Google is actively engaged on fixing the issue it was with exhibiting an excessive amount of spam for obituary-related queries. Danny Sullivan, Google’s Search Liaison, stated “it is one thing we’re actively taking a look at methods to enhance.”
This was in response to a criticism by Matthew Brown who wrote, “Trying to find
Wherein Sullivan replied on X saying, “It’s. And it’s one thing we’re actively taking a look at methods to enhance.”
As we lined final month, the obituary spam state of affairs on Google Search is uncontrolled.
The difficulty is when there’s a information void in Google Search, which implies Google doesn’t have another data that matches the question nicely, it’s going to present decrease high quality outcomes. Over time, when true and sincere obituaries are revealed, the spammy ones do get downgraded, however till then, there may be simply numerous spam to see within the search outcomes.
For a lot of, when a demise simply realized about, they go to Google and solely see the spam, that’s till weeks later when the household is ready to assume straight and put collectively an official obituary.
Listed here are these posts:
It’s. And it’s one thing we’re actively taking a look at methods to enhance.
— Google SearchLiaison (@searchliaison) November 16, 2023
I’m wanting ahead to those enhancements earlier than somebody publishes an orbitary about yours really.
Discussion board dialogue at X.