Pizza chain Hungry Howie’s is celebrating its fiftieth anniversary by launching a secret menu of specialty pizza choices that clients can view and order by interacting with an augmented actuality expertise.
Clients can scan a QR code on Hungry Howie’s pizza packing containers and in-store money registers to entry the key menu AR expertise, which permits them to view the menu’s specialty pizza choices in augmented actuality. As an example, the Tie Dye Pizza is a typical cheese pie that’s been lined in several colours of edible glitter.
As soon as folks select the pizza they’d wish to order, the expertise will generate a code they’ll enter on the Hungry Howie’s web site.
“The brand new interactive secret menu is one other expertise to share with our loyal clients throughout our year-long celebration of Hungry Howie’s fiftieth anniversary,” mentioned Steve Jackson, CEO of Hungry Howie’s.
“Our innovation workforce is at all times on the lookout for higher methods to attach with present clients and entice new followers to our model. The hidden menu will secretly share new merchandise and replicate Hungry Howie’s ardour for taste and high quality.”
Hungry Howie’s has greater than 530 shops in 21 states. The key menu will likely be out there for supply and carry-out orders by the tip of 2023.