Hello everybody.
December is the perfect time to assessment a yr that’s about to finish quickly. We already did it 😉 And need to share our outcomes with you.
Yay!!
Stripo’s 2020 in numbers
Right here we’ll spotlight crucial figures.
Our satisfaction, or Stripo’s achievements in 2020
We’ll spotlight solely probably the most memorable and vital moments for us.
We’re turning into a platform
Although we’re centered on electronic mail design solely, leaving electronic mail sending and evaluation behind, we’re rather more than an editor. Quickly, we’ll be a platform. Extra about it later…
Stripo has every part you want in a single place:
Entrepreneurs and designers construct emails manner quicker — we offer all mandatory instruments, they’ll check how emails will render in main electronic mail purchasers, they’ll share, remark, and approve emails with colleagues and purchasers previous to sending them to their electronic mail automation programs.
Stripo is turning into a market. We provide lots of of emails for inspiration. Corporations can order emails from our professionals. Designers and coders can earn with us by designing and promoting their templates on the Stripo soon-to-be platform.
We assist the revolution within the business occur
The AMP for electronic mail know-how permits embedding interactive parts into emails with out recipients needing to open a brand new tab to go to an internet site, it permits delivering real-time content material in newsletters, permits updating emails, it permits enhancing content material in emails after they have been despatched. And plenty of extra issues that truly make electronic mail advertising and marketing far more helpful for purchasers and far more environment friendly for companies.
What’s the Stripo’s function in it?
By popularizing and simplifying methods to deal with this know-how, we assist our purchasers unlock the potential of AMP. How?
We allow purchasers to make the most of and expertise the facility of AMP with actually no coding abilities. Stripo offers customers with micro instruments, 40 ready-to-use templates, a number of code samples, and manuals to construct and check AMP emails proper in our editor, join them to Google Spreadsheets for delivering real-time content material and enhancing after sending, and so forth. After which export them to a mandatory ESP.
Over 6 900 manufacturers used this chance.
We have been invited to take part within the M3AAWG October Assembly, together with Jon Harmer from Google and Verizon Media. The occasion was devoted to “AMP options, and safety measures in place stopping abuse of the format”.
And likewise on Google AMP Fest 2020, we shared with the entire world our expertise with AMP as a sender.
Our household is rising
We need to thank all loyal purchasers that stayed with us and those that joined us this yr. We actually respect your help, and your belief.
200 000 folks registered with us. So now there are over 350 000 Stripo customers worldwide.
Yet another factor about our household: We’ve finished a number of adjustments to our editor per your requests. And the truth that the retention fee doubled means we’re doing the proper factor.
Stripo’s priorities, or our core exercise
Regardless of our participation within the AMP revolution and our plans on turning into the business benchmark as an electronic mail design platform (I’ll share the small print beneath), our principal objective is to not achieve as many consumers as doable, to not launch as many options as we will to be aggressive available on the market. However the steady efficiency of the product, product effectivity, and ease are our priorities.
We are going to by no means sacrifice the steady efficiency of the editor for a brand new characteristic.
And naturally, our purchasers’ knowledge safety is our objective #1.
That is the work we continually do, however you by no means see. In all probability, it’s nice. You by no means discover that your fridge is working till it stops working, proper? Identical right here.
So what can we do to take care of these targets?
Purchasers’ knowledge safety
This yr, we once more efficiently handed the Safety check by Bishop Fox. So you may fearlessly preserve exporting emails from Stripo to the Drafts folder in your Gmail and Outlook accounts.
We discovered and instantly mounted 290 vulnerabilities. Relaxation assured — your knowledge is secure with us.
We additionally manually examine emails and block these which we discover suspicious — no fishing, no frauds, no hurt allowed by our Phrases of Use — our instrument is just for individuals who construct emails with good intentions in thoughts. This yr we blocked 640 manufacturers that violated this rule. Stripo serves for the advantage of folks.
Secure efficiency of the editor
To keep up this aforementioned steady efficiency of the editor, we strengthened our QA division with 3 new workers. So now we will detect and repair occurring bugs manner quicker. Which we really do. We run computerized and handbook checks each workday. Completely, in 2020, we mounted 2 050 bugs, 1 000 for the editor, and 20 for the Plugin customers, the remaining for the positioning pages.
We considerably strengthened our servers. Which permits 5X occasions extra entrepreneurs worldwide to make use of our editor concurrently with none downside or delay. Simply think about, every second 500 as a substitute of 100 customers are working within the Stripo editor. Which makes 13 000 periods per hour on weekdays.
Product’s effectivity
Enabling customers to construct emails with the kind of content material, and set of capabilities they want — is one thing we actually try for.
To perform this mission, we continually add a lot of options to our editor. Thus, you may make the most of interactive, AMP, and dynamic parts, crop and edit photos, and design complicated banners for promo emails, and lots of different issues in a single place.
It’s generally recognized that AMP, and real-time content material make emails far more practical, informative, and helpful to your subscribers. Whereas interactive and AMP content material makes your emails far more participating.
Begin 2021 with a brand new method to electronic mail constructing
To allow you to construct emails quick, we’ve launched numerous options that automate electronic mail manufacturing. For example, you may construct, retailer, and reuse sure content material modules like footers and headers that you simply want very often to your campaigns. Sensible parts that allow you to construct a number of product playing cards with 1 click on solely! Model Tips package to allow you to generate E mail Design Tips to your tasks.
And plenty of different helpful options…
Simplicity in each course of
It doesn’t imply Stripo helps you to construct solely elementary emails. No! Because of this each step of electronic mail manufacturing with Stripo is elementary! We simplify every step as a lot as doable each for individuals who desire a Drag-n-Drop editor and devoted HTML coders.
Our motto is “The less complicated the higher”. Why does it matter for us?
The less complicated electronic mail manufacturing is, the much less time it takes to construct new/edit present emails, the higher for entrepreneurs. They’ll sustain with the occasions and provides a strive/make the most of all of the performance that electronic mail is now able to instantly.
Banner generator, timer block, enhancing as much as 100 emails directly, gamification in emails, the Drag-n-Drop AMP kind block to gather clients’ suggestions in emails, Knowledge Supply embedded in Stripo that serves as a server, capacity to attach emails to Google Sheets don’t require any coding abilities. Talking of the AMP kind, we added it to our set off emails this Fall. And it generated over 11 000 feedback thus far.
On your comfort, we take quick video tutorials the place we present learn how to make the most of our new options.
But when there’s one thing you’d nonetheless prefer to make clear, our glorious buyer help group is at your service. They now work 16 hours a day, 6:30 — 22:00 UTC, Mon-Fri. Not a day goes by that we don’t obtain optimistic suggestions about them on a number of platforms.
Stripo’s plans for the longer term, or our mission on the planet of electronic mail advertising and marketing
In two months, Stripo shall be 4. All this time we’ve been amassing customers’ conduct on our website, amassing electronic mail entrepreneurs, and designers’ opinions on what issues they face, our private expertise in electronic mail manufacturing, and naturally, your trustworthy suggestions in emails.
This all gave us a much bigger image of what an electronic mail template builder you’ll want to keep blissful and environment friendly!
So, very quickly you’ll meet our Editor 5.0.
What is going to or not it’s?
Our product shall be a common platform the place you seek for inspiration, like a market with a number of works by a lot of designers worldwide, discover all mandatory instruments to construct emails of any sort and complexity stage, from easy transactional and promo emails to these with revolutionary design and content material parts, the place check them, approve along with your purchasers/colleagues, after which export your emails with pure adjustable code to any electronic mail advertising and marketing automation service — every part you’ll want to get forward of the sport in a single place.
Very quickly it is possible for you to to provide it a attempt to be sure that constructing flawless emails with Stripo 5.0 shall be simpler than you may solely think about.
Closing ideas
We wish our product to be as helpful for you as doable. We need to make the world of electronic mail advertising and marketing a higher and simpler place to stay in.
In case you have any solutions on how we will enhance our instrument and take advantage of handy for you, please tell us.
Share with us your questions and solutions
