Google’s Search Liaison, Danny Sullivan, mentioned on X that simply because content material is outdated, it does not imply that content material is unhelpful. He mentioned, “Simply because one thing is older would not make it unhelpful.”
The query was from Matt Cannat who requested, “Can be good for Google to launch steerage for information publishers. There’s no means we are able to return previously and replace topical articles — these websites are vastly totally different than those that are constructing authority on particular KPs with evergreen posts.”
Through which Danny Sullivan from Google replied, “If content material is written for folks first, that is all that must be thought-about (as our steerage says). Simply because one thing is older would not make it unhelpful.”
This was in reference to my protection that the useful content material replace makes use of machine studying.
Listed below are these posts:
If content material is written for folks first, that is all that must be thought-about (as our steerage says). Simply because one thing is older would not make it unhelpful.
— Google SearchLiaison (@searchliaison) October 30, 2023
Now we have lots of outdated content material on the subject of outdated content material right here.
Discussion board dialogue at X.
