Situation
Add extra folks to a high-value assembly to provide it a higher degree of significance. Folks have a tough time “no displaying” after they know that others are relying upon them. It’s tough to reject conferences when a number of third-party people are concerned.
Use firm org charts to determine and invite different potential stakeholders to the assembly. This can be a good play for high-value prospects with a excessive threat of no-shows.
Set off
• You’ve scheduled a pitch assembly with a excessive worth however doubtlessly dangerous prospect
Actions
• Invite extra folks to the pitch assembly
• Use an organization org chart to determine doable members of the shopping for committee
• Ship invitations to those folks and different potential stakeholders