“I’ve by no means had an issue getting together with anyone I’ve labored with at CBS. I actually haven’t,” mentioned King. “However I feel when you understand that any person all the time has your again. I do know that some individuals’s talent units are stronger than others, and I do know that after I’m sitting on the desk, nobody’s going to depart me hanging in no matter it’s. And I really feel the identical about them.”
She added, “Typically, it’s possible you’ll work with an individual that, and I’m not speaking about myself, however generally it’s possible you’ll work with an individual who is barely there for themselves, isn’t very collaborative, needs to hog the highlight. And that’s when you understand it’s not working. To this point, knock on wooden for me. I haven’t had that drawback.”
CBS This Morning rebranded to CBS Mornings in September 2021, and with Dokoupil and Burleson by her aspect, the feminine viewers has grown. A part of that may be attributed to story choice. Girls are the first shoppers for daytime information and discuss programming, and also you’re seeing extra tales with a feminine focus. This wasn’t all the time the case.
“Simply this week, we did a narrative about infertility and IVF. That’s a really female-focused problem, and I feel we advised these tales very properly,” mentioned King. “This morning, we did one thing about menopause and perimenopause. It’s one thing that’s needed, and it’s one thing that we’re making an attempt to take the stigma out of.”
She added, “We’re tackling these sorts of points in a really good and genuine means. I feel that resonates, and I feel we make a concerted effort to let girls know we’re right here and have an interest.”
King additionally notes the addition of Burleson, a former NFL participant, as a motive this system can also be holding male viewers, regardless of the rise in female-focused tales.
“Nate provides one other layer to the equation when it comes to sports activities,” mentioned King. “His background is sports activities, and whereas he’s superb at reporting sports activities, he’s additionally so well-rounded. So, I do discover that we’re spending time on that as properly.”
Asking the robust questions
King has interviewed numerous luminaries over her prolonged profession in TV journalism, however her most talked-about sit-down lately was her March 2019 interview with R. Kelly that instantly went viral.
