Google’s senior director model & status advertising Nishma Patel has taken over as President of WACL (Girls’s Promoting Membership of London as was – though that sounds a bit Dorothy Sayers today), the physique working to speed up gender equality within the promoting and communications trade.
She succeeds Quiet Storm’s Rania Robinson (each beneath, Patel proper) WACL’s 50% CEO marketing campaign is pushing to have half the chief government roles within the trade crammed by ladies by 2045. At the moment 30% of CEO roles in promoting and communications companies are held by ladies. The marketing campaign kicked off earlier this yr with the launch of the 50% CEO Playbook.
Patel says: “It’s a privilege to tackle the position of Chair in WACL’s one centesimal yr, and I’m proud to steer it into its subsequent century. There has by no means been a extra thrilling time for the trade and ladies, and whereas now we have witnessed important progress over the previous 100 years, there’s nonetheless a lot to do. WACL members are the easiest and most senior ladies in our trade, and I imagine there isn’t any higher group of girls to make change and paved the way for future generations.”
Robinson says: “Nishma is the right chief to advance our modernisation of WACL. She has proven via her private values, confirmed observe file and vastly spectacular achievements in her position at Google that she completely aligns with the WACL mission. Nishma will usher in an inspiring new period for WACL because it enters its second century.”
