Thursday, November 16, 2023
HomeAdvertisingBeats by Dre recruits Erling Haaland, LeBron James – and their households

Beats by Dre recruits Erling Haaland, LeBron James – and their households


Beats by Dre has signed up Manchester Metropolis’s Erling Haaland for its newest spot, through which he and basketball participant Le Bron James discuss in regards to the pressures that include sporting success.

Haaland thinks about whether or not he can reside as much as the hype round him whereas James, who’s nearing the tip of his profession, is worried about sustaining his stage of play. The narrators are Haaland’s dad and James’ spouse.

That is Haaland’s first work with Beats by Dre, whereas James (whose spouse and three children are additionally signed up) has been endorsing the model since 2008.

Haaland mentioned: “I’m excited to hitch the Beats household, a model that has lengthy been part of my pre-match routine as an athlete. Household is necessary to me, and this marketing campaign and partnership actually communicate to that.”

James mentioned: “It’s a reasonably particular factor to see how this partnership has grown with our household through the years. It’s a blessing for me to share the stage with them, and with a model that’s been a part of our lives since we began this journey. Household means the whole lot to me.”

The marketing campaign promotes Beat by Dre’s new Studio headphones vary and was created with company Translation.

It’s greater than two minutes lengthy however it’s properly shot.

MAA inventive scale: 5

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