It needs to be this one doesn’t it: it’s in all places, UK nationwide information and yards of commerce media protection that some would possibly name slavish.
Saatchi & Saatchi’s debut for John Lewis, which somewhat rudely abruptly departed long-term company adam&eveDDB, at the least has the embattled retailer making headlines for optimistic causes. And it’s a fairly good effort by director collective Megaforce, constructed round that Christmas staple a Venus Flytrap.
In circumstances like this, first, you don’t need the company to drop the ball and it correctly echoes the trademark tone of A&E’s greatest work. And the troublesome plant is a pleasant twist.
Be good if, someday subsequent yr, Saatchi will get a crack at a somewhat extra taxing query: why ought to we store at John Lewis?
