Google Search appears to be extensively testing an e-commerce-like interface the place it exhibits merchandise and buying offers by class. The web page is crammed with the product grid interface, with a particular store offers high design (not the store offers banner) after which varied classes of merchandise in that grid format.
Glenn Gabe noticed this and posted on X saying, “Fascinating, once I seek for “store offers” I see a whole SERP of offers utilizing that visible out of your screenshot. It accommodates a boatload of offers per class. Takes up the whole SERP. This could be what Google goes to launch absolutely quickly (or now).”
Here’s a screenshot I used to be capable of set off myself on Friday:
Some present the inexperienced deal labels.
I ought to notice that hinted final week for retailers to replace their offers saying, “keep tuned for brand spanking new methods we’re serving to consumers discover your offers this vacation.”
Listed here are some extra screenshots and suggestions:
Yup! That hyperlink I posted ought to simply apply that “store offers” seek for you and set off it too
Fairly attention-grabbing strategy to compete with Amazon IMO…I can see this ultimately resulting in G buying outcomes tab
— Brian Freiesleben (@type_SEO) November 2, 2023
Very massive deal…and one other signal of the route G needs to move in. +1 for the significance for SEOs to start out collaborating with their paid buddies to make sure knowledge feeds are sparkly clear and that your product pages include as a lot product knowledge as doable for customers and G buying
— Brian Freiesleben (@type_SEO) November 2, 2023
Do you see it?
Discussion board dialogue at X.
