Monday, November 20, 2023
HomeMobile MarketingThe Official Unofficial Affiliate Summit East 2023 Recap

The Official Unofficial Affiliate Summit East 2023 Recap


Many people are nonetheless recovering from Affiliate Summit East earlier this month (each mentally and bodily — extra on that in a bit), and it was an unimaginable present! Every present appears to be attracting larger and better high quality firms, and it really is a testomony to the expansion and evolution of the efficiency advertising and marketing channel as a complete.

The manufacturers and publishers which might be having fun with essentially the most success in at this time’s age are those who’ve totally tailored to the efficiency mannequin, pairing nice content material with nice services to learn shoppers of all styles and sizes.

The TUNE group was out in full power, having Matt, Dan, Nate, Nessa, Lyndsey, Tie, Connor, Matt, and myself to overcome the streets of New York Metropolis. We even had a visitor look by our new Built-in Advertising and marketing Supervisor Rachel.

TUNE booth team at Affiliate Summit East 2023
The TUNE group at Affiliate Summit East 2023. From left to proper: Matt, the writer, Nate, Nessa, Connor, Lyndsey

On Sunday, the TUNE group ventured by means of the subway to seize a pre-dinner drink at Fiddlesticks Pub, then made our technique to the principle occasion group dinner at Child Brasa, an incredible Peruvian spot within the West Village. And critically, props to Tie, our resident foodie knowledgeable, on selecting the place, in addition to the spot for our networking glad hour.

Monday, it was again to all enterprise (particularly since Tie once more recommending yet one more nice breakfast spot, Black Seed Bagels), with us internet hosting dozens of conferences at our sales space, with an incredible spot proper in the midst of the present!

Later that night, the TUNE group co-hosted a cheerful hour with Penske Media Company, a mass media writer with world-renowned publications embody Rolling Stone, Billboard, Selection, and Spy.com, and company companion Klay Media, a nominee for Finest Affiliate & Companion Advertising and marketing Company on the US Partnership Awards, at Castell’s rooftop lounge. It was a powerful success! (We had not one, not two, however three firms converse with us about co-hosting a future occasion.) TUNE helped convey collectively manufacturers like Disney, Hulu, Earthlink, Leisure.com, HelloFresh, Sling TV, TikTok, and companions like USA TODAY, Forbes, Katie Couric Media, The Day by day Beast, UpSellIt, and Sweatcoin — with the TUNE group actually introducing folks in actual life, showcasing a glimpse of what our new market has to supply.

After our wonderful occasion, we walked straight previous a 99¢ pizza store and had our nightcap at Turntable — a Korean rooster and jazz membership (actually!) with sufficient vinyl information to make any collector jealous. Additionally, no NYC journey may be thought-about successful with out a post-midnight run on the authentic Halal Guys on 53rd and 6th. (Thanks, Matt!)

On Tuesday we wrapped up the final day of the present, amassing enterprise playing cards and, sadly, a contact of post-conference crud. (I’m critically by no means shaking somebody’s hand ever once more.)

All in all, we beloved sharing extra details about TUNE’s community of a number of the greatest associates within the business, in addition to our progress as an organization: from beginning out as a community to community platform, to turning into the primary MMP within the business, to coining the time period “postback,” to powering the companion advertising and marketing packages for a number of the greatest manufacturers on the planet.

If we didn’t get an opportunity to fulfill on the present and also you wish to be taught extra about TUNE, attain out to us by way of chat or at [email protected] for a complimentary session. We’d like to study your corporation and talk about how we might help it develop!

Creator

Dan Buontempone

Dan Buontempone has been within the companion advertising and marketing house since 2006, spending time on the model, writer, and company sides of the enterprise. Dan’s affiliate profession has all the time revolved round connecting a number of the greatest manufacturers and publishers within the business, and he continues to do this as TUNE’s Enterprise Improvement Specialist. Nothing excites Dan greater than a pixel or postback firing when it’s presupposed to! Dan is endlessly a Lengthy Islander and at present resides in New York’s Hudson Valley, about an hour north of the best metropolis on the planet.



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