This actress-turned-businesswoman has managed to beat Kylie cosmetics and Selena’s Uncommon magnificence to turn into the second-biggest movie star model on the earth.
In response to the statistics, Priyanka’s Anomaly model has collected a income of £429 million this yr.
What’s extra attention-grabbing is that it has surpassed Kylie Cosmetics and Uncommon magnificence in income era. Nevertheless, it didn’t seize the highest place held by Rihanna’s Fenty Magnificence, which made £477 million this yr.
This huge reputation of the Anomaly model makes individuals seek for Piyanka’s model web price as an alternative of ‘what’s Priyanka Chopra’s web price?’
Cosmetify, a UK-based comparability platform, has issued a complete report about main manufacturers and their web price this yr. After Rihanna and Priyanka, Kylie Cosmetics is in third place with a income of £301m. Whereas Ariana Grande’s R.E.M magnificence is within the fourth spot with £70m.
Beating the Big Sharks – Kylie Cosmetics and Uncommon Magnificence
This model, Anomaly by Priyanka Chopra, gained US recognition in 2021. Nevertheless, it stepped on Indian soil in 2022. Not when it comes to affordability, this model has gained international acknowledgment for producing eco-friendly merchandise.
Principally, it really works by focusing on US-based retail chains. Furthermore, Priyanka Chopra Jonas created this model in partnership with Maesa.
Upon asking Cosmetify in regards to the parameters for choosing high manufacturers, it clarified, “There are numerous methods to measure the success of a model, however income is arguably an important. Due to this, we now have put collectively a listing of the wealthiest movie star magnificence manufacturers based mostly on their most up-to-date annual income.”
Apart from, the outstanding development trajectory of Priyanka’s Anomaly excited the judges’ panel. Though the model hit the US and Indian markets in 2021 and 2022, respectively, it has managed to beat the large sharks within the ocean of magnificence.
With Kylie Cosmetics launched in 2015 and Uncommon magnificence by Selena Gomez based in 2019, Anomaly has efficiently received over these huge manufacturers.
Aside from this, this Indian Actress has additionally been within the information for an additional motive. These days, on Dax Shepherd’s podcast, Priyanka made a surprising revelation about her swish Bollywood exit.
To which she added, “I used to be being pushed right into a nook within the [Bollywood] business. I had individuals not casting me, I had beef with individuals, I’m not good at enjoying that sport, so I type of was uninterested in the politics, and I mentioned I wanted a break.”
