Monday, November 6, 2023
HomeContent MarketingSix Flags, Cedar Truthful Merge in $8 Billion Amusement Park Deal

Six Flags, Cedar Truthful Merge in $8 Billion Amusement Park Deal


The amusement park trade simply introduced a main deal that is positive to be greater than most rollercoaster drops.

Cedar Truthful and Six Flags Leisure agreed on a merger value an estimated $8 billion on Thursday that can tie collectively Six Flags’s iconic parks with these beneath the Cedar Truthful license, which embrace common locations similar to Cedar Level in Ohio, Carowinds within the Carolinas (you may stand in each states on the identical time on park grounds), and Kings Dominion in Doswell, Virginia.

“The mix of Six Flags and Cedar Truthful will redefine our visitors’ amusement park expertise as we mix one of the best of each corporations,” mentioned Selim Bassoul, president and CEO of Six Flags, in a firm assertion.

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The brand new deal will umbrella 27 amusement parks, 15 water parks, and 9 particular person resort proprieties in North America.

“Our merger with Six Flags will carry collectively two of North America’s iconic amusement park corporations to determine a extremely diversified footprint and a extra strong working mannequin to reinforce park choices and efficiency,” mentioned Richard Zimmerman, president and CEO of Cedar Truthful. “Collectively, we may have an expanded and complementary portfolio of engaging belongings and mental property to ship partaking leisure experiences for visitors.

As each corporations are publicly traded, it is estimated that Cedar Truthful shareholders will personal roughly 51.2% of all mixed firm shares whereas Six Flags shareholders will personal 48.8% of shares.

Every firm will retain its Mental property for related manufacturers and partnerships, similar to DC Comics and Looney Tunes.

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