I noticed Google’s John Mueller laughing at a LinkedIn put up that’s telling SEOs to decelerate webpage load time so that individuals spend extra time in your web page. The recommendation says that Google makes use of time on web site as a rating issue, which Google had denied numerous instances, and says to enhance time on web site, you must decelerate your website.
This put up was a joke – I did not get the joke: It seems, he was posting it as a joke, a meme – however actually, not everybody took it that approach. He posts a variety of website positioning memes and this was certainly one of them.
The “website positioning Tip” posted on LinkedIn reads, “In case your web site masses too quick… Contemplate slowing it down. Why? Customers must wait longer in your pages to load… Time on Web site (ToW) is a Google rating issue. The longer customers are in your web site the upper you’ll rank.”
I noticed this by way of right here:
Lol
— John has up to date his unnamed profile title #stapler (@JohnMu) August 29, 2023
Now, at first I believed the LinkedIn put up was a joke however then I dove into the precise put up on LinkedIn and skim by means of most of the feedback and I grew to become tremendous unhappy to see what was occurring there. However perhaps it was a joke?
— Liam (@liam_fallen) August 29, 2023
Google has stated numerous instances that time spent on a web page just isn’t a rating issue. Google has stated for years and years that it doesn’t use behavioral elements for rating, exterior of any of the web page expertise system metrics. This has been the overwhelmingly constant messaging from Google for over a decade, as latest as 2021, 2020 however 2017, 2018, 2019 and 2020. Google stated bounce charges are not good alerts, in 2008 Google stated it’s a noisy sign and likewise in 2008 stated click on knowledge just isn’t used for rankings. It is a fantasy Google stated however then you’ve gotten folks at Google misspeaking inflicting extra confusion.
Google has stated for years that web page velocity is a rating issue, most just lately with core internet very important metrics.
So this website positioning is telling different SEOs to decelerate a web page to extend time spent on a web page, which Google says just isn’t a rating issue after we know Google has stated web page velocity is a confirmed rating sign.
That is not the primary time SEOs used a method to harm their web site guests to attempt to enhance rankings.
Watch out with the recommendation you learn on-line.
Discussion board dialogue at Twitter.
Replace: This was a joke, as I famous above, and I, in addition to many others, fell for it…
IMO it is unhealthy style, provides the website positioning neighborhood a worse status for giving unhealthy recommendation & trolling, and provides lasting injury to these (such as you, Lyndon) who attempt to assist website house owners actually & constantly. I doubt he is doing that on objective, nevertheless it’s on the market.
— John has up to date his unnamed profile title #stapler (@JohnMu) August 29, 2023
Why has no person talked about it is a collection of posts I have been doing alongside my different content material? pic.twitter.com/wT2pmu8WFD
— Liam (@liam_fallen) August 29, 2023
It simply comes throughout as somebody pushing unsuspecting folks onto the street, following up “it is a prank, bro!” Perhaps that is not the intention, nevertheless it’s positively not a “here is a photograph of John in a tutu saying make nice content material” meme.
— John has up to date his unnamed profile title #stapler (@JohnMu) August 29, 2023
