In a dynamic dialog at Brandweek, Dara Treseder, CMO of Autodesk, shared insights on advertising management and the transformative energy of creativity.
Her journey to chief advertising officer started at GE Enterprise Improvements and GE Ventures, the place she realized impactful classes from influential leaders like Sue Siegel and Beth Comstock.
Treseder later moved into startups, proving her adaptability and resilience in environments with restricted assets. Her experiences at Carbon and Peloton additional solidified her dedication to being a enterprise chief, not only a CMO.
On this episode of Advertising and marketing Vanguard, hear Treseder’s priceless recommendation for aspiring advertising leaders.
Stream the brand new episode under, subscribe on Apple Podcasts, or discover it on Spotify.
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