This week, the Adweek workforce is on the bottom at Cannes Lions absorbing 5 days of inspiration, dialog, creativity and that blazing French Riviera sunshine. For this episode of Yeah, That’s Most likely an Advert co-host Rebecca Stewart and visitor co-host Stephen Lepitak sit down with Tiffany Rolfe, international CCO at R/GA and Getty’s head of inventive insights, Americas, Tristen Norman to debate what they’re trying ahead to most about Cannes.
Collectively, we unpack what inventive conversations are taking place on the bottom, why entrepreneurs ought to use the occasion as an opportunity to have significant conversations about AI, and what work they’d prefer to see win massive. Lepitak additionally tells the story of Wunderman Thompson Benelux and Vow’s “Mammoth Meatball” – one of many favorites to win right here.
And Adweek offers a giant due to the gracious workforce at Spotify who allowed us to make use of their recording studio at their seaside activation.
Stream the brand new episode under, pay attention and subscribe on Apple Podcasts, or discover it on Spotify.