At ActiveCampaign our prospects are available in each form and measurement. We work with small, medium and enterprise companies in each business throughout B2C, B2B and Ecommerce. However do you wish to know the one factor all of them have in widespread? They’re centered on progress.
Whether or not you’re a new enterprise simply getting began or a big enterprise trying to scale, the options we’re releasing this quarter ship improvements throughout the ActiveCampaign platform that can assist you automate and develop with confidence.
New options constructed for companies of all sizes to develop and automate with confidence.
As your enterprise grows, you might want to have an answer constructed to develop with you, whether or not that’s into new strains of enterprise or new elements of the globe. This primary set of options will develop how you employ your eCommerce and gross sales instruments–setting you up for achievement now and sooner or later.
Drive extra conversions and construct model loyalty with product catalog
Shopify and WooCommerce prospects can now sync all of their product information into the platform and unlock new use instances for buyer expertise automation because of product catalog. Construct focused campaigns primarily based in your viewers’s pursuits, profile, and shopping behaviors and populate merchandise that they’re probably to purchase. Customise by way of varied filters, product sorting capabilities, or manually choose the merchandise that you simply wish to spotlight in a marketing campaign to drive new product launches, cross-sell, and upsell actions. That is particularly useful for making ready vacation season advertising campaigns.
CRM Account updates that enhance gross sales productiveness
The CRM account updates assist companies construct a course of to raised nurture prospects into heat leads. With extra account performance, B2B organizations can automate, obtain income progress and scale. By way of the rest of 2022, anticipate to see a number of new automation actions and triggers together with the flexibility to create a contact or account instantly from an automatic workflow.
Utilizing fewer instruments that assist extra of your particular enterprise necessities and objectives is commonly the neatest strategy to attaining sooner, extra sustainable progress. This subsequent set of options allow you to do extra with much less to distinguish your model and stand out from the competitors.
Automate and develop your model engagement with the brand new and improved electronic mail designer
Our new electronic mail designer brings thrilling updates and added options to your on a regular basis use of ActiveCampaign, whereas delivering the absolute best electronic mail expertise to your prospects. This quarter we’ve loaded the brand new designer with all of the options you understand and love from the traditional designer–with a way more intuitive and complex design expertise.
Take a look at these thrilling enhancements that deliver the brand new designer to parity with the traditional designer:
- Product block: Embed product suggestions inside your emails primarily based on a buyer’s previous shopping or buy historical past.
- RSS block: Preserve contacts up-to-date together with your newest information and blogs
- Conditional content material: Create and ship distinctive content material to completely different audiences given their demographic information, pursuits, and conduct. Show product photographs, gives, or content material primarily based on the circumstances which can be set.
- Design transactional emails: Construct transactional emails from an automation that mirror your branding and take away the unsubscribe hyperlink from vital transactional emails.
Quicker web page load occasions and marketing campaign creation flows
Navigate across the platform extra effectively and full extra of your most vital advertising and gross sales duties in much less time. Much less time spent in instruments means extra time spent rising different areas of your enterprise.
We’re repeatedly bettering the platform primarily based on buyer suggestions. A few of the main product enhancements for the quarter are a direct results of consumer suggestions. While you put money into ActiveCampaign, you may relaxation assured realizing that we’ll always improve the platform to fulfill your enterprise wants.
A sit up for 2023
COMING SOON: Set off an automation from a Postmark occasion
We’re actively engaged on making the ActiveCampaign Postmark integration even stronger by including new automation triggers like the flexibility to kick off an automatic workflow when somebody receives, opens, clicks on a transactional message.
COMING SOON: Ship a marketing campaign to an inventory of 1M contacts in 15 minutes
No matter your enterprise’ measurement, marketing campaign pace and deliverability are essential to making sure you’re not solely vacation prepared, however in a position to nurture your prospects and prospects 12 months spherical as a way to scale. As we gear up for a busy 2023, we’re making enhancements to marketing campaign deliverability so you may ship extra campaigns, extra shortly. Keep tuned for when this enhancement is dwell!
COMING SOON: Unified segmentation constructing throughout the platform
Segmentation is a strong option to interact your contacts with extremely focused campaigns. In ActiveCampaign, segments will be created through the use of any data obtainable to you within the phase builder. This contains tags, commonplace and customized area data, web site visits, actions, contact or deal rating, and extra. Quickly, our buyer will get to expertise a constant segmentation builder throughout your entire platform making a constant and uniform course of for constructing and utilizing segments throughout your automation technique.
ActiveCampaign helps your capability to develop with out being hampered by add-ons and performance that you simply don’t want. Meaning whether or not you’re an enterprise enterprise trying to scale or a brand new enterprise simply getting began, we provide a specialised stack of options and plan tiers constructed that can assist you develop with confidence.
Keep within the find out about the entire newest and biggest product updates from ActiveCampaign on our launch updates web page. Prepared to begin automating and rising your enterprise with confidence? Join a free 14-day trial and see what the hype is all about.
