As a content material creator and marketer, I typically see creators and types clamoring for verification checkmarks on TikTok — and I perceive the thrill. To be verified on TikTok is like getting a golden ticket to the chocolate manufacturing unit.
It feels unique and uncommon, that means you stand out from the group. And with TikTok predicted to be among the many video-centric apps to see essentially the most development in 2024, standing out will likely be essential.
A blue checkmark on TikTok doesn‘t imply you’ll robotically step into the movie star world and get the pink carpet remedy. Nevertheless, I can assure it is a good search for your model and a terrific step in rising your platform.
However how do you get verified on TikTok? It‘s really a bit simpler than you would possibly assume. Right here’s how you can get verified on TikTok and a few ideas I’ve gathered from being an infinite scroller on the app.
And from being an skilled marketer, in fact.
What does TikTok verification imply?
The best way to Get Verified on TikTok
What number of followers do it’s worthwhile to get verified on TikTok?
The best way to Develop Your TikTok and Increase Your Probabilities of Verification
What does TikTok verification imply?
At its core, TikTok verification implies that the account is verified to belong to the particular person or model it represents.
You’ve got most likely observed that your favourite manufacturers, musicians, creators, and public figures sport a blue checkmark subsequent to their username. The checkmark means it is their precise account, and you might be following the correct particular person.
Why is TikTok verification essential?
Let‘s be trustworthy: It’s a little bit of a standing image. Being verified on TikTok lets your followers know you‘re not some imposter — but it surely additionally lets others know you’re price following.
Give it some thought: TikTok customers will see your verified profile and assume, “This particular person is so essential that individuals need additional assurance that it is them and never a bot or a faker.” It provides legitimacy to your platform and a slight sense of exclusivity.
Even I can admit my curiosity in some creators has been piqued by the looks of a blue checkmark.
Standing apart, a verification badge additionally builds belief together with your followers and establishes authority in particular matters or industries on the platform.
For instance, leisure journalist Mona Kosar Abdi is verified on TikTok, so her followers know the information they‘re receiving comes from a professional and dependable supply.
So, how do you get verified on TikTok? Let’s dive in.
The best way to Get Verified on TikTok
In 2022, TikTok made it doable for customers to use for verification. Till then, it was as much as a secret society behind the scenes to seek out creators and confirm them as a reward for creating fashionable, high-quality content material.
OK, it wasn’t a secret society — simply TikTok workers. Nonetheless, the method appeared actually shrouded in secrecy, and it was at all times a pleasant shock for creators to log in and see that shiny blue checkmark.
These days, creators can fill out a easy software to be verified, although the app nonetheless reserves the correct to decide on or decline somebody for verification.
Here is how you can apply:
- Open the TikTok App and click on Profile within the backside proper nook.
- Click on the menu within the high proper nook (the three horizontal traces).
- Click on Settings and Privateness.
- Faucet Account.
- Faucet Verification.
You may want to fulfill three primary necessities to be eligible for verification:
- Have a username, bio, and profile picture
- Have verified your e-mail and telephone quantity
- Have turned off non-public account
You‘ll then want to pick your verification sort, which might be private or establishment. Private means you’re a notable particular person, corresponding to a celeb, influencer, or journalist.
Establishment means you are a nonprofit establishment, corresponding to a company or college.
For those who‘re a model or firm, it’s essential to register as a enterprise account on TikTok after which observe the steps above. Unsure how you can register a enterprise account? Don’t be concerned, I received you coated. Simply click on right here.
Professional Tip: For those who‘re registering as an individual and never an establishment or model, be sure to have proof of ID readily available, corresponding to a driver’s license or passport. You’ll be requested for proof of id as you fill out your software.
Do not be like me and scramble in your pockets on the final minute.
When you submit your software, you simply need to play the ready recreation for about 30 days — which is the time it takes for TikTok to learn your submission.
Throughout that point, you may binge-watch your favourite reveals, go on a climbing journey, backpack throughout Europe, or watch paint dry. However, no matter you do, don’t submit one other software earlier than the 30 days are up.
Doing so will solely decelerate the verification course of.
Nevertheless, in case you’re nonetheless not verified after 30 days, you may submit one other request.
What number of followers do it’s worthwhile to get verified on TikTok?
Opposite to fashionable perception, TikTok doesn‘t contemplate follower depend or likes on a web page when verifying customers. I’ve seen pages with tons of of thousand of followers not be verified, regardless of having gone viral or gained traction.
For instance, one in every of my favourite creators, former magnificence queen Taryn Delanie Smith, has over 1 million followers on TikTok and has gone viral a number of occasions. But, to my shock, she’s not verified!
Creator Kaymie Wuerfel has over 260K followers and sports activities a blue checkmark on TikTok. So, don’t fret an excessive amount of about your follower depend.
As a substitute of specializing in follower depend, take into consideration the standard of your content material.
The best way to Develop Your TikTok and Increase Your Probabilities of Verification
If you wish to give your self one of the best probability at being verified on TikTok, observe the following pointers I’ve gathered primarily based on the verified accounts I observe:
1. Be constant.
In response to TikTok, it’s essential to have logged into your account within the final six months to be eligible for verification. Nevertheless, merely logging in is not sufficient to present your self one of the best odds.
You wish to put up often and constantly, like artist Kaarin Pleasure. Pleasure is an inside decorator who posts 1-2 TikToks a day detailing the completely different artwork and design tasks she completes round her home.
I began following this creator when she had lower than 1 million followers, so belief me after I say I positively observed her following dramatically enhance when she went from posting each few days to a few times per day.
So, I am not shocked that she’s amassed 2.4 million followers and the coveted blue checkmark on TikTok after years of constant content material.
You must also attempt posting on the most optimum time in your viewers. Our analysis reveals the finest time to put up on TikTok is between 6-9 PM, adopted by 3-6 PM and 12-3 PM. However be at liberty to experiment to see what your viewers prefers.
2. Hold monitor of media protection.
That is much less of a tip and extra of vital, however I fear it is not one thing many creators or manufacturers take into consideration when making use of for verification — media protection!
In response to TikTok, candidates will need to have been featured in a number of information sources to be thought of for verification.
Press releases and sponsored or paid media don’t depend.
I’ve adopted content material creator and influencer Bretman Rock’s profession for nearly 10 years. The entertainer has been featured in shops corresponding to Vogue, Insider, and Elite Day by day — and, in fact, is verified on TikTok.
So, when you have a video that is gone viral, take a minute to go looking your self or your model on Google or different search engines like google and yahoo to see in case your content material was featured in any information shops.
Make sure that to bookmark or save no matter posts you discover so you may submit them in your software.
Although press releases or sponsored media won’t be thought of within the software course of, you may nonetheless use them to kind relationships with journalists and information shops, main to real media protection of your model.
3. Be genuine.
I at all times shine a light-weight on Keith Lee‘s platform when it’s time to debate authenticity. The household man and meals critic has made a reputation for himself on TikTok for merely being himself.
His dedication to offering real reactions to the meals he tries and his transparency along with his viewers have made him stand out on TikTok and helped him earn his verification checkmark.
Professional Tip: Talking of authenticity, be sure your username is just like your online business title. Discover Keith Lee’s username is identical as his actual title. Doing so makes it simpler for TikTok to confirm the account belongs to an actual particular person.
4. Get inventive.
Adventures in Arcadia is a TikTok account that blends meals with role-play video games like Dungeons & Dragons. Its hottest sequence on TikTok is Roll for Sandwich, the place the host makes use of D&D cube and character sheets to craft a sandwich.
The TikTok pattern of utilizing D&D cube to randomly curate a meal began with Journey in Arcadia, but it surely was quickly picked up by different creators to make pizza, nachos, burritos, and extra.
Nevertheless, whereas all are entertaining in their very own approach, Adventures in Arcadia’s Roll for Sandwich stays the most well-liked within the “Roll For Universe,” and the account is the one one in every of its variety to be verified.
Whereas making an attempt new TikTok traits doesn‘t at all times damage, it’s finest to be inventive and craft your individual lane in your area of interest. Doing so will assist your platform develop, domesticate a devoted viewers, and offer you a greater shot at being verified on TikTok.
Getting verified on TikTok is a big milestone for creators, entrepreneurs, and types alike. It lends legitimacy to your platform, builds belief together with your viewers, and lets individuals know you’re an essential particular person in your area of interest/trade.
Now that you understand how to use and enhance your possibilities of getting that shiny blue checkmark, you’ve all the knowledge it’s worthwhile to begin your verification course of. Good luck! Don‘t overlook this put up while you’re well-known.