The title was my touch upon Hadley’s publish under. For many founders my recommendation is to be tight with capital pre PMF. Not simply since you’ll want the cash ($$ are oxygen), however as a result of most essential (and sustainable) learnings you’ll make throughout this era are greatest executed should you can’t ‘resolve’ them with {dollars}. Don’t underprice a product simply to seek out market pull – that may imply your buyer’s don’t worth what you’re fixing for them. Don’t do paid advertising and marketing simply to pressure an up and to the correct curve with out figuring out your retention and unit economics. Don’t overpay (in money) new staff members – work out how one can appeal to true believers to the staff [tbc, fair wages plus generous equity]. And so forth….
Then when you’re prepared, don’t be afraid to maneuver sooner and use capital to take action.
Shortage Throughout Experimentation, Abundance Throughout Scaling
Bluesky has the JUICE -> https://bsky.app/profile/hunterwalk.com
