Meet our as we speak’s visitor Lars Skjold Iversen. On this story, Lars shares which Stripo instruments he makes use of to save lots of time on e-mail manufacturing.
Q: Hiya, Lars. Our pleasure assembly you. We respect your coming right here. Would you wish to introduce your organization?
A: Umbraco is an open-source CMS platform with a excessive diploma of flexibility and an intuitive content material enhancing interface for end-users. It’s utilized by greater than 500 000 corporations and net options all over the world, from small enterprise brochure websites to complicated multilingual company web sites. Umbraco relies in Denmark, nonetheless, we’ve got purchasers from all around the world.
Q: Lars, you’ve been utilizing Stripo for nearly three years now. What makes you keep loyal to our instrument all these years?
A: Saving time. I don’t construct emails from scratch anymore. I simply drag and drop the beforehand saved Content material Modules.
Content material Modules save time on e-mail manufacturing and allow us to keep model constant throughout a number of campaigns.
A: A couple of years in the past, when I discovered your instrument, we ordered a number of e-mail templates out of your designers. They added the created templates to my account, and likewise added the Modules of the templates there. And now I simply drag and drop the required ones when engaged on a brand new e-mail. So, I’ve to construct and even edit solely these parts that change from marketing campaign to marketing campaign. It helps us to remain model constant throughout all emails.
Notice:
You can too save content material modules, like headers, footers, product blocks that you simply construct by yourself to your private Modules library. Or order emails that go together with Modules from our designers.
Save time on e-mail manufacturing because of Reusable Content material Modules
Q: Why did you select Stripo within the first place?
A: Earlier than Stripo, I had been utilizing an ESP and its embedded e-mail editor. The editor was not versatile sufficient. So, I went looking. Once I ran throughout your instrument, amongst a variety of others, I favored that the mixing course of that you simply had with my ESP was tremendous straightforward. I didn’t must arrange my e-mail after export there. I construct an e-mail, 1-click it to your ESP, and that’s it. My e-mail there requires no changes and no setups.
Because of the direct integration with my ESP, my emails after export don’t require any set-ups.
Q: What different advantages aside from direct integration along with your ESP, model consistency throughout all emails do you see for your self?
A: The preview hyperlink. I take advantage of it to share a brand new e-mail with colleagues very often.
Q: What options do you suppose we’re missing?
A: Instruments for A/B testing. And likewise, I’m undecided if that’s potential, I wish to have one thing like a side-by-side editor. So, I may make a variation, one thing like engaged on two emails directly. As a result of now, once I work on A/B testing, it requires me to have two screens and swap between the 2 when making edits.
Q: Thanks for sharing your sincere opinion with us. We are going to ahead this data to our PM, and tech division. Lars, what are you able to say to our purchasers and to those that are simply contemplating utilizing us?
A: The aforementioned Content material Modules and direct integration along with your ESP do save time.
Notice:
Stripo is built-in with over 60 ESPs. If we’re not built-in along with your ESP but, please e-mail us and we are going to add it ASAP.
Save time on e-mail manufacturing with Stripo, then export these emails to your ESP with only one click on
