in Advertisers, Companies, Evaluation, Greatest Advertisements of the Yr, Artistic, Information
14 hours in the past
My decide for Advert of the Yr is “Tenting” for Twix. It’s the sort of object that we had been all ready to return again after months of watching severe content material that weighs a bit on you. This advert is each mild and a bit silly but additionally hyperlinks again to the craving you might have if you take pleasure in consuming Twix. The movie doesn’t take itself too significantly, it stays fundamental with an added ingredient of insanity. Sensible.
My favorite advert from BETC Paris is “Oodyssey” for Veet Males. Who would have thought {that a} consumer like Reckitt would have been capable of approve that. Ballsy.
Jerome Galinha is an govt artistic director at BETC Paris.