WHY TRUST INFLUENCER MARKETING HUB?
Influencer Advertising Hub units itself aside from typical evaluation platforms by way of the involvement of Influencer Advertising consultants reminiscent of Werner Geyser, Djanan Kasumovic, Camille Kennedy, Dave Eagle, and different notable trade figures. This knowledgeable crew brings a profound understanding of the Influencer Advertising panorama, assessing instruments and platforms with an insider’s perspective on capabilities, expertise, and trade acumen. Not like user-generated evaluation platforms, Influencer Advertising Hub’s evaluations are rooted in in depth firsthand expertise and direct interactions with the instruments and platforms in query. This ensures that the evaluations will not be solely reliable but in addition deeply knowledgeable. Excessive-caliber manufacturers like AA Company , Represented, and Nordic Influencer Makreting ApS endure rigorous month-to-month evaluations, highlighting the platform’s dedication to figuring out and showcasing top-tier options in Influencer Advertising and past.
Influencer Advertising Hub employs an expert-driven methodology to judge Influencer Advertising businesses, making certain that our suggestions are each dependable and complete. This method is designed to assist companies and people discover the very best businesses to satisfy their particular Influencer Advertising wants. Right here’s how we assess the varied businesses like AA Company , Represented, and Nordic Influencer Makreting ApS:
Strategic Evaluation of Company Capabilities: We begin by analyzing every Influencer Advertising company’s core competencies, reminiscent of web optimization, PPC, content material advertising and marketing, and social media technique. Our focus is on figuring out Influencer Advertising that not solely provide a variety of providers but in addition show distinctive ability in executing high-impact Influencer Advertising campaigns.
Maintaining with social media developments was described as the most important problem entrepreneurs face right now. Tendencies can shift in a single day, influencing how customers interact with content material and make buying choices.
Staying forward of those modifications requires extra than simply consciousness—it calls for experience, agility, and creativity. That is very true in Copenhagen, a metropolis recognized for its innovation, design, and progressive method to advertising and marketing. Influencer advertising and marketing businesses in Copenhagen are uniquely positioned to grasp each world developments and native nuances, permitting them to craft campaigns that resonate deeply with Danish audiences.
This information highlights the highest influencer advertising and marketing businesses in Copenhagen, providing insights into their distinctive strengths, native experience, and confirmed capability to create campaigns that drive outcomes.
Whether or not you’re a startup, SMB, or a longtime model, these businesses might help you navigate the dynamic world of influencer advertising and marketing and unlock your model’s full potential within the Danish market.
Comparability of the Prime Influencer Advertising Firms in Copenhagen
Right here’s a comparability of the Prime 5 Influencer Advertising Companies in Copenhagen:
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Information-driven and genuine campaigns |
Mixing creativity with efficiency information |
|
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Midmarket manufacturers and huge businesses |
Finish-to-end influencer advertising and marketing |
Award-winning marketing campaign outcomes |
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Full-service influencer advertising and marketing |
Experience in Children & Households campaigns |
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Giant manufacturers and businesses |
Information-driven advertising and marketing, PR, and occasions |
Robust integration of PR and occasions |
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Manufacturers and businesses of all sizes |
Micro-influencer advertising and marketing |
Excessive engagement with area of interest audiences |
Prime
influencer advertising and marketing businesses copenhagen
2025
Finest For: Manufacturers of all Sizes
Specialization: Information-driven and genuine influencer advertising and marketing campaigns
AA Company, primarily based in Copenhagen, stands out as a premier influencer advertising and marketing company that mixes authenticity with data-driven methods to ship impactful campaigns. Specializing in customizing influencer content material and conversion-driven methods, the company’s philosophy revolves round constructing credibility by way of significant partnerships.
But, the company doesn’t sacrifice creativity for analytics; as a substitute, they mix each components to craft campaigns which are as participating as they’re efficient. Their worldwide expertise additional provides to their credibility, as they’ve labored with over 200 manufacturers globally, giving them the experience to tailor methods for each native and worldwide markets.
A major instance of their success is the marketing campaign they ran for Sif Jakobs Jewelry. Tasked with boosting model consciousness and driving conversions, AA Company chosen social media influencers whose profiles completely aligned with the model’s audience.
Over the course of three months, the marketing campaign produced 45 items of content material throughout TikTok, Instagram, and YouTube, amassing practically 1.5 million impressions. This considerate mixture of platforms and content material sorts not solely elevated the model’s visibility but in addition considerably improved its conversion price.
Finest For: Midmarket Manufacturers and Giant Companies
Specialization: Finish-to-end influencer advertising and marketing campaigns
Represented is an company famend for its capability to craft 360-degree campaigns that deal with each side of the method, from idea growth to reporting. Their experience lies in activating the appropriate influencers throughout platforms like Instagram, TikTok, and YouTube to create genuine and interesting content material. The company’s core service revolves round activating micro-influencers for user-generated content material creation.
An ideal instance is their collaboration with HelloFresh, the place Represented activated 20 influencers throughout Denmark and Norway to showcase how HelloFresh simplifies meal preparation whereas selling sustainability.
By way of a mixture of Instagram posts, reels, and TikToks, the marketing campaign achieved over 13 million exposures and practically 60,000 interactions, boosting each consciousness and direct gross sales of meal packing containers.
Represented’s capability to ship outcomes has additionally been acknowledged with trade accolades. In 2024, they received the “Finest Match of the 12 months” award on the Influenced Awards for his or her marketing campaign with Sarah Mosgaard and MyBanker.
This marketing campaign, which centered on selling MyBanker’s house mortgage comparability platform, achieved over 1.1 million views and 11,000 likes, with vital engagement by way of saved posts and feedback. The marketing campaign’s success demonstrates Represented’s knack for aligning influencer expertise with consumer objectives to attain most affect.
Finest For: Smaller Manufacturers
Specialization: Full-service influencer advertising and marketing campaigns
Nordic Influencer Advertising ApS is among the largest influencer advertising and marketing businesses within the Nordic area, providing a full-service method to campaigns throughout all main social media platforms, together with TikTok, Instagram, YouTube, and Twitch.
Based mostly in Copenhagen, the company focuses on two key segments: Children & Households and the Basic Viewers. This twin focus permits Nordic Influencer Advertising to create extremely focused campaigns that resonate with particular demographics, leveraging their in depth community of over 3,500 influencers.
Their experience within the Children & Households phase is unmatched, with over 20 years of expertise shaping campaigns that interact youthful audiences and their dad and mom. This was evident of their collaboration with Unbox Now Denmark, the place they promoted the Dixit board recreation, a family-friendly product that enhances empathy and communication expertise.
By pairing the sport with relatable influencers, the marketing campaign conveyed a message of imaginative play and connection, making it successful amongst households. The artistic storytelling and interesting visuals used within the marketing campaign had been a testomony to the company’s capability to align manufacturers with influencers who genuinely resonate with their audience.
For the Basic Viewers, Nordic Influencer Advertising excels at crafting campaigns that spotlight genuine experiences and moments. In a current collaboration with Asmodee Video games, they promoted travel-friendly variations of in style board video games, showcasing how they elevate summer season adventures.
One marketing campaign featured Nordic influencer Kim Koste having fun with a recreation of “Trails by Trolley” with pals by the scenic Lake Lutvan. The gorgeous visuals and relatable messaging captured the enjoyment of spending high quality time outside, seamlessly integrating the model into real-life experiences.
Finest For: Giant Manufacturers and Companies
Specialization: Information-driven influencer advertising and marketing, PR, and occasion administration
Social Works is a web-based advertising and marketing company specializing in scaling manufacturers’ on-line presence by way of tailor-made influencer advertising and marketing, PR, and content material methods. With over a decade of expertise working hundreds of influencer campaigns, the company leverages its huge community of influencers to drive model progress and engagement.
The company’s holistic method to influencer advertising and marketing goes past easy collaborations. Social Works fastidiously selects influencers primarily based on their alignment with the model’s DNA, look, and previous efficiency. Their experience extends to managing public relations and organizing occasions, making them a one-stop answer for manufacturers seeking to amplify their presence throughout a number of platforms.
This method was evident of their partnership with Dior Make-up, the place Social Works forged a magnificence squad tailor-made to Dior’s values and aesthetics. From securing a “most important influencer” for red-carpet occasions to assembling a crew of ambassadors, Social Works seamlessly built-in Dior’s model id into the marketing campaign. Their profitable collaboration expanded past Dior Make-up to incorporate Dior Couture, demonstrating their capability to foster long-term partnerships.
With a mixed social attain of over 400 million followers, Social Works stands out for its capability to curate impactful experiences that elevate each manufacturers and influencers.
Finest For: Manufacturers and Companies of all Sizes
Specialization: Micro-influencer advertising and marketing with a deal with authenticity, engagement, and creating user-generated content material
Since 2018, Inmix has been constructing sturdy partnerships between influencers and types to create campaigns that emphasize authenticity and credibility. Their experience spans Instagram, TikTok, and Twitch, the place they strategically pair influencers with firms to spice up model consciousness and generate user-generated content material that aligns with a model’s visible id.
The company’s energy lies in its capability to focus on area of interest audiences by way of micro-influencers. Inmix focuses on influencers with extremely engaged followers, permitting manufacturers to achieve particular demographics with precision. Their campaigns transcend consciousness by leveraging the influencers’ content material in paid promoting, making certain broader attain and sustained affect. This method has helped Inmix ship campaigns that resonate with each native and worldwide audiences.
One in all their standout collaborations is with LEGO Home, the enduring “House of the Brick” in Billund. Since 2021, Inmix has partnered with LEGO Home to run seasonal and event-focused campaigns, such because the Halloween and Christmas experiences, and the launch of the interactive “Moodmixer” play space.
For the Moodmixer marketing campaign, Inmix activated seven artistic influencers whose content material showcased the colourful and playful nature of LEGO Home. The marketing campaign resulted in 15 posts and 113 tales, attaining over 226,000 distinctive views and a 4.85% engagement price.
Moreover, Inmix ensured LEGO Home acquired high-quality content material to make use of in future advertising and marketing efforts, maximizing the worth of the marketing campaign.
Finest For: Smaller Manufacturers
Specialization: Tailor-made influencer advertising and marketing methods and campaigns
Content material Membership is certainly one of Denmark’s largest influencer advertising and marketing businesses, providing artistic marketing campaign options that span thought growth, execution, and detailed reporting. With a crew of seasoned consultants from the promoting, media, and leisure industries, Content material Membership has developed a deep understanding of tips on how to craft impactful campaigns that resonate with numerous audiences.
The company’s success is a results of its capability to adapt and develop alongside its purchasers and creators. In 2024, Content material Membership celebrated its second anniversary, marking a milestone 12 months of stable profitability and bold objectives for the long run.
With over 15 energetic campaigns in October alone, the company showcased its dynamic community of influencers and its functionality to ship contemporary, artistic content material throughout platforms. Their October campaigns, brimming with originality and engagement, are a testomony to the company’s dedication to each creativity and outcomes.
Content material Membership’s method extends past simply influencer advertising and marketing. The company fosters long-term relationships and builds a vibrant group, typically internet hosting Friday occasions that includes famend artists like Clemens and Drew Sycamore. This emphasis on collaboration and group enhances their campaigns, making them not simply promotional efforts however cultural moments that go away a long-lasting impression.
Finest For: Smaller Manufacturers
Specialization: Full influencer administration and marketing campaign execution
Bash Company is an influencer administration agency representing a various roster of Danish skills. Their influencers, who excel throughout Instagram, TikTok, and YouTube, have developed artistic, private on-line areas that provide manufacturers genuine publicity and impactful engagement.
By leveraging their community of influencers—starting from rising voices to well-established personalities—they create campaigns that steadiness relevance, credibility, and consciousness. This ensures most output and engagement, delivering each visibility and measurable outcomes.
Bash Company’s dedication to transparency and accountability is obvious of their reporting. They supply detailed metrics to judge the success of every marketing campaign, serving to manufacturers navigate their influencer activations with readability and confidence. Whether or not it’s constructing model consciousness, rising viewers engagement, or attaining particular efficiency objectives, Bash ensures that each collaboration delivers tangible worth.
Finest For: Manufacturers of all Sizes
Specialization: Trendsetting influencer advertising and marketing campaigns
Kubbco is a Copenhagen-based company that makes a speciality of turning authenticity into amplification. They do that by introducing specialised ways like cross-posting, co-posting, launching sponsored posts, and even PR. Collaborations are additionally simplified since Kubbco manages your marketing campaign end-to-end – from contract negotiations to creating briefs and deliverables timelines.
A standout instance of Kubbco’s experience is their partnership with OLAPLEX for a TikTok-branded hashtag marketing campaign. Tasked with rising model consciousness, Kubbco launched the #OLAFLEX problem, which celebrated variety and inclusion by way of hair transformation tales.
Not like conventional campaigns that concentrate on high-profile influencers, Kubbco partnered with over 100 on a regular basis folks to create genuine content material. This method not solely resonated with OLAPLEX’s group but in addition achieved exceptional outcomes: over 11 billion video views, 1.89 million user-generated movies, and a 210% enhance in searches for OLAPLEX.
A Cultural Edge: Working with Copenhagen-Based mostly Influencer Corporations
Collaborating with Copenhagen-based influencer businesses presents a particular benefit, deeply rooted in Danish work tradition and an intimate understanding of the Scandinavian viewers.
Danish Work Tradition: Collaboration, Transparency, and Punctuality
Danish work tradition is characterised by a flat organizational construction that promotes open communication and teamwork. This collaborative atmosphere ensures all stakeholders, together with manufacturers and influencers, contribute meaningfully to marketing campaign growth. Transparency is one other cornerstone, fostering belief by way of trustworthy and clear communication. Punctuality displays professionalism and respect, making certain that initiatives adhere to timelines and budgets.
These cultural attributes improve the effectivity and effectiveness of influencer advertising and marketing campaigns. As an example, the Danish influencer advertising and marketing company AA Company emphasizes transparency and collaboration of their campaigns, making certain that each manufacturers and influencers are aligned all through the method.
Understanding the Scandinavian Viewers: Values, Preferences, and Shopping for Habits
Scandinavian customers, significantly in Denmark, place a excessive worth on sustainability, high quality, and authenticity. They’re discerning patrons preferring merchandise and types that align with their moral requirements and way of life. Influencer advertising and marketing campaigns that resonate with these values are usually extra profitable on this area.
The “Love Letter” collaboration between Danish trend model Ganni and iconic denim powerhouse Levi’s exemplifies how influencer advertising and marketing campaigns in Denmark resonate with values of sustainability, high quality, and authenticity.
This rental-only capsule assortment, that includes upcycled classic Levi’s 501 denims and repurposed denim items, was marketed by way of a extremely participating digital and social media marketing campaign. Influencers performed a pivotal position in showcasing the gathering’s versatility and eco-conscious message. Their artistic content material, shared on Instagram and TikTok, highlighted Ganni’s playful designs and Levi’s heritage, successfully participating audiences who prioritize moral trend.
What set this marketing campaign aside was the mixing of Close to Subject Communication (NFC) expertise, which enabled renters to entry every garment’s historical past by way of their smartphones. This modern function, mixed with influencer storytelling, emphasised transparency and fostered belief with customers.
Tips on how to Construct Significant Partnerships With Influencer Companies in Copenhagen
Constructing a powerful relationship with a Copenhagen-based influencer company requires extra than simply signing a contract—it includes establishing clear communication, aligning objectives, and fostering mutual belief. By following finest practices, manufacturers can create collaborations that ship long-term worth and sustained progress.
Set up Clear Communication and Expectations
Efficient communication is the cornerstone of any profitable agency-client relationship. Danish businesses like Nordic Influencer Advertising emphasize transparency by offering detailed stories that measure marketing campaign success in opposition to predefined KPIs. This ensures that each events are aligned and might alter methods if wanted.
Equally, Inmix retains purchasers up to date all through the marketing campaign lifecycle, sharing influencer content material and leads to actual time. By setting expectations early—reminiscent of how typically stories will likely be delivered or the popular technique of communication—manufacturers and businesses can foster smoother collaboration and keep away from misunderstandings.
Give attention to Lengthy-Time period Collaborations
Whereas short-term campaigns can yield fast wins, long-term partnerships provide deeper insights and extra genuine storytelling. A powerful instance is LEGO Home’s ongoing collaboration with Inmix. This partnership allowed the company to tailor campaigns for various seasonal occasions, constantly participating numerous audiences and driving repeat success.
Lengthy-term relationships additionally allow businesses like Bash Company to develop belief with each purchasers and influencers, leading to campaigns that aren’t solely related but in addition impactful. Over time, these partnerships assist businesses refine their methods and obtain higher outcomes for the model.
Align on Targets and Metrics for Success
Setting measurable objectives is important for evaluating the success of influencer advertising and marketing campaigns. Companies like Kubbco transcend delivering likes and mentions; they monitor metrics that matter, reminiscent of gross sales conversions and general ROI.
Clear alignment on what defines success permits each the company and the consumer to focus their efforts on driving significant outcomes. Whether or not the purpose is elevated model consciousness, larger engagement, or improved gross sales, aligning on key efficiency indicators ensures a shared imaginative and prescient for achievement.
By establishing clear communication, nurturing long-term collaborations, and aligning on metrics, manufacturers can create significant partnerships with Copenhagen-based influencer businesses. These collaborations not solely ship measurable outcomes but in addition assist manufacturers keep related and linked with their viewers within the dynamic Scandinavian market.
Crafting Success By way of Influencer Collaborations
Partnering with a Copenhagen-based influencer company presents a novel mix of cultural alignment, native experience, and clear communication, all of that are important for profitable influencer advertising and marketing campaigns. Danish businesses perceive the nuanced preferences of Scandinavian audiences, permitting them to craft campaigns that resonate authentically and drive significant outcomes.
By leveraging Copenhagen’s strengths—reminiscent of its collaborative work tradition, modern advertising and marketing methods, and deep community of influencers—manufacturers can obtain their objectives extra successfully. Whether or not you’re searching for to spice up model consciousness, drive engagement, or enhance conversions, working with a neighborhood company ensures you’ll profit from their cultural perception and confirmed experience.
Regularly Requested Questions
What’s an influencer advertising and marketing company, and the way can it assist my enterprise?
An influencer advertising and marketing company connects manufacturers with influencers to advertise services or products by way of genuine and interesting content material. These businesses handle every little thing from technique growth to marketing campaign execution and reporting. By leveraging their experience, manufacturers can attain focused audiences, improve model visibility, and drive gross sales successfully.
Why ought to I select a Copenhagen-based company for influencer advertising and marketing?
Copenhagen-based businesses convey a deep understanding of Scandinavian tradition, values, and client habits. This cultural alignment helps create campaigns that resonate authentically with native audiences, resulting in extra impactful outcomes. Moreover, Danish businesses excel in transparency, collaboration, and punctuality, making certain clean and environment friendly marketing campaign administration.
What industries do influencer advertising and marketing businesses in Copenhagen concentrate on?
Copenhagen businesses cater to a variety of industries, together with trend, magnificence, tech, meals, and family-focused manufacturers. Companies like AA Company and Represented concentrate on trend and way of life, whereas Nordic Influencer Advertising focuses on family-friendly campaigns, and Inmix excels in micro-influencer advertising and marketing throughout numerous sectors.
How do I measure the success of an influencer advertising and marketing marketing campaign?
Success might be measured utilizing metrics reminiscent of engagement price, attain, impressions, web site visitors, and conversion charges. Companies like Kubbco and Social Works present detailed stories that monitor ROI and align marketing campaign efficiency with enterprise objectives.
What ought to I think about earlier than signing a contract with an influencer advertising and marketing company?
Earlier than signing, consider the company’s expertise, previous campaigns, and alignment together with your model values. Guarantee clear communication about marketing campaign objectives, reporting, and price range. Reviewing case research, like Inmix’s work with LEGO Home, can present insights into their capabilities.
How lengthy does it take to see outcomes from an influencer advertising and marketing marketing campaign?
Whereas some outcomes, like elevated engagement, might be seen inside days, tangible outcomes reminiscent of gross sales progress could take weeks or months. Components like marketing campaign size, influencer choice, and viewers measurement all affect the timeline.
Are Copenhagen-based businesses appropriate for world campaigns or simply native markets?
Copenhagen businesses are geared up for each native and world campaigns. For instance, AA Company and Represented have labored with worldwide manufacturers, tailoring methods to resonate with audiences worldwide whereas sustaining native authenticity.
What are the advantages of hiring an influencer advertising and marketing company?
Hiring an influencer advertising and marketing company presents quite a few benefits, together with:
- Entry to a community of influencers tailor-made to your model.
- Experience in creating data-driven and interesting campaigns.
- Time-saving administration of contracts, content material evaluations, and reporting.
- Insights into market developments and client habits.
- Elevated model visibility, engagement, and ROI.
What elements ought to I prioritize when deciding on an influencer advertising and marketing company?
When selecting an company, deal with:
- Alignment together with your model’s values and objectives.
- Business expertise and confirmed marketing campaign outcomes.
- High quality of influencer community and viewers attain.
- Transparency in communication and reporting.
- Flexibility to accommodate your particular wants and price range.
What are the variations between boutique influencer businesses and full-service advertising and marketing businesses?
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Characteristic |
Boutique Influencer Companies | Full-Service Advertising Companies |
| Specialization | Give attention to influencer advertising and marketing |
Covers a variety of selling providers |
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Marketing campaign Administration |
Area of interest, extremely tailor-made | Broad, built-in method |
| Consumer Focus | Small to mid-sized manufacturers |
Bigger, multi-channel campaigns |
|
Flexibility |
Excessive | Average |
| Price | Sometimes decrease |
Greater because of broader providers |
In regards to the Writer
Author
Nadica Naceva, Head of Content material at Influencer Advertising Hub, is a seasoned author and reviewer with in-depth experience in digital and content material advertising and marketing. Leveraging her in depth expertise in guiding content material creation and strategic course, Nadica brings a important eye and analytical method to reviewing articles and academic items. Her dedication to accuracy, integrity, and innovation with every evaluation helps IMH develop as a number one supply in influencer advertising and marketing. Her insights are backed by first-party information, making certain content material meets the best requirements of relevance.
