Stephen Hakami is the Founder and CEO of Wiza – essentially the most correct solution to discover verified contact info for B2B prospects. Stephen began the corporate in 2019 after a gross sales profession of being pissed off with dangerous knowledge, and got down to construct a prospecting software that’s powered by stay LinkedIn knowledge.
Mentioned on this Episode:
- The frustration with dangerous knowledge and the inspiration behind constructing Wiza.
- The significance of e mail deliverability and methods for bettering it.
- The latest acquisition of Drift by Salesloft and the subject of consolidation within the gross sales tech stack.
- Stephen’s journey from gross sales to CEO, highlighting the worth of inventive prospecting.
- The toughest lesson Stephen discovered in gross sales.
- Efficient techniques of chilly e mail and deliverability.
Highlights:
(3:27) Methods for e mail deliverability.
(08:01) The journey from gross sales to entrepreneurship.
(11:06) Gross sales know-how and the consolidation.
(20:41) Methods for efficient chilly emails.
(25:49) Understanding your opponents.
(27:38) The significance of being a real advisor.
(28:32) Redefining your opponents.
(31:55) One factor income leaders consider to be true that Stephen thinks is bull$***.
(34:26) One factor that’s working for Stephen/Wiza in go-to-market proper now.
Visitor Speaker Hyperlinks (Stephen Hakami):
LinkedIn: www.linkedin.com/in/stephen-hakami-5babb21b0/
Web site: www.wiza.co/
Host Speaker Hyperlinks (Scott Barker):
LinkedIn: www.linkedin.com/in/ssbarker/
E-newsletter: thegtmnewsletter.substack.com/
Sponsor:
Right now’s episode is sponsored by The ELG Convention, offered by Crossbeam and The ELG Alliance. The neatest firms are embracing Ecosystem-Led Development, or ELG.
Be part of us on the beautiful Correct Resort in Austin on Might 15-16 and listen to how the highest SaaS firms are leveraging accomplice ecosystems of their GTM motions aka Ecosystem-Led Development. Early-bird tickets expire subsequent week.
What you’ll get at ELG Con:
- Case research from firms like Datadog, Cloudera, and extra.
- An opportunity to tour (and perhaps even race on?) Austin’s F1 monitor.
- Candid, off-the-record conversations — no recordings right here.
- A extremely curated group of 200 GTM leaders, 85% director stage and above throughout Gross sales, Advertising and marketing, and Partnerships.
Declare your tickets immediately, together with a restricted variety of particular two-for-the-price-of-one tickets.
The GTM Podcast
Don’t miss The GTM Podcast dropping each Tuesday discussing true tales and experiences together with trials and tribulations within the Go-To-Market world.
