We’re excited to announce that you could now leverage SearchAds Intelligence 2.0 to seek out high-intent key phrases in your Apple Search Advertisements campaigns.
You’ve got been using Search Advertisements Intelligence below ASO and Advert Intelligence. Now, with its new options, Search Advertisements Intelligence will get its personal spot because the sixth product of MobileAction.
Make the most of Search Advertisements Intelligence for ASO Key phrases
We highlighted why you need to mix ASO and Apple Search Advertisements many occasions. Now you’ll be able to see your tracked key phrases in Search Advertisements Intelligence. This fashion, you’ll be able to drive extra site visitors to your product pages at a decrease price by managing ASO and Apple Search Advertisements collectively.
How?
For instance, you need to bid on key phrase X. You’ll be able to add this to your tracked key phrases and monitor its natural rating. In case you see an enchancment, you’ll be able to bid on it and win the public sale for a cheaper price.
Or, let’s say you’ve already bid on key phrase Y, however don’t have it in your tracked key phrases. Nevertheless, in the event you observe, you’ll be able to get rid of waste by stopping or pausing the key phrase based mostly on its natural efficiency.
Search by Competitor Web page Description
Now you can see your mutual paid key phrases along with your opponents on the “Search by Competitor” web page below Search Advertisements Intelligence.
You’ll be able to cease losing time monitoring your opponents and get an edge with data-driven insights.
Right here is the way it’ll assist you to:
- See the way you and your opponents carry out in natural and Apple Search Advertisements on a single web page, and SAVE TIME.
- Pinpoint what’s holding you again and make the modifications wanted to remain forward of the competitors
Analyze CPP Efficiency
Now you know the way you carry out on the key phrases degree, however the work doesn’t finish there, proper? You also needs to see how your advert creatives carry out.
Properly, you’ll be able to simply try this, too.
Now you can measure the efficiency of your Customized Product Pages and evaluate their analytics along with your product web page’s analytics. This fashion, you’ll simply see what works and what doesn’t as a way to profit from your advert price range.
P.S. It’s also possible to run adverts in your Customized Product Pages with key phrases by way of SearchAds.com.
With these new options, now you can:
- Make the most of Search Advertisements Intelligence for ASO Key phrases & see how your paid key phrases carry out and optimize your metadata accordingly.
- Search by Competitor Web page Description & evaluate the efficiency of your and your opponents’ paid key phrases.
- Analyze CPP Efficiency & check operating adverts in your CPPs with key phrases.
Join free right now to begin leveraging your ASO and Apple Search Advertisements into your UA funnel in an all-in-one dashboard and saving many hours.
