs showcase Pilati and Bündchen modelling choose items from the brand new line.

Stefano Pilati with Gisele Bündchen in Zara campaign
Picture Supply Zara

Channeling Pilati’s signature model, the gathering is a masterclass in timeless magnificence. Count on fluid materials and impeccably tailor-made silhouettes that stability refinement and effortlessly cool. As reported by FashionNetwork.com earlier this month, the 30-piece assortment caters to each women and men and is complemented by a variety of equipment like sneakers and leather-based items.

Addinatally, Milan-born designer Stefano Pilati has constructed a formidable profession with stints at prestigious vogue homes resembling Yves Saint Laurent and Ermenegildo Zegna. Since launching his label, Random Identities, in 2017, Pilati has gained a loyal following for his cutting-edge, gender-neutral designs. Along with his work with Random Identities, he has collaborated with luxurious giants like Fendi and Louis Vuitton lately.

Zara’s technique of partnering with famend designers continues. Latest collaborations embody Narciso Rodriguez, Kassl Editions, and Ader Error, marking Zara’s entry into the digital world with Zepeto. Most lately, Zara teamed up with Harry Lambert for a whimsical circus-themed assortment.

Along with Zara’s collaborations, its sister model, Zara Residence, has made notable progress in enhancing its status by way of partnerships with famend names. This month, Zara Residence revealed an thrilling new collaboration with the esteemed French publishing home Éditions Gallimard.

Established in 1974, Zara operates over 1,800 shops globally. It’s a part of the Inditex group, together with manufacturers like Massimo Dutti, Bershka, Stradivarius, Pull&Bear, Oysho, Zara Residence, and Lefties.

Zara with Gisele Bündchen
Picture Supply Zara

Moreover, Inditex, led by Marta Ortega, stays financially sturdy. The corporate reported €18.065 billion in income for the primary half of the fiscal yr, a 7.2% enhance in comparison with final yr.

The Arteixo-based group is present process key operational modifications. Notably, the administrators of Bershka and Stradivarius have joined the manager committee. Not solely that, Zara can also be increasing its second-hand platform, showcasing its elevated deal with sustainability and the round financial system. On the identical time, the corporate is strengthening its digital attain with the debut of Zara’s livestream purchasing expertise.

Zara continues to redefine the style panorama, proving that model and innovation can coexist seamlessly. With its dedication to high quality, trendsetting designs, and a deal with sustainability, Zara stays a drive to be reckoned with within the world vogue trade.


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