Within the fashionable world, influencers have grow to be the bridge between manufacturers and the shoppers that they cater to. One of many on-line world’s hottest apps, TikTok, has grow to be a ripe supply of alternatives for each teams. Beneath is our compilation and examination of a number of the yr’s hottest and influential TikTok tech influencers!
What Are TikTok Tech Influencers?
TikTok tech influencers have gained a big following or affect within the realm of know-how by their experience and content material creation. They usually have a deep understanding of assorted developments, software program, and rising know-how.
Many know-how influencers have constructed a popularity for offering precious and reliable data to their viewers, serving to them make knowledgeable selections about technology-related issues. Know-how influencers are important in educating, entertaining, and galvanizing tech fans, shoppers, and professionals.
Why Are They Vital?
Know-how influencers will be useful for manufacturers and TikTok influencer advertising for a number of causes:
Attain and Viewers
Influencers have constructed a devoted and engaged following, usually involving know-how fans and shoppers. Utilizing TikTok influencer advertising, manufacturers can faucet into their present viewers, gaining publicity to a focused demographic.
Credibility and Belief
Influencers usually have established credibility within the know-how house. Their experience, data, and fervour for the topic make their opinions precious to their followers. When somebody endorses a model or product, it might construct belief and credibility for that model amongst their viewers by TikTok influencer advertising.
Authenticity and Relatability
Influencers are identified for his or her genuine and relatable content material. Their viewers sees them as real people who present trustworthy opinions. Influencers that share experiences with manufacturers that use TikTok influencer advertising make their followers extra more likely to belief a model.
Content material Creation and Storytelling
Influencers excel at creating fascinating content material. They’ve the creativity to showcase merchandise in participating methods by critiques, demonstrations, tutorials, and storytelling. One of these content material can generate pleasure round TikTok influencer advertising and display the advantages of a model’s merchandise.
Social Media Amplification
Influencers usually have a robust presence on varied social media platforms, the place they’ll amplify a model’s message to their followers. This publicity can enhance model consciousness and social media engagement, doubtlessly driving site visitors and gross sales to the model’s web site or retail channels.
Product Suggestions and Insights
Working with know-how influencers may present precious suggestions and insights for manufacturers. Influencers can share their experiences, highlighting each optimistic facets and areas for enchancment, serving to manufacturers refine their merchandise and techniques primarily based on real-world utilization and person views.
Total, know-how influencers can play an important position in serving to manufacturers develop their attain, set up credibility, create participating content material, and construct a loyal buyer base inside the tech group.
High 10 TikTok Tech Influencers
Now that you realize why TikTok tech influencers are so essential, listed here are a number of the greatest proper now!
1. Marques Brownlee (@mkbhd)
Marques Brownlee, generally generally known as MKBHD, is a well-liked creator and know-how reviewer. He gained prominence for his high-quality technology-focused movies, primarily centered round smartphones, computer systems, devices, and client electronics. Brownlee’s YouTube channel, which he began in 2008, has garnered thousands and thousands of subscribers and billions of views.
His movies usually characteristic in-depth product critiques, comparisons, interviews with business consultants, and protection of main tech occasions. Brownlee is understood for his goal and unbiased method to reviewing know-how, offering viewers with complete and dependable data.
Past the net world, Brownlee has additionally appeared as a visitor on varied tech-related reveals and podcasts, sharing his experience and insights. He has been acknowledged for contributing to the tech group, receiving accolades such because the “Greatest Tech Reviewer” on the tenth Annual Shorty Awards in 2018.
@mkbhd Uncommon W for the setting
2. Enobong Etteh (@booredatwork)
Enobong Etteh brings the newest tech and leisure by every day critiques and two weekly podcasts. He’s additionally the editor and founding father of booredatwork.com, a web site that goals to consolidate probably the most related tech and leisure information all into one place.
Booredatwork is a web based persona created by government producer and content material creator Enobong Etteh. Booredatwork produces technology-related content material, together with critiques, product unboxings, and discussions on the newest devices, smartphones, and different client electronics. Enobong Etteh began the Booredatwork YouTube channel in 2007 and has gained a big following. Over time, he branched out past YouTube and have become one of many TikTok tech influencers shortly after the app’s creation.
The account supplies informative and entertaining content material about know-how, notably on smartphones, laptops, gaming, and different tech-related subjects. Enobong Etteh’s experience and fascinating presentation type have helped him set up a presence within the tech group and acquire a loyal viewers.
@booredatwork #unboxing #realmegtneo3 #narutogtneo3 #naruto #narutoshippuden #anime #foryou #foryoupage #narutouzumaki #realmenarutogtneo3 #realme
3. Jookstogo (@jookstogo)
When you’re in search of TikTok tech influencers who carry the newest tech developments whereas sustaining a cutesy persona, @jookstogo can be it. Identified for her TikTok critiques of Japanese tech and Kawaii gadgets, she has a cheery and comforting aesthetic to each video. A lot of her content material consists of unboxing new purchases and incorporating soothing ASMR.
Jookstogo is situated in Calgary, Canada and boasts 6.6 million followers on TikTok, because of constant posting and a shorter video size that retains her on the For You Web page. Her hottest movies contain what she has dubbed “unboxing hauls,” the place the creator shows new devices for the primary time as additions to her assortment.
Jookstlso maintains a well-rounded web persona, reaching excessive engagement and curiosity throughout her three widespread social media accounts. On YouTube, she shares vlogs and life updates along with her subscribers, encouraging them to comply with her TikTok account to see distinctive unboxing content material. Simply recognizable for her dainty tech and love for all issues pastel, Jookstogo is a TikTok tech influencer that stands out. Likewise, her movies are as vibrant and attention-grabbing because the gadgets she shows.
@jookstogo that is ur signal to get the Huge Martube Kuromi Bluetooth Speaker!!! @sutekigifts 🤭✨🥹 i even have tix to her live performance lol! #pink #purple #kawaii #asmr #tech #gadget #speaker #bluetoothspeaker #kuromi #kuromicore #fypシ #sanrio #sanriocore
4. Simone Giertz (@simonegiertz)
Simone Giertz is a Swedish inventor, maker, and YouTuber identified for her eccentric and humorous method to robotics and DIY initiatives. She gained recognition on YouTube for creating and documenting the method of constructing quirky, distinctive robots.
Simone’s content material options her innovations and experiments with robotics. Her movies usually show her humorous commentary and her innovations’ entertaining failures or sudden outcomes. Simone’s distinctive type and entertaining movies have garnered a big following and made her a preferred determine within the maker group.
She has even appeared on varied TV reveals and occasions, together with “The Late Present with Stephen Colbert.” Simone Giertz’s work is characterised by her creativity, humor, and unconventional approaches to robotics, making her an influential and galvanizing determine to TikTok tech influencers.
@simonegiertz The documentary now we have all not been ready for. #truckla #robotic #charger #davidattenborough (Because of Volt The Robotic for making the audio!!)
5. Tomi Adebayo (@gadgetsboy)
“Gadgetsboy” is the net persona of a British know-how reviewer and content material creator named Tomi Adebayo. He gained recognition by his YouTube channel and social media presence, the place he shares critiques, unboxings, and discussions concerning the newest devices, client electronics, and know-how developments.
Gadgetsboy’s content material primarily focuses on smartphones, tablets, wearables, audio gadgets, and different tech-related merchandise. He gives insights, opinions, and hands-on demonstrations to assist viewers make knowledgeable buying selections. His critiques usually cowl options, design, and total person expertise.
Along with YouTube, Gadgetsboy might have an lively presence on different social media platforms, resembling Instagram and Twitter, the place he shares updates, information, and fascinating content material associated to devices and know-how.
@gadgetsboy Genesis GV60 gear shifter sphere … what do you assume? #genesisgv60
6. Sara Dietschy (@saradietschy)
Sara Dietschy is a well-liked American YouTuber, filmmaker, and TikTok tech influencer. Dietschy gained recognition for her vlogs, tech critiques, and artistic content material. She initially began by documenting her journey as a younger filmmaker. She has since expanded her content material to incorporate tech critiques, journey vlogs, pictures tutorials, and discussions on creativity and entrepreneurship.
Sara is understood for her energetic and fascinating persona, and her movies usually characteristic her adventures, behind-the-scenes glimpses of her filmmaking course of, and collaborations with different creators. She has amassed a big following on YouTube, with thousands and thousands of subscribers and tons of of thousands and thousands of views on her movies.
Other than her YouTube channel, Sara can also be an entrepreneur. She has launched her personal artistic manufacturing firm known as “Inventive Areas TV” and hosts a podcast known as “The Inventive Trade,” the place she interviews varied artistic professionals. Sara is keen about inspiring and empowering aspiring creators and continues to create and share her experiences within the digital content material creation house.
@saradietschy My first assembly within the #Metaverse #vr #workrooms #virtualoffice #virtualreality
7. Stefan Warecka (@techmagnet)
Techmagnet produces technology-related content material, together with product critiques, comparisons, and discussions on the newest devices, smartphones, and different client electronics.
The thoughts behind Techmagnet began a TikTok account in 2019. He gained recognition for his detailed and insightful critiques, notably within the smartphone and tech house. Techmagnet supplies informative and unbiased opinions on varied know-how merchandise, serving to viewers make knowledgeable selections about their tech purchases.
Techmagnet’s experience and fervour for know-how have helped him set up a presence within the tech group and acquire a loyal viewers. His movies discover the options, efficiency, and value of various tech merchandise, providing viewers precious insights into the newest devices and developments within the business.
@techmagnet Xbox Controller Magic 🤯 #xboxcontroller #xbox #secret #lifehack #xboxseriesx #lifehackvideo #magictrick #xboxone
8. Mary Bautista (@marybautistayt)
Mary Bautista is a tech reviewer and life-style vlogger with almost ten years of expertise within the business. After establishing a formidable fanbase as a YouTuber, Mary branched out into the bigger social media world, becoming a member of different TikTok tech influencers on the platform.
As a self-proclaimed “tech lady,” based on the introductions of a lot of Bautista’s TikTok movies, she has no hassle navigating the ups and downs of the tech world. Over time, her content material has garnered thousands and thousands of views and a large following on a number of social media platforms.
Most of Mary’s TikToks contain product discussions centered round cell telephones. She usually shows long-term critiques on the platform, that means the merchandise in every video has been examined for a number of weeks or months earlier than Mary shares her opinion. On this means, the creator actually stands out, utilizing a technique that builds belief along with her viewers.
@marybautistayt Infinix did it once more.. #infinixhot20s #infinix #famary #marybautista #techtok
9. Parker Burton (@imparkerburton)
Parker Burton is a social media influencer with thousands and thousands of views and likes on his content material. With an impressively younger platform—starting solely in 2020—the creator’s development initially started on YouTube and migrated shortly to TikTok.
As he labels himself on most social media platforms, Burton is understood by followers as “That Android Man.” True to the title, the TikToker and tech influencer performs in depth critiques on Android merchandise, from telephones to computer systems to the equipment that include them. One in all his most seen TikTok movies (usually searched on Google) features a step-by-step information recreating his residence display screen on one of many newest Android cells.
@imparkerburton Ought to I change to it? #techtok #tech #android #imparkerburton #androidguy #techguy #cheapestsmartphone
10. Ben Rector (@theapplecollector)
Because the title implies, Ben Rector is a creator and one in every of few TikTok tech influencers focusing his content material largely on Apple merchandise. With over half 1,000,000 followers on TikTok and thousands and thousands of likes, TheAppleCollector prides himself on offering all issues Apple for his viewers.
Ben makes a selected effort on his platform to not evaluate the model; as a substitute, he additionally provides viewers a peek behind the scenes of their favourite Apple devices to be taught extra about them. His movies regularly reveal “hidden secrets and techniques” or tips the strange client won’t know.
Whereas a proud lover of Apple merchandise, TheAppleCollector indulges in different manufacturers, particularly to check the 2. A few of his content material showcases side-by-side examinations of barely lesser-known manufacturers subsequent to Apple counterparts. This method additionally permits audiences to see what is perhaps particular about totally different merchandise.
@theapplecollector #apple #fyp #applewatch #theapplecollector #tech #joke
♬ Apple Apple Apple Watch Watching Apple Apple Watch – Jonathan Leppert
