For many individuals, social commerce is synonymous with influencer advertising and marketing.
Three-quarters of name entrepreneurs dedicate finances to influencer advertising and marketing, and 68% plan to extend that spend.
However shoppers are catching onto paid sponsorships and dishonest critiques. The following era of purchasing experiences should be constructed on belief. For shoppers to decide on new merchandise with confidence, they need to be capable of discover real suggestions from actual individuals who have really used them. That’s why Flip was launched.
Flip: The Way forward for Purchasing
Flip is a next-generation social commerce platform that lets customers store by an genuine product discovery expertise and a premium e-commerce service. Flip is a purchasing app that acts as a single vacation spot to find and study merchandise by 60-second movies of user-generated content material. The app gives all kinds of merchandise throughout classes akin to well being and wellness, vitamin, house items, shopper tech, equipment, and extra.
Flip’s patented monitoring expertise hyperlinks user-generated content material to confirmed purchases, making certain that solely those that have legitimately bought and used a product can advocate on its behalf. By putting actual folks on the middle of product communications, it’s attainable to rebuild the belief destroyed by 20 years of shameless company advertising and marketing.
Flip customers can earn cash by sharing their unfiltered genuine critiques with the Flip neighborhood. Any put up you share in regards to the product earns money when different customers view and buy from it. Immediately pull out your earnings or apply it to your subsequent order! Flip is offered on each iOS and Android gadgets. Listed below are a few of the options of Flip:
- Store by genuine product discovery expertise: Flip lets customers uncover merchandise by 60-second movies of user-generated content material. This enables customers to see and listen to about merchandise from actual folks, moderately than the manufacturers themselves.
- Premium e-commerce service: Flip gives a premium e-commerce service that features free transport, simple returns, and best-in-class purchasing rewards.
- Earn cash by sharing your critiques: Flip customers can earn cash by sharing their unfiltered genuine critiques with the Flip neighborhood. Any put up you share in regards to the product earns money when different customers view it and buy from it.
In an age dominated by influencer advertising and marketing, some manufacturers are more and more discerning about authenticity and real connections with their audience. Whereas paid creators can actually play a job in model promotion, each model on Flip prioritizes genuine interactions over sponsored content material. Manufacturers acknowledge prospects worth actual experiences and unbiased opinions and by fostering real connections by user-generated content material (UGC) and buyer testimonials, manufacturers can set up credibility and construct belief in ways in which sponsorship offers and paid creators usually wrestle to realize.
Flip Advantages to Ecommerce Manufacturers
Flip’s self-service e-commerce working system gives all the things a model must launch and scale. Shoppers come to Flip to search out critiques they will belief throughout a variety of industries, from magnificence to house items and extra. Flip is a good platform for ecommerce manufacturers seeking to attain extra prospects, generate extra gross sales, and construct buyer loyalty.
- Attain a wider viewers: Flip is a rising platform with hundreds of thousands of customers. Which means companies can attain a wider viewers by promoting on Flip than they may by promoting on their very own web site or by different channels.
- Get extra publicity: Flip’s algorithm promotes merchandise which are getting quite a lot of engagement, so companies that promote on Flip usually tend to get their merchandise seen by extra folks.
- Generate extra gross sales: Flip’s customers usually tend to purchase merchandise that they see in user-generated content material, so companies that promote on Flip usually tend to generate extra gross sales.
- Get suggestions from prospects: Flip’s customers are inspired to depart critiques of the merchandise they purchase, so companies that promote on Flip can get invaluable suggestions from their prospects.
- Construct buyer loyalty: Flip’s customers are likelier to purchase from companies they belief, so companies that promote on Flip can construct buyer loyalty by offering a very good purchasing expertise.
For manufacturers aiming to launch new merchandise or check the market with progressive choices, Flip offers a prepared launchpad. Via Flip’s 2M+ consumer base, manufacturers can attain a large viewers, generate buzz, and gauge the market’s response to their new product. Notably, manufacturers by no means pay shoppers to assessment merchandise, making certain their sincere suggestions. This suggestions loop empowers manufacturers to refine their merchandise and methods primarily based on real-time insights, in the end bettering buyer satisfaction and a model’s enterprise development.
Flip’s platform and providers supply a fertile floor for manufacturers in search of to determine an genuine presence within the e-commerce world. Social media continues to be a supercharged engine for development, however shoppers have caught on to the influencers paid to hawk wares. — and it’s solely a matter of time earlier than shoppers start to catch onto the flakey influencer advertising and marketing. So now’s the time for manufacturers to begin rethinking product launches and the way they supply suggestions with a concentrate on authenticity. On this digital period, Flip is a beacon of belief, authenticity, and transparency for manufacturers able to embrace innovation and elevate their presence.
