Mom’s Day is arising (5/14), and Reddit has revealed a brand new information that explains why its platform might be a invaluable consideration on your Mom’s Day advertising and marketing push, and join with Redditors across the occasion.
The 16-page information features a vary of notes and pointers to assist optimize your Mom’s Day strategy, which is Reddit-specific, however possible additionally pertains to how different social platforms see engagement across the occasion.
You may obtain the total information right here, however on this publish, we’ll check out a few of the highlights.
First off, Reddit supplies an summary of its distinctive viewers, and their engagement in Mom’s Day procuring.
As you possibly can see on this chart, Reddit supplies attain to customers that aren’t energetic in different social apps, with one in 5 Reddit customers being mothers.
That gives distinctive perception into related conversations and pursuits.
Certainly, Reddit says that there are over 6,000 communities within the app which can be actively discussing Mom’s Day and associated subjects.
That would present a invaluable pool of analysis on your planning and advertising and marketing, whereas additionally enabling you to attach with individuals researching particular merchandise and gives.
Reddit additionally supplies perception into when Mom’s Day dialogue peaks, and the way it’s best to plan your advertising and marketing outreach accordingly.
There are additionally notes on particular advert sorts and promotions which might assist to spice up your campaigns, so as to join with Reddit customers across the occasion.
There are some useful notes right here, which might be value contemplating. And whereas Reddit could not appear to be the obvious channel for Mom’s Day advertising and marketing, there might nicely be alternatives there, each for market analysis and outreach, in the event you go searching.
You may obtain Reddit’s full Mom’s Day advertising and marketing information right here.