Barclays is shifting out of its huge Canary Wharf HQ in London (one other win for WFH) so what do you do with it? Flip it into an enormous poster website in fact.
Really that’s not why they’re (finally) going but it surely’s nonetheless an enormous poster website, dominating many views of London, and an appropriate canvas for the financial institution’s sponsorship of the Ladies’s Soccer League. Definitely will get the message throughout.
Individuals have been projecting posters on all kinds of unlikely objects because the 12 months dot (often with permission) and the wonders of digital Out of Residence definitely add to the impression.
Should watch out about which manufacturers you select in fact. Condoms perhaps not.